Product Marketing Manager

Made’s mission is to help homeowners save time, money, and stress. It starts with Made Card - where we're trying to build "Amex for the home", a credit card designed specifically for homeowners the way American Express or Chase Sapphire are the go-to credit cards for travel. For us, this card is just a proven wedge into building a broader home management platform where users can manage home systems & appliances, stay ahead on upkeep, and get help - from AI-driven guidance to in-person services - exactly when they need it most.

Backed by top investors like Village Global, Jump Capital, Recharge Capital, and Soma Capital, our leadership team brings deep fintech, mortgage, and credit card experience from Ramp, Bain Capital, JP Morgan Chase, American Express, and Morgan Stanley. We’re building the financial and engagement platform for the next generation of homeowners - one that puts the homeowner at the center, and redefines what it means to feel at home.

We’re looking for our first full-time marketing hire to own marketing end-to-end and do the work yourself. There is no delegation, no layers, and no playbooks handed to you. You will help define our voice, grow our audience, activate customers, and support partnerships with our founders and rest of the GTM team. This is a high-impact role at the intersection of product, partnerships, and marketing — where you’ll define how Made tells its story to homeowners and to the top lenders, real estate firms, and service providers we work with.
This is a chance to join early and build a product marketing function that scales as we grow. This is not a 9-to-5 role. It is for someone who wants to build, test, ship, and iterate fast alongside an A+ team and wants to build a ten+ billion dollar company. If that doesn't excite you, this role is not a fit.

• Run and grow our social channels from scratch, including content creation and follower growth

• Create compelling messaging and creative that makes people care about Made and the Made Card

• Design and launch email campaigns to drive activation, engagement, and spend

• Build marketing assets that support distribution and partnership launches

• Experiment constantly across channels, formats, and ideas to find what works

• Help shape our brand, tone, and storytelling as we scale from zero to one

• You love credit cards, consumer brands, fintech, and home or lifestyle products

• You are creative and hands-on. You can write, design, edit, and ship yourself

• You are comfortable using tools like Figma, CapCut, or similar creative software

• You have experience scaling something from zero to one, whether at a startup or on your own

• You are bored in a corporate environment and want real ownership and upside

• You are a hustler who wants to help build a billion-dollar (or bigger) company, not just get a job

• 5–8 years of experience in product marketing or go-to-market roles at a high-growth startup or established tech company.

• Strong track record of owning positioning, messaging, and GTM execution for consumer or B2B2C products.

• Excellent communication skills — able to craft narratives that resonate with both consumers and enterprise partners.

• Comfortable working cross-functionally with Product, Partnerships, and Marketing teams.

• Strong analytical instincts and ability to back strategy with data.

• Thrives in a fast-paced, startup environment where priorities shift quickly.

We understand that not everyone comes from a traditional background. If you are a rockstar with a non-traditional path, we'd love to talk to you!

• Experience in fintech, consumer credit, real estate, or home services.

• Experience supporting partnership or B2B2C marketing.

• Strong instincts for brand, copy, and consumer psychology.

• Exposure to regulated industries and compliance-driven messaging.

• Experience working on partnership-led go-to-market programs.

• Background in customer research, segmentation, or persona development.

You’ll be the first dedicated marketing hire at a company with national distribution already built in. This is a rare opportunity to be hands-on with campaigns while also laying the foundation for a function you could one day lead. If you want to grow into a Head of Marketing role, this role gives you the autonomy, visibility, and impact to do exactly that.

• Base Compensation Band: $90,000–$140,000 (determined by experience, qualifications, and location)

• Compensation: Competitive salary with a meaningful stake in the company via equity, and 401k plan

• Health & Well-being: We’ll invest in your physical and mental well-being with comprehensive medical, dental, & vision benefits

• Grow Together: Company-wide orientation for you to successfully onboard and other learning & development opportunities including regular review cycles that feature 360 degree feedback

• Mortgage Benefit: Receive up to $25,000 toward closing costs of a new mortgage via our mortgage partners

• Play Together: Quarterly budgets for team and company outings. Use it for team swag, cooking classes, or team dinners!

• Generous Time Off: Flexible paid time off, sick days, and 11 company holidays

Throughout the interview process, please remember that emails will only be from madecard.com emails. We won't ever be asking for any personally identifiable information during the interview process itself. Please reach out to [email protected] if you have any requests to verify the authenticity of an outreach.

Made Card is an equal opportunity employer that is committed to diversity and inclusion in the workplace. We prohibit discrimination and harassment of any kind based on race, color, sex, religion, sexual orientation, national origin, disability, genetic information, pregnancy, or any other protected characteristic as outlined by federal, state, or local laws. Made Card makes hiring decisions based solely on qualifications, merit, and business needs at the time.