The Role
The Programmatic Campaign Manager executes and monitors programmatic campaigns, optimizes performance, collaborates with teams, and analyzes results for revenue generation.
Summary Generated by Built In
Company Overview:
Jane Technologies is an MIT-founded eCommerce company in the cannabis industry experiencing rapid growth. We believe in cannabis's ability to bring well-being, health, and love to the world, and our mission is to bring confidence to the online cannabis shopping experience. Our platform connects consumers with local dispensaries and brands, creating a seamless shopping experience and delivering industry-leading insights to our retail, brand, and integration partners.
Dispensaries use Jane to sell cannabis products compliantly and efficiently. Brands plug into the platform to reach shoppers via personalized sponsored content. Shoppers engage with Jane’s online menus to make purchasing decisions via rich product content and verified reviews. These services come together to form a tightly integrated ecosystem - creating diversified revenue streams for Jane and a win-win-win equation for the industry.
Learn about our team, our culture, and if Jane is the right fit for you.
Check out our company at: https://www.iheartjane.com/team#careers
What You'll do:
Programmatic Campaign Manager is a new role on our hyper-growth team, with potential for career and ongoing professional development. The Campaign Manager will be responsible for assisting in the end-to-end execution of programmatic campaigns, including, but not limited to:
● Accurate campaign setup and launches
● Real-time campaign optimizations (adjusting bids, targeting, budget, etc.)
● Overall campaign performance monitoring and recommendations to drive
incremental revenue
The Campaign Manager will collaborate across internal teams to continue strengthening our programmatic solution for retailers and brands. They will learn the Jane business across all teams, from external partners to sales to data science and product. We’re looking for a self-starter who is excited for the opportunity to grow and shape a growing business unit.
Responsibilities
- Campaign Execution & Launch: Work cross-functionally to accurately set up, launch and manage programmatic media campaigns within a DSP interface.
- Optimization: Perform real-time optimizations including bid adjustments, targeting refinements, and budget reallocation to ensure peak performance and delivery.
- Platform Partnership: Work directly with partners to troubleshoot technical issues, beta-test new features, and strengthen overall campaign infrastructure.
- Performance Analysis: Monitor and analyze campaign health, providing actionable recommendations to drive incremental revenue and client success.
- Cross-Functional Collaboration: Partner with Sales, Partner Success, Marketing, and Product teams to translate customer feedback into prioritized requirements for new features, support, and marketing collateral.
Qualifications
- Bachelor’s degree or equivalent practical experience
- 2+ years of operational experience working with a DSP
- Ability to work remotely, both autonomously and closely with your team
- Communication and project management skills
- In-depth knowledge of digital marketing and ad tech, with a deep understanding programmatic deployment, optimizations, and measurement
- Expertise in launching and managing paid digital advertising campaigns
Our Benefits:
Great compensation package and equity
Remote friendly work environment with employees throughout the US and Canada
Health, Dental, Vision, 401k, Unlimited PTO, and home office stipend
Jane Technologies is proud to be an equal opportunity employer and committed to providing employment opportunities regardless of race, religious creed, color, national origin, ancestry, physical disability, mental disability, medical condition, genetic information, marital status, sex, gender, gender identity, gender expression, pregnancy, childbirth and breastfeeding, age, sexual orientation, military or veteran status, or any other protected classification, in accordance with applicable federal, state, and local laws. EOE, including disability/vets.
Jane Technologies, Inc. participates in the federal government’s E-Verify program, which confirms employment authorization of all newly hired employees in conjunction with the Form I-9 Employment Eligibility Verification. E-Verify is not used as a tool to pre-screen candidates. For up-to-date information on E-Verify, go to www.uscis.gov and click on 'E-Verify' located near the bottom of the page.
Top Skills
Ad Tech
Digital Marketing
Dsp
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The Company
What We Do
Over 2,500 dispensaries and brands use Jane to create website menus, review important data, and manage their business online.
Jane's advanced integrations allow retailers to leverage verified product reviews, product-first shopping, and brand-sponsored advertising - all in a native digital environment.
Retail partners can also choose to build a fully-customized menu experience with Jane Roots, a "headless" eCommerce solution built on Jane's best-in-class APIs.
Jane is also providing consumers with a confident, safe and simple shopping experience. Customers and patients on iheartjane.com can shop for local products in real-time, compare by price or proximity and place orders at local stores
