Product Marketing Manager

Posted 16 Days Ago
Be an Early Applicant
Tel Aviv Yafo
Mid level
Software
The Role
The Product Marketing Manager will develop and execute go-to-market strategies, create product positioning and messaging, lead cross-functional collaboration, and conduct market research for Autofleet's fleet optimization technologies.
Summary Generated by Built In

Description

We are making the future of Mobility come to life starting today.

At Autofleet, we support the world's largest vehicle fleet operators and transportation providers in optimizing existing operations and seamlessly launching new, dynamic business models - driving efficient operations and maximizing utilization.

We're seeking a strategic Product Marketing Manager to join our marketing team and lead our market positioning and product narrative across our innovative mobility solutions. In this critical role, you will be instrumental in bringing our cutting-edge fleet optimization technologies to market, transforming market needs into compelling campaigns that showcase how Autofleet transforms fleet and mobility operations.

This is an exceptional opportunity for a seasoned marketing professional to shape the future of our product strategy and market engagement.

Responsibilities:

  • Develop and execute comprehensive go-to-market strategies for our upcoming product launches
  • Create compelling product positioning, messaging, and competitive differentiation narratives
  • Lead cross-functional collaboration between product, sales, support, and marketing teams to ensure a unified market approach
  • Assist in implementing robust marketing campaigns that highlight product value propositions
  • Conduct deep market research and competitive analysis to inform product marketing strategies
  • Help develop sales enablement materials, including pitch decks, battle cards, and technical marketing collateral
Requirements
  • 4+ years of product marketing experience in SaaS B2B technology environments
  • Proven track record of successful product launches and go-to-market strategies
  • Expert-level ICP understanding for narrative development
  • Strong analytical capabilities to gain insights from technical concepts
  • Exceptional English communication skills, both written and verbal
  • Advantage: Previous experience in mobility, transportation, or enterprise software sectors

The Company
HQ: Tel Aviv
58 Employees
On-site Workplace

What We Do

Autofleet is the complete solution for fleets and mobility operators to optimize existing operations and launch new on-demand passenger and logistics services.

Using Autofleet’s platform, fleet operators are able to maximize utilization and revenues while reducing fleet downtime and opening up new mobility services.

Autofleet is active worldwide, optimizing tens of thousands of vehicles and millions of monthly rides for leading mobility operators in multiple verticals such as Rental, Taxi & Rideshare fleets, Shared Mobility operators, OEMs, Logistics and others.

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