Regional Marketing Manager, Portugal & Spain

Reposted 4 Days Ago
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Porto, PRT
In-Office
Senior level
Travel • Hospitality
The Role
Lead marketing for Experimental venues in Portugal and Spain: implement on-site brand materials, maintain digital/CRM accuracy, manage local social media and events, coordinate with Paris marketing, capture content, and produce regular performance reports.
Summary Generated by Built In

Renowned for introducing the cocktail bar culture to Paris in 2007, Experimental* is redefining hospitality by offering innovative cocktail bars and boutique hotels across Europe and beyond.

Over the years, our destinations have expanded from European capitals such as Rome, Paris, and London to more seasonal destinations like Comporta, Ibiza, or Menorca for the summer, or the ski slopes of Verbier and Val d’Isère for the winter. The group also owns properties in Porto, Venice, New York, Biarritz, and the Cotswolds.

Our unique venues offer a blend of design, creativity, and exceptional service, with new openings on the horizon.

ABOUT THE POSITION

Under the supervision of the Director of Sales & Marketing, your scope will include all Experimental’s venues in Portugal and Spain. Your main responsibilities will include:
Operational Marketing

  • Oversee the implementation of on-site brand and marketing materials: menus, signage, brochures and in-room collateral for all the properties and venues in Portugal & Spain

  • Ensure all local information (opening hours, menus, seasonal activations, events) is kept accurate and updated on both digital & printed sides

  • Coordinate on-site activations and local events

  • Act as the main point of contact between the operations team of the hotels, restaurants, bars and marketing team in Paris (Digital, CRM, Social Media…)

  • Develop and execute the overall marketing strategy for Portugal & Balearics venues in alignment with the Experimental* brand

  • Communicate local needs and insights back to Paris team

  • Ensure compliance with brand, visual, editorial, and CRM guidelines across all touchpoints

Social media

  • Capture and provide simple content (photos, videos, news) to support social media activity

  • Assist in the coordination of photoshoots organized by the Paris team

  • Community Management on local accounts

Digital & CRM

  • Verify the accuracy of hotels & restaurant information across website and external platforms and regular updates

  • Support CRM action plan by ensuring data quality and relaying local communication needs

Reporting

  • Produce a weekly & monthly report detailing key actions, insights, and performance indicators

ABOUT YOU

  • Minimum 5 years of experience in a similar role, ideally within the hospitality, luxury, or lifestyle industry

  • Strong communication & coordination skills, with the ability to act as an effective bridge between local operational teams and a central marketing department

  • Solid marketing knowledge across key disciplines — brand management, digital, CRM, social media, and events

  • Highly organized and detail-oriented, capable of managing multiple projects simultaneously across different venues while ensuring strict compliance with brand guidelines

  • Autonomous and proactive, comfortable working independently in a geographically remote setup, with a strong sense of initiative and accountability

  • Passionate about the hospitality and service industry

  • Fluent in Portuguese, English and strong skills in Spanish, French is a plus

Skills Required

  • Minimum 5 years of experience in a similar role
  • Experience within hospitality, luxury, or lifestyle industry
  • Strong communication and coordination skills to liaise between local operations and central marketing
  • Solid marketing knowledge across brand management, digital, CRM, social media, and events
  • Highly organized and detail-oriented, able to manage multiple projects across venues
  • Autonomous, proactive, able to work independently in a geographically remote setup
  • Passionate about the hospitality and service industry
  • Fluent in Portuguese
  • Fluent in English
  • Strong skills in Spanish
  • French language skills (plus)
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The Company
289 Employees
Year Founded: 2007

What We Do

Founded in 2007, Experimental redefined hospitality with innovative cocktail bars and boutique hotels across Europe and beyond.

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