Product Marketing Manager

| Tel Aviv-Yafo, ISR | Hybrid
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About the Role:

We are seeking a Product Marketing Manager to join our Product Marketing team.In this role, you will be part of a small and agile team driving key areas of the business including product positioning and messaging, sales collateral and competitive analysis. You will work closely with our partners in tech, product management, sales, training and our other marketing teams to understand our customer needs and ensure our products resonate with and reach our target audience effectively.

About Us:

Over the past few years, Coro has received $175M in funding and is one of the fastest-growing Cybersecurity companies in the world. The funding is primarily being used to enhance the Coro Cybersecurity SaaS platform and for additional headcount growth as Coro continues to expand globally.

Coro started in Tel-Aviv, Israel and is also headquartered in Chicago, IL, with additional offices in New York, London, and remotely across the globe. As a global organization, Coro gives you the ability to work with people and teammates from around the world.

Coro’s AI enabled Modular Cybersecurity Platform is the only one in the industry specifically designed to provide Mid-Market customers with scalable and affordable “enterprise grade” protection for all of their priority threat vectors.

Come and be a part of our expanding Coro Team!


  • Product Positioning: Develop and refine product positioning, messaging, and value propositions that differentiate our products in the market, ensuring consistency with our brand values and wider positioning across all marketing and communication channels. 
  • Understand the Market: Conduct market research and competitive analysis to identify trends, customer needs, and opportunities for differentiation.
  • This will require a mix of internal collaboration and gathering feedback from customers directly, as well as keeping up to date with industry developments. 
  • Product Collaboration: Be the Product Marketing owner of your product area and be expected to engage in sprints to ensure alignment between marketing, product development, and customer needs. 
  • Content Development: Create and support the development of high-quality marketing content, including website product pages, case studies, whitepapers, blog posts, and sales collateral. Collaborate with content writers, designers, and other stakeholders to ensure content accuracy and relevance. 
  • Customer Advocacy and Engagement: Build relationships with key customers to gather feedback and develop customer success stories. Identify and leverage customer advocates to enhance marketing efforts.

Skills and Experience:

  • Experience -You have a minimum of 2-3 years experience as a Product Marketing Manager or related product role in a B2B SaaS company (experience in Cybersecurity is an advantage)
  • Storyteller - You have excellent written and verbal communication skills and enjoy making complex things sounds simple to understand
  • Collaborator - You are able to work cross functionally with teams ranging from Product to Sales and Marketing
  • Problem solving mindset - you enjoy being faced with complex problems
  • Learner - You are a fast learner and have an ability to quickly grasp technical concepts
  • Mission-oriented and self-motivated - You take ownership of your work and are able to set and communicate priorities effectively

Job Benefits and How We Work:

  • Competitive and market-value compensation packages
  • Growth opportunities
  • World-class product
  • Office and home perks during launches
  • This is a hybrid position in our TLV office.

What to Expect in the Interview Process::

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Technology we use

  • Engineering
  • Product
  • Sales & Marketing
  • People Operations
    • C++Languages
    • CSSLanguages
    • GolangLanguages
    • JavaLanguages
    • JavascriptLanguages
    • PythonLanguages
    • SqlLanguages
    • SwiftLanguages
    • TypeScriptLanguages
    • CypressFrameworks
    • DockerFrameworks
    • KubernetesFrameworks
    • Node.jsFrameworks
    • SpringFrameworks
    • TerraformFrameworks
    • Vue.jsFrameworks
    • ElasticsearchDatabases
    • MongoDBDatabases
    • NoSQLDatabases
    • PostgreSQLDatabases
    • RedisDatabases
    • AWS (Amazon Web Services)Services
    • GitLabServices
    • Google CloudServices
    • Google AnalyticsAnalytics
    • LookerAnalytics
    • TableauAnalytics
    • AbstractDesign
    • CanvaDesign
    • FigmaDesign
    • IllustratorDesign
    • PhotoshopDesign
    • Google DriveManagement
    • Google DocsManagement
    • Google SlidesManagement
    • JIRAManagement
    • Monday.comManagement
    • Adobe BizibleCRM
    • DocuSignCRM
    • HubSpotCRM
    • LinkedIn SalesNavigatorCRM
    • SalesforceCRM
    • Salesforce PardotCRM
    • SalesLoftCRM
    • ZoomInfoLead Gen
    • SlackCollaboration
    • ZoomCollaboration
    • Monday.comProject Management

What are Coro Perks + Benefits

Coro Benefits Overview

Unlimited vacation days, Sick Days, and 10 Paid Holidays
Robust benefits package includes medical, dental, vision (80-90% company paid), HSA with contribution, FSA, 401k with company match, company paid STD & LTD, company paid life & AD&D, pet insurance and Paytient.
Essential Technology and Marketing
World class product

Volunteer in local community
Open door policy
Open office floor plan
Employee resource groups
Quarterly engagement surveys
Hybrid work model
In-person all-hands meetings
In-person revenue kickoff
President's club
Employee awards
Flexible work schedule
Remote work program
Dedicated diversity and inclusion staff
Mandated unconscious bias training
Diversity manifesto
Mean gender pay gap below 10%
Diversity employee resource groups
Hiring practices that promote diversity
Diversity recruitment program
Health Insurance + Wellness
Flexible Spending Account (FSA)
Disability insurance
Dental insurance
Vision insurance
Health insurance
Life insurance
Pet insurance
Wellness programs
Mental health benefits
Financial & Retirement
401(K) matching
Company equity
Performance bonus
Child Care & Parental Leave
Generous parental leave
Family medical leave
Return-to-work program post parental leave
Company sponsored family events
Vacation + Time Off
Unlimited vacation policy
Generous PTO
Paid volunteer time
Paid holidays
Paid sick days
Flexible time off
Bereavement leave benefits
Office Perks
Commuter benefits
Company-sponsored outings
Free daily meals
Free snacks and drinks
Some meals provided
Company-sponsored happy hours
Relocation assistance
Home-office stipend for remote employees
Meditation space
Mother's room
Onsite gym
Professional Development
Job training & conferences
Lunch and learns
Promote from within
Mentorship program
Online course subscriptions available
Customized development tracks
Paid industry certifications
Personal development training
Virtual coaching services
Apprenticeship programs

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