Product Writer

Reposted 14 Days Ago
Hiring Remotely in USA
Remote
Senior level
AdTech • Artificial Intelligence • Marketing Tech
Zeely AI – Admaker creates viral UGC videos & ads and runs effective AI-powered campaigns.
The Role
As a Product Writer, you will create effective product and marketing copy for Zeely, enhancing user experience and supporting product growth. Responsibilities include improving interface copy, onboarding flows, and lifecycle content, while collaborating with cross-functional teams in a dynamic environment.
Summary Generated by Built In

We’re looking for a Product Writer with 5+ years of experience who can create clear, structured, and effective product content in a fast-scaling environment.

In this role, you’ll help shape how users understand and use Zeely across Help Center materials, product guides, onboarding content, CRM communications, and website surfaces — making the product clearer, easier to navigate, and more effective at every step.

Zeely AI is an all-in-one AI markeing platform that helps small businesses and marketing teams grow faster and achieve their goals through high-performing content and automation. Our platform enables users to create ad creatives, UGC videos, viral content, banners, and more, as well as launch effective paid and organic campaigns across Meta channels.

In simple terms, we’ve made world-class AI marketing tools and solutions accessible to businesses that previously could only get this level of support from large brands with expensive marketing teams.

A few things that define where we are today:

  • 4 years on the market — a stable, profitable company backed by top international investors;

  • 4x growth over the past year;

  • 1.5M+ users already use Zeely, and that number keeps growing every day;

  • #1 in AIGC in the US market;

  • 200+ specialists on the team;

  • US-focused, with a global user base.

What you’ll need to join us:

  • 5+ years of experience in product writing, content writing, UX writing, copywriting, technical writing, or content design for digital products;

  • Proven experience creating clear, structured, user-facing content for digital products, with a strong focus on Help Center articles, product guides, onboarding materials, and website copy;

  • Strong product thinking and the ability to explain complex product features, flows, and use cases in a simple, helpful, and user-friendly way;

  • Deep understanding of how product content impacts user behavior, conversion, retention, and overall product performance;

  • Ability to adapt tone, structure, and messaging across different content formats: Help Center content, product flows, lifecycle touchpoints, CRM communications, and website surfaces;

  • Comfort working in a fast-paced, dynamic environment;

  • Familiarity with fast-changing digital products, ideally in SaaS, AI, MarTech, SMB tools, or other high-growth environments;

  • Practical experience using AI tools in day-to-day writing workflows, including prompt writing, content iteration, editing, and improving speed and quality;

  • An English-language portfolio is highly preferred, especially one that showcases Help Center materials, website copy, product content, onboarding flows, CRM communications, or other user-facing work;

  • Fluent English, Upper-Intermediate level or higher.

What you’ll be doing:

  • Write and improve Help Center articles, product guides, onboarding materials, and other user-facing content across the platform;

  • Help shape content around AI-powered features and user-generated outputs, making it easier for users to understand, create, and launch content with Zeely;

  • Contribute to CRM communications, including emails, product updates, and other retention-focused messages;

  • Collaborate on website, landing page, and promotional copy that supports clarity, conversion, engagement, and growth;

  • Continuously improve existing content based on product updates, user behavior, support needs, and performance insights;

  • Work closely with Product, Design, Marketing, CRM, Support, and Frontend teams to ensure consistency and impact across content.

Why It’s Exciting to Work With Us:

  • Build AI-powered tools with real impact, helping over one million small businesses grow, compete, and launch ads without agencies or complex marketing setups.

  • Join a strong A-level team of experienced professionals who set a high bar and push each other to do better work.

  • Remote-first approach: work from anywhere, with access to our offices in Warsaw and Kyiv.

  • We support comfortable and transparent cooperation, including help with private entrepreneurship-related matters.

  • Regular performance reviews to make your growth clear, structured, and recognized.

Recruitment Process:

Recruiter interview → Test assignment → Final Interview → Reference check → Job offer.

You’ll play a meaningful role in shaping the product experience at Zeely in a way that drives clarity, engagement, and growth.

Send us your CV — we’d love to get to know you better! 💚

Skills Required

  • 5+ years of experience in product writing, UX writing, copywriting, or content design
  • Proven experience writing clear interface copy for mobile/web platforms
  • Strong product thinking with ability to adapt tone across product flows
  • Experience in creating product and marketing copy
  • Comfort in fast-paced environments with shifting priorities
  • Familiarity with SaaS, AI, MarTech, or high-growth environments
  • Practical experience using AI tools in writing workflows
  • An English-language portfolio showcasing interface copy
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The Company
HQ: Middletown, Delaware
60 Employees
Year Founded: 2021

What We Do

Grow your online sales with AI-powered ads, ad content and landing pages. All from your phone in minutes.

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