The Role
Responsibilities:
- Builds and maintains productive client relationships, including serving as a day-to-day contact
- Monitors news, social media platforms and other published content relevant to clients to assess news opportunities, risks, etc.
- Collaborates on media and influencer relations strategies and story angles
- Helps create and maintain targeted media and influencer lists
- Communicates with news media to pitch story ideas and cultivate relationships; communicates with influencers to pitch creative concepts and cultivate relationships
- Builds and maintains relationships with key media and influencers
- Conceptualizes, writes and distributes content for clients including thought leadership, awards, blogs, guest columns, op-eds, technical pieces and other long-form content
- Contributes to client planning and budgeting
- Utilizes media monitoring and research tools
Qualifications:
- Bachelor’s degree or equivalent industry experience required
- Minimum 2 or more years of related experience and/or training
- Excellent communication and persuasion skills, both written and oral
- Ability to work autonomously, lead projects and work on a team collaboratively
- Impeccable attention to detail and stellar organizational skills
- Creative problem solver with strong critical thinking skills to manage the unknown and plan ahead
- Media relations experience, including pitching national, regional, local and trade news media and securing interviews and coverage for clients
- Influencers relations experience, including discovery and vetting and management
BarkleyOKRP’s Commitment to Diversity & Inclusion
- We believe being radically diverse and inclusive is the key to becoming one of the world’s great creative idea companies. By embracing everything that makes our partners who they are and what makes them unique to the world around them, we create the conditions and capacity to help creative, original thinking thrive.
- BarkleyOKRP is committed to Diversity, Equity, Inclusion and Belonging as part of our corporate strategic goals, supported by a formal DEI+B program, Employee Resource Groups, Director of Diversity leadership and agency commitment to The Brand Lab, Creative Accelerator, Fellowship, MAIP, and BLAC.
Similar Jobs
Get Personalized Job Insights.
Our AI-powered fit analysis compares your resume with a job listing so you know if your skills & experience align.
Success! Refresh the page to see how your skills align with this role.
The Company
What We Do
Barkley is an independent creative idea company. Potent modern brands are whole brands — they need creative ideas across a wide spectrum, from business to marketing — all built around a core, long idea we call a Red Thread. This spectrum is our playground. We are committed to knowing modern consumers better than anyone, and we're out to prove creativity can solve any problem. We're known for our ❤️ and hustle, and we’re always looking for whole brand thinkers.
