Product Marketing Manager

At KBI Biopharma, we are advancing science and accelerating breakthroughs. As a global leader in biopharmaceutical development and manufacturing, we empower life science companies to bring new medicines and vaccines to the world faster. Explore your potential at KBI, where innovation meets impact. 

Position Summary:

The Product Marketing Manager is a key role supporting KBI Biopharma revenue growth, requiring close alignment with global Business Development and Corporate Strategy to translate go-to-market strategies and position the unique KBI scientific expertise in cohesive multichannel global market campaigns. This role has both strategic and tactical responsibility for supporting the achievement of revenue objectives by driving portfolio awareness, developing content, and delivering sales tools and supporting regional sales teams. 

Responsibilities:

• Leverage knowledge of KBI’s offerings, Voice of Customer, scientific insight and market research to develop content for go-to-market campaigns for a range of products, services and solutions across the KBI Biopharma portfolio that meet the unique needs of target customers.
• Ideate messaging, develop sales tools, while supporting best in class marketing initiatives to drive sales. 

• Ensure the appropriate level of scientific relevance when articulating KBI Biopharma services value proposition. 

• Develop content strategies ensuring the creation of assets that resonate with the target audience. 

• Ensure the appropriate level of scientific content for assets at the various stages of the customer buying cycle.

• Liaise with Operational, R&D and Scientific teams to ensure consistent and accurate scientific information is articulated accurately. 
• Work with key internal and external stakeholders to assure consistency in the branding, positioning, and messaging relating to KBI Biopharma and its products & services globally. 

• Monitor and maintain scientific/technical knowledge of the KBI Biopharma portfolio and impact to the market.

• Monitor and utilize data from competitive monitoring to assist in messaging and positioning of the portfolio and its impact in the market. 

• Manage KPIs and create reports for the assigned product portfolio to be shared with senior leadership. 

• Work as part of cross-functional team to meet business objectives. 

• Monitor market trends and be able to coalesce industry impact and communicate effectively at highest levels of the organization. 

• Flexibility spending up to 15% travel. 

Requirements: 

• 5+ years of product marketing or brand management in CDMO, life sciences, or related equivalent experience 

• BS degree in life sciences or business, with a degree in Marketing preferred 
• MBA in Marketing a plus
• Background in biotech, biomanufacturing, analytical services a strong plus.
• Experience working in a matrix organization across multiple time zones preferred. 

Skill Requirements: 

• Ability to make effective and persuasive presentations on complex topics to internal senior management and garner support and buy-in for initiatives and plans.
• Ability to listen empathetically, understand information presented by people with different communication styles and different points of view, and resolve disputes. 
• Ability to read, analyze and interpret general reference periodicals, professional journals, technical procedures, and/or government regulations.
• Ability to lead cross-functional teams and work effectively by collaborating with others to achieve goals and objectives. 
• Ability to interpret technical information and demonstrate judgment, planning and initiative to work independently toward goals. May also involve giving guidance on complex issues to others. 
• Ability to define problems, collect data, establish facts, and draw valid conclusions. 
• Comfortable using computers, including an advanced knowledge of the Microsoft Office suite, e-mail, and internet. 
• Exceptional organizational, time management, and prioritization skills. 
• Ability to multitask with a high degree of professionalism and diplomacy. 
• Willing and able to work with oversight by KBI Legal.
• Ability to troubleshoot effectively and solve scientific problems with little to no supervision. 
• Ability to find, read, and understand relevant scientific literature. 
• Willingness and ability to work under the pressure of deadlines and find solutions to meet timelines. 
• Ability to work across teams by being a flexible team player. 
• Strong communication and interpersonal skills. 

Salary Range: $92,080 - $126,610

Salary range provided per current averages and expectations. The salary and job title for this opening will be based on the selected candidate’s qualifications and experience and may be outside this range. KBI has a robust total rewards strategy which includes an annual bonus structure for all employees, medical, dental, and vision coverage, paid PTO and holidays, Sabbatical program, 401K matching with 100% vesting in 60 days and employee recognition programs.  

KBI Biopharma is committed to providing a safe and healthy workplace. Any employee entering a KBI site located in the US must inform KBI Biopharma of their vaccination status and must submit their vaccination status. All vaccinated employees are required to provide proof of their COVID-19 vaccination, with a COVID-19 vaccination which has been granted FDA approval or Emergency Use Authorization.

KBI Biopharma, Inc. is an EEO/AA employer and actively seeks to diversify its work force. Therefore, all qualified applicants, regardless of race, color, national origin, religion, gender, gender identity, sexual orientation, age, disability or veteran status, are strongly encouraged to apply.

I understand that neither the completion of this application nor any other part of my consideration for employment establishes any obligation for KBI Biopharma, Inc. to hire me. If I am hired, I understand that either KBI Biopharma, Inc. or I can terminate my employment at any time and for any reason, with or without cause and without prior notice. I understand that no representative of KBI Biopharma, Inc. has the authority to make any assurance to the contrary.

I attest with my signature below that I have given to KBI Biopharma, Inc. true and complete information on this application. No requested information has been concealed. I authorize KBI Biopharma, Inc. to contact references provided for employment reference checks. If any information I have provided is untrue, or if I have concealed material information, I understand that this will constitute cause for the denial of employment or immediate dismissal.