Programmatic Analyst - Digital Marketing

Posted 7 Days Ago
Be an Early Applicant
Bogotá, Bogotá, D.C.
1-3 Years Experience
AdTech • Marketing Tech
The Role
The Programmatic Analyst will implement digital campaigns, optimize and control campaign budgets, perform quality assurance, monitor performance, and ensure compliance with client expectations through various reporting platforms.
Summary Generated by Built In

Company Description

Publicis Global Delivery is the talent powerhouse of Publicis Groupe, the largest global communications group. We make sure to hire, boost and develop the best people worldwide to deliver outstanding work for the most prominent clients within the Groupe. 

In LATAM, we are over 1,700 passionate employees that love to push boundaries and drive innovative solutions. If you are a risk-taker and love to develop intrepid ideas, PGD is the place for you. 

We Move People, and People Move Us!

Job Description

  • Implement assigned digital campaigns
  • Optimization in the management of the Campaign Proces
  • Budgetary control of Campaigns
  • Perform a quality assurance of each campaign
  • Monitoring campaign performance (Report)
  • Compliance with customer indicators and expectations

Qualifications

Key Qualifications:

  • Bachelor’s degree
  • 1 - 2 years of experience using digital marketing platforms, campaign management/optimization, or digital media operations.
  • Experience implementing and monitoring digital marketing campaigns through platforms such as DV360, MediaMath and The Trade Desk.
  • Reporting Platforms such as Excel, Datorama, Data Studio etc 
  • English Level B2 or Higher

Key Skills

  • The individual should have the willingness to accept responsibility of their role
  • Feel challenged in a constantly changing environment
  • Strong attention to detail
  • Strategic planning and organization of their daily tasks 
  • Open to constantly learn new aspects of the Digital Marketing


Nice to have 

  •  Google Ads Display
  • Google Ads Video
  • Google Ads Search
  • Google Ads Measurement
  • Google Ads Shopping

Additional Information

  • Employee engagement activities and events
  • Technical trainings, soft skills development, technical certifications, access to online libraries and e-learning platforms
  • Find your path Program
  • You will have a coach that will support and help you grow
  • Level up Program
  • Access to Prepaid Medical Plan provided by PGD

Top Skills

Data Studio
Datorama
Dv360
Excel
Google Ads Display
Google Ads Measurement
Google Ads Search
Google Ads Shopping
Google Ads Video
Mediamath
The Trade Desk
The Company
HQ: Paris
45,929 Employees
On-site Workplace
Year Founded: 1926

What We Do

As a platform at the intersection of marketing and digital business transformation, driven through the alchemy of creativity and technology, Publicis Groupe is built on The Power of One. Publicis Groupe offers its clients seamless access to the expertise of its 80,000 talents across four Solution hubs: creative with Publicis Communications (Publicis Worldwide, Saatchi & Saatchi, Leo Burnett, BBH, Marcel, Fallon, MSL, Prodigious), media services with Publicis Media (Starcom, Zenith, Spark Foundry, Blue 449, Performics, Digitas), digital business transformation with Publicis.Sapient and health & wellness communications with Publicis Health. Publicis Groupe’s agencies are present in over 100 countries around the world.

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