Programmatic Media Buyer - Remote - US

Lamark Media (“Lamark”) is an integrated digital marketing firm driven by a simple philosophy: create extraordinary marketing campaigns that yield positive, measurable results for their clients and strategic partners. Lamark’s methodology is to create a custom omni-channel strategy that leverages digital marketing assets like a portfolio which can be measured, optimized, and scaled for long-term success.

The company was founded in 2009 with the vision of developing a full-service platform that provides a comprehensive suite of digital marketing services in-house with an agnostic approach to driving growth. 

Our mission is to create more value for others. Our core values inspire us to over-deliver on expectations and to create more success for the partners we serve. Join our team of smart, passionate, collaborative, results-driven do-ers. We work hard every day to deliver remarkable experiences to our clients, and ultimately, their customers. 

Summary: Lamark is looking for an experienced Programmatic buyer to join our performance marketing agency. We promote a collaborative work atmosphere driven by encouraging team building, creativity, and originality with a keen focus on “winning” for our clients. If you are looking to join a fast-paced growing company and want to work with a team of career-minded individuals striving to reach the same goal, then Apply Now! 

Key Functional Areas of Responsibilities

· Manage campaigns in DSP platforms. Planning, setup, analyzing, optimizing, and reporting across display, video, mobile, native, CTV/OTT, and audio

· Identify and develop optimization strategies and deliver insightful reports based on data analysis

· Daily management of ad formats, user targeting, supply vendors, day parting, recency, frequency, etc.

· Manage programmatic partnerships through the planning process from RFPing, partner evaluations, partner scoring, negotiations, management, and final execution

· Coordination and setup of assets and tags ensuring campaigns are delivering against KPI’s and proactively managing campaign execution.

· Responsible for client pacing & performance.

· Media planning based on brief parameters and media strategy

· Recommend forward thinking strategies and innovations

· Proactively working with client services on campaign set-up and optimization strategy

· Work with the data teams to provide analytical insights to the client

Qualifications

· 2-4+ years' experience working in media agencies or in digital planning/buying role

· Experience working in-platform in programmatic DSPs

· Bachelor’s degree from an accredited college or university

· MUST love and be curious about data analytics, and how that affects the bottom line

· Must be passionate about the technologies used to support digital and/or mobile advertising operations: ad serving, audience management tools, inventory applications, and third-party ad tags

· Well versed in the Microsoft Office suite specifically, Excel and PowerPoint

· Professional client communication, both written and verbal

· Ability to handle multiple projects and prioritize responsibilities

· Ability to work efficiently in a fast-paced environment

· Ability to proactively organize daily tasks

· Self-motivated, but also can work well in a team

· Ability to proactively organize daily tasks

· Keen problem-solving and troubleshooting abilities

· Drive, ability to manage details, meticulousness

· Enthusiasm for the future of brand advertising on the web and building that future with us

Perks and Benefits

• Incredible company culture - we are passionate about the impact we make every day, we balance freedom with responsibility, and we aim for a consultative, transparent, and communicative approach in both our internal and client relationships
• Diverse and forward-thinking environment
• Great career growth opportunity—you’ll have direct access to agency leadership
• Company-assisted medical insurance programs, life insurance, optional vision and dental insurance programs, and short-term and long-term disability offered
• 401(k) with employer matching
• EAP and many other supplemental benefits
• Training and development opportunities 

PLEASE NOTE: As a company, we take hiring very seriously. Interviewing with Lamark Media may include phone/video interviews, written projects, and/or on-site interviews. Although we are unable to follow-up with each and every applicant, we do our best to run a thorough process for candidates with whom we identify a potential fit.