The Role
Hello. Is it YOU we’re looking for?
Cozy greetings from the Mysa team! We’re a company founded on people-first culture, fueled by our mission to lead the global shift toward electrification. Through the creation of life-simplifying smart HVAC controls for homes and businesses, we’re helping our customers save energy, money, and the planet we share.We’re currently looking for a passionate and experienced Regional Director – Québec to lead Mysa’s commercial growth and brand presence across the province.
About the Role:
As Mysa’s senior, in-market leader for Québec, you will be responsible for driving revenue growth, enhancing brand awareness, and ensuring operational excellence across the region. This role owns the Québec market P&L and leads cross-functional initiatives including sales, marketing, partnerships, and public relations. Your mission is to ensure Mysa becomes the preferred smart thermostat brand in Québec.
Key Responsibilities
- Market Strategy & P&L Ownership
- Sales Leadership
- Marketing & Brand Awareness
- Partnerships & Alliances
- Public Relations & Government Affairs
- Cross-Functional Leadership
-Collaborate with stakeholders on refining Québec go‑to‑market plan aligned to corporate objectives, including segment prioritization, pricing, promotional calendars, and resource requirements.
-Own the Québec regional budget, including revenue and P&L targets.
-Deliver annual and quarterly sales targets aligned with Mysa’s multi-channel growth strategy.
-Collaborate with stakeholders on optimizing the e‑commerce sales funnel in Quebec; enable retail, utility and trade channel partners with training and marketing assets to drive sell‑through.
-Localise national campaigns and launch Québec‑specific initiatives (digital, out‑of‑home, events, influencer/creator programmes) to drive brand awareness and demand.
-Align messaging with Québec cultural nuances and language laws (Bill 96 / Charter of the French Language).
-Foster strategic partnerships with provincial utilities, smart‑home platforms, retailers, HVAC contractors, installers, and energy‑efficiency programmes.
-Represent Mysa in provincial industry associations and rebate initiatives.
-Serve as Québec spokesperson; secure earned media coverage in French‑language outlets (La Presse, Radio‑Canada, TVA, etc.)
-Monitor and influence provincial policy / incentives impacting electrification and energy efficiency.
-Coordinate with cross‑functional teams (marketing, sales, support, finance, etc) to execute Quebec regional programmes.
-Provide weekly progress updates and quarterly business reviews to Senior Leadership Team.
Key Performance Indicators
- Success in this role will be measured by:
-Regional revenue and profitability
-Brand awareness and earned media coverage
-Strength of partnerships and stakeholder satisfaction
-Québec market Net Promoter Score (NPS)
Required Qualifications
- Experience: 10+ years in sales, marketing, or commercial leadership, ideally within, HVAC, energy, or smart‑home sectors, with full P&L accountability.
- Language: Native‑level French and professional English fluency.
- Education: Bachelor’s in Business, Marketing, Engineering, or related; MBA an asset.
- Skills: Negotiation, channel management, digital marketing, data‑driven planning, public speaking, team leadership.
- Network: Existing relationships with Québec retail buyers, utilities, and media preferred.
Core Competencies
- Strategic Thinking – Develops forward-looking, data-backed market strategies and anticipates competitive dynamics.
- Entrepreneurial Drive – Operates with a strong sense of ownership, adapts quickly, and thrives in dynamic environments.
- Cultural Fluency – Deeply understands Québec’s linguistic, cultural, and regulatory environment.
- Collaboration – Influences cross-functional teams and leads through alignment rather than authority.
- Communication – Crafts compelling narratives in both French and English; highly effective in public-facing and media roles.
- Analytical Rigor – Uses KPIs and market research to guide planning and decision-making.
Why Join Our Team?
Simply put, it’s all about you. We recognize and respect you as an expert in your field, and support you as you grow and thrive in your role.
At Mysa, we’re proud to provide perks like:
-Flexible paid time off (PTO)
-Flexible environment
-Competitive salary structure
-Annual salary increases
-Employee Stock Option Plan
-Comprehensive Group Health Plan
-Employer-matched RRSPs
-Maternity & Parental Leave Top-Up Program
-Training & Development Allowance Program
-Health & Wellness Allowance Program
-Smart Home Tech Credit & In-Office Tech Allowance
…and more!
Mysa is an equal opportunity employer committed to promoting diversity and inclusion across race, gender, sexual orientation, religion, ethnicity, national origin, and all things that make us different and wonderful. Your application to this posting is deemed consent to the collection, use, and necessary disclosure of personal information to facilitate our recruitment process. We respect the confidentiality and privacy of all of our applicants.
Interested in this role, but unsure if your “on-paper” qualifications match? Apply anyway, we’re always looking for team members who break the mold.
Thanks for considering Mysa as your future work home. We’re excited to get to know you.
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The Company
What We Do
Mysa designs, builds, and sells smart thermostats for electric heating and cooling systems. Using the Mysa app, our users can save up to 26% on their energy bills with smart features like remote control, scheduling, and geofencing - or integrate them into their smart home setup. Mysa is a loved consumer brand and has a growing presence in large-scale decarbonization projects all across North America. The future is electric - so come join us in our fight against climate change
