Programmatic Analyst (DV360)

Posted 7 Hours Ago
Be an Early Applicant
Bogotá, Distrito Capital
Junior
AdTech • Marketing Tech
The Role
The Programmatic Analyst role involves managing and optimizing online ad campaigns, monitoring performance, analyzing data, and ensuring quality assurance. Responsibilities include setting up campaigns, managing audiences, optimizing variables like bids and budgets, and using tools for performance monitoring and reporting.
Summary Generated by Built In

Company Description

Publicis Global Delivery is the talent powerhouse of Publicis Groupe, the largest global communications group. We make sure to hire, boost and develop the best people worldwide to deliver outstanding work for the most prominent clients within the Groupe.

In LATAM, we are over 1,700 passionate employees that love to push boundaries and drive innovative solutions. If you are a risk-taker and love to develop intrepid ideas, PGD is the place for you.

We Move People, and People Move Us!

Job Description

Overview

  • The Programmatic Analyst is responsible for managing and optimizing online ad campaigns. This includes monitoring performance, analyzing data, automating report downloads, and performing quality assurance on campaigns. They set up campaigns, manage audience, and upload creative content. A key part of the role is optimizing campaigns by managing variables like bids, audiences, and budgets to improve pacing and performance. The ideal candidate has strong analytical skills, a deep understanding of programmatic ad technology, and proficiency with various tools for performance monitoring and reporting.

Must have:

  • Programmatic Campaign Activation experience
  • DV360
  • Ad Server Reporting
  • Reporting Platforms such as Datorama, Data Studio, Supermetricks (Intermediate)
  • Jira
  • Google Analytics
  • MS Excel (Intermediate)
  • Attention to Detail
  • Focus On Quality
  • Planning and Organizing
  • Self-Development
  • Verbal & Written skills

Nice to have:

  • Amazon
  • Yahoo
  • Campaign Manager
  • Prisma 

Qualifications

  • Bachelor's Degree (i.e. BA, BS, etc.)
  • English B2+: Upper-Intermediate (Excluyent)
  • Beginner. Some expertise.
  • Years of experience: 2
  • Able to own campaigns and explain optimizations to the agency and partners

Additional Information

Being part of PGD is an opportunity for professional growth, upskilling, and team building to rock the media globe. If you are willing to take on new challenges and work in a dynamic and fast-paced work environment, you are the right candidate for us! We’re looking for first-class operation experts to support our portfolio of clients and Agencies.

Top Skills

Data Studio
Datorama
Dv360
Google Analytics
Excel
The Company
HQ: Paris
45,929 Employees
On-site Workplace
Year Founded: 1926

What We Do

As a platform at the intersection of marketing and digital business transformation, driven through the alchemy of creativity and technology, Publicis Groupe is built on The Power of One. Publicis Groupe offers its clients seamless access to the expertise of its 80,000 talents across four Solution hubs: creative with Publicis Communications (Publicis Worldwide, Saatchi & Saatchi, Leo Burnett, BBH, Marcel, Fallon, MSL, Prodigious), media services with Publicis Media (Starcom, Zenith, Spark Foundry, Blue 449, Performics, Digitas), digital business transformation with Publicis.Sapient and health & wellness communications with Publicis Health. Publicis Groupe’s agencies are present in over 100 countries around the world.

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