Project Manager -Marketo

Posted 5 Days Ago
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Ambattur, Chennai, Thiruvallur, Tamil Nadu, IND
In-Office
Expert/Leader
Software
The Role
Manage end-to-end Marketo campaign delivery, from requirements intake through deployment. Configure campaigns, nurture programs, segmentation, workflows, tokens, testing, QA, and troubleshooting. Oversee timelines, SLAs, risks, dependencies, urgent requests, CRM and API integrations, stakeholder communication, reporting, and campaign performance. Coordinate marketing, development, QA, CRM, technical, and onshore/offshore teams while improving automation and operational efficiency.
Summary Generated by Built In

Orion Innovation is a premier, award-winning, global business and technology services firm.  Orion delivers game-changing business transformation and product development rooted in digital strategy, experience design, and engineering, with a unique combination of agility, scale, and maturity.  We work with a wide range of clients across many industries including financial services, professional services, telecommunications and media, consumer products, automotive, industrial automation, professional sports and entertainment, life sciences, ecommerce, and education.

Project Manager


Location:

Ambattur, Chennai – Orion Office, all working days


Project Overview:

We are seeking a skilled Project Manager to oversee delivery functions within the organization. This position requires expertise in project management and proficiency using Marketo to ensure seamless execution of tasks and objectives. The role is critical to maintaining high-performance standards and timely completion of projects within the delivery department.


Key Responsibilities:

Total Experience: 10+ Years, Marketo Experience: 5+ Years

Location: Ambattur Chennai ODC, 5 Days WFO

 

Key Responsibilities :

 

  • Marketo Project Manager with 10+ years of overall experience and strong 5+ years of hands-on experience with Adobe Marketo Engage to manage from requirement intake through production deployment.
  • Hands-on configure and execute Marketo campaigns, including email marketing, lead nurturing, segmentation, automation workflows, smart campaigns, smart lists, tokens, segmentation, and scheduling.
  • Manage project timelines, milestones, dependencies, risks, issues, and SLAs across multiple concurrent campaigns.
  • Review and validate campaign setup, audience lists, test emails, QA results, and deployment readiness.
  • Troubleshoot Marketo campaign and execution issues and coordinate with Development, QA, CRM, and technical teams for resolution.
  • Manage and prioritize critical/urgent campaign requests based on business timelines.
  • Work closely with Business/Marketing, Development, QA, CRM, and technical teams to ensure successful campaign delivery.
  • Manage Salesforce/Dynamics CRM integrations, including understanding data synchronization between CRM and Marketo.
  • Coordinate API integrations and should be able to resolve data/integration-related issues with technical teams.
  • Support lead scoring, lead nurturing, segmentation, workflow design, and process automation.
  • Track and analyse campaign performance and key marketing metrics and provide actionable insights to stakeholders.
  • Create and maintain Workfront dashboards, campaign reports, and project weekly/monthly performance reports.
  • Monitor campaign delivery KPIs including volume, SLA adherence, deployment timelines, defects, and rework.
  • Manage stakeholder communication, project status reporting, escalations, and governance.
  • Identify opportunities for process improvement, automation, and operational efficiency.
  • Coordinate with onshore/offshore teams and ensure adherence to defined processes and SLAs.

Mandatory Skills :

 

  • 10+ years of overall experience
  • 5+ years of hands-on Adobe Marketo Engage experience
  • Strong hands-on experience in campaign creation, configuration, testing, troubleshooting, and deployment
  • Strong knowledge of Smart Campaigns, Smart Lists, Programs & Email Programs, Engagement/Nurture Programs, Tokens & Personalization, Segmentation, Campaign Scheduling
  • Experience with campaign QA, audience/list validation, and production deployment
  • Strong Project Management and stakeholder management skills
  • Experience with Workfront (preferred), JIRA, or similar project/workflow management tools.
  • Experience managing multiple campaigns and critical/urgent requests with strict SLAs.
  • Good understanding of CRM and marketing automation integrations

Orion is an equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to race, color, creed, religion, sex, sexual orientation, gender identity or expression, pregnancy, age, national origin, citizenship status, disability status, genetic information, protected veteran status, or any other characteristic protected by law.

Candidate Privacy Policy

Orion Systems Integrators, LLC and its subsidiaries and its affiliates (collectively, “Orion,” “we” or “us”) are committed to protecting your privacy. This Candidate Privacy Policy (orioninc.com) (“Notice”) explains:

  • What information we collect during our application and recruitment process and why we collect it;
  • How we handle that information; and
  • How to access and update that information.

Your use of Orion services is governed by any applicable terms in this notice and our general Privacy Policy.


Skills Required

  • 10+ years of overall professional experience
  • 5+ years of hands-on Adobe Marketo Engage experience
  • Hands-on experience creating, configuring, testing, troubleshooting, and deploying campaigns
  • Knowledge of Smart Campaigns, Smart Lists, Programs, Email Programs, Engagement/Nurture Programs, Tokens, Personalization, Segmentation, and Campaign Scheduling
  • Experience with campaign QA, audience/list validation, and production deployment
  • Strong project management and stakeholder management skills
  • Experience with Workfront, JIRA, or similar project/workflow management tools
  • Experience managing multiple campaigns and critical or urgent requests under strict SLAs
  • Understanding of CRM and marketing automation integrations

Orion Innovation Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Orion Innovation and has not been reviewed or approved by Orion Innovation.

  • Flexible Benefits — Flexibility, remote or hybrid work options, and wellness initiatives are described as available in many locations. Feedback suggests scheduling flexibility and wellness support are notable parts of the package.
  • Wellbeing & Lifestyle Benefits — Wellness resources, mindfulness programs, and fitness or sports benefits are mentioned in several regions. Feedback suggests these offerings add non-cash value to the overall package.
  • Retirement Support — 401(k) plans with potential company match are referenced in U.S.-oriented listings. Feedback suggests retirement options exist, though the strength of matching varies.

Orion Innovation Insights

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The Company
HQ: Edison, NJ
3,410 Employees
Year Founded: 1993

What We Do

Orion is a leading digital transformation and product development services firm. Headquartered in Edison, NJ, we have a global team of 6,200+ associates, with engineers in 14 major delivery centers across North America, Europe, Asia Pacific and Latin America. For over 25 years, Orion has been solving complex business problems for our clients. Our transformative business solutions are rooted in digital strategy, experience design, and engineering, empowering our clients to operate with agility at scale.​ Our mission is to serve as an agile and trusted partner for business transformation initiatives, providing deep emerging technology, experience design, and domain expertise.​ Our business has more than tripled over the last three years. ​ We have grown aggressively both organically and inorganically, adding new clients, complementary skills, domain expertise, and strengthening our global footprint.

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