Product Marketing Manager

Reposted 23 Days Ago
Culver City, CA, USA
Hybrid
115K-120K Annually
Mid level
AdTech • Big Data • Digital Media • Marketing Tech • Software • Big Data Analytics
Sensor Tower cultivates responsibly sourced market intelligence.
The Role
The Product Marketing Manager will develop go-to-market strategies, collaborate with teams, create customer materials, conduct market research, and gather feedback to influence product and marketing strategies.
Summary Generated by Built In
As a Product Marketing Manager (PMM) at Sensor Tower, you’ll play a critical role at the intersection of product, sales, and marketing. You’ll position complex data products with clear, compelling messaging and enable our go-to-market teams to drive growth and adoption.

This is a mid-level role for a well-rounded marketer who thrives on collaboration, and strategic storytelling—someone who understands technology, SaaS, and data products and can communicate their impact clearly.

Base salary: $115,000 - $120,000

What the Product Marketing Manager will do:

  • Develop and refine go-to-market strategies for Sensor Tower’s data and insight products, driving awareness and adoption.
  • Collaborate closely with Product, Sales, and Marketing teams to position and launch new products and features.
  • Build customer-facing materials (presentations, case studies, one-pagers) that clearly communicate value and unique selling propositions.
  • Conduct market research and competitive analysis to inform product messaging and strategy.
  • Partner with Sales to enable teams with the right messaging, collateral, and training.
  • Gather and synthesize customer feedback to influence the product roadmap and marketing initiatives.

What we’re looking for:

  • Candidates must live in the Los Angeles area.
  • 3+ years of experience in Product Marketing, preferably within tech, SaaS, or data-driven products.
  • Strong understanding of how to market complex or data-rich products.
  • Proven experience working cross-functionally with Sales and Product Management.
  • Exceptional written, verbal, and presentation skills, effectively communicating with diverse audiences while maintaining a customer-first approach.
  • Ability to translate technical concepts into clear, engaging messaging for different audiences.
  • Experience in WebTech, AdTech, MarTech, gaming, or analytics products is a plus.

Top Skills

Adtech
Analytics
Martech
SaaS
Webtech
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The Company
HQ: San Francisco , CA
400 Employees
Year Founded: 2013

What We Do

Sensor Tower cultivates responsibly sourced market intelligence that provides visibility into the trends shaping the global digital economy. Our customers use these insights to help them make better business decisions. Sensor Tower data is frequently cited by top-tier trusted media institutions, including the New York Times, Bloomberg, Reuters, CNBC and more, as well as financial and academic institutions.

Why Work With Us

As a globally distributed team that has achieved year-over-year profitability, we attribute our success to both our trusted, innovative product and our talented people. We place a strong emphasis on hiring self-starters who are driven, yet humble, always eager to learn and grow.

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