For over four decades, PAR Technology Corporation (NYSE: PAR) has been a leader in restaurant technology, empowering brands worldwide to create lasting connections with their guests. Our innovative solutions and commitment to excellence provide comprehensive software and hardware that enable seamless experiences and drive growth for over 100,000 restaurants in more than 110 countries. Embracing our "Better Together" ethos, we offer Unified Customer Experience solutions, combining point-of-sale, digital ordering, loyalty and back-office software solutions as well as industry-leading hardware and drive-thru offerings. To learn more, visit partech.com or connect with us on LinkedIn, X (formerly Twitter), Facebook, and Instagram.
Position Description:
As the Product Marketing Manager for PAR Restaurant, you own how the market understands, buys, and adopts PAR's back-of-house and POS platform. You turn product capabilities into clear stories about food cost, labor, delivery margin, and loss prevention that resonate with operators and finance leaders.
You partner closely with product management, sales, customer success, and demand generation. You also connect the PAR OPS & POS story to PAR's unified platform, including PAR POS, PAR Ordering, Punchh, PAR Pay, and PAR Intelligence.
Position Location:
Remote - New York, Texas, Pennsylvania, Florida, North Carolina, Minnesota, Colorado, Georgia, Illinois
Reports To:
Director of Product Marketing
What We’re Looking For:
5+ years of product marketing experience in B2B SaaS, including at least 2 years owning go-to-market for a product line.
A track record of launching products and features that hit adoption or pipeline targets.
Strong positioning and messaging skills, with writing samples that make complex, data-heavy products easy to understand.
Experience building sales enablement that reps use, such as pitch decks, battlecards, and ROI tools.
Comfort with operational and financial concepts like food cost, labor cost, margin, and ROI.
Experience running customer interviews, win/loss programs, or market research and turning findings into action.
Ability to work across product, sales, and customer success without direct authority.
Bachelor's degree in marketing, business, or a related field, or equivalent experience.
Additional skills:
Experience marketing restaurant technology, hospitality software, or retail operations software.
Familiarity with back-office categories like inventory management, labor scheduling, business intelligence, or loss prevention.
Experience marketing AI or analytics products to non-technical buyers.
Experience selling into both enterprise brands and multi-unit franchisees.
Unleash your potential: What you will be doing and owning:
Positioning and messaging: Own PAR OPS & POS positioning, value propositions, and messaging for each module and buyer persona, including operators, franchisees, CFOs, and above-restaurant leaders.
Go-to-market launches: Plan and run launches for new PAR OPS & POS capabilities, such as AI-driven forecasting, delivery loss recovery, and franchisee reporting. Coordinate readiness across product, sales, support, and marketing.
Market and customer insight: Run win/loss analysis, customer interviews, and market research. Feed findings back to product management to shape the roadmap.
Competitive intelligence: Track back-office, inventory, labor, and restaurant analytics competitors. Build and maintain battlecards and objection handling for sales.
Sales enablement: Create pitch decks, demo narratives, ROI and business-value tools, one-pagers, and training. Help sales tell a consistent story from first call to close.
Customer proof: Build case studies, references, and quantified results with customer success, especially margin recovered and hours saved.
Content and campaigns: Partner with demand generation and content teams on campaigns, webinars, web pages, and trade show presence for PAR OPS & POS.
Platform story: Show how PAR OPS works with PAR POS and the rest of the PAR platform to drive cross-sell and unified-platform deals.
Pricing and packaging input: Support product and finance on packaging, bundles, and pricing for PAR OPS modules.
Interview Process:
Interview #1: Video interview with Talent Acquisition Team (via MS Teams)
Interview #2: Video interview with the Hiring Manager (via MS Teams)
Interview #3: Video interview with the Team (via MS Teams)
PAR is proud to provide equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability or genetics. We also provide reasonable accommodations to individuals with disabilities in accordance with applicable laws. If you require reasonable accommodation to complete a job application, pre-employment testing, a job interview or to otherwise participate in the hiring process, or for your role at PAR, please contact [email protected]. If you’d like more information about your EEO rights as an applicant, please visit the US Department of Labor's website.
Skills Required
- 5+ years of product marketing experience in B2B SaaS
- At least 2 years owning go-to-market for a product line
- Track record of launching products and features that achieved adoption or pipeline targets
- Strong positioning and messaging skills, including writing samples explaining complex products
- Experience creating sales enablement materials such as pitch decks, battlecards, and ROI tools
- Understanding of operational and financial concepts including food cost, labor cost, margin, and ROI
- Experience conducting customer interviews, win/loss programs, or market research
- Ability to collaborate across product, sales, and customer success without direct authority
- Bachelor’s degree in marketing, business, or a related field, or equivalent experience
- Experience marketing restaurant technology, hospitality software, or retail operations software
- Familiarity with inventory management, labor scheduling, business intelligence, or loss prevention
- Experience marketing AI or analytics products to non-technical buyers
- Experience selling to enterprise brands and multi-unit franchisees
PAR Technology Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about PAR Technology and has not been reviewed or approved by PAR Technology.
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Leave & Time Off Breadth — Policies highlight unlimited PTO for many roles, paid holidays and sick time, and generous parental and family leave. Time-off flexibility is emphasized alongside hybrid/remote options.
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Retirement Support — Offerings include a 401(k) with company matching and access to retirement-oriented savings programs. Financial benefits are presented as part of a comprehensive total rewards package.
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Wellbeing & Lifestyle Benefits — The benefits suite includes medical, dental, and vision coverage, mental health support through an EAP, wellness days, and fitness/wellness reimbursements. Additional perks such as stipends, snacks, and flexible work arrangements support day-to-day wellbeing.
PAR Technology Insights
What We Do
PAR is a leading global provider of software, systems, and service solutions to the restaurant and retail industries. Today, with 50+ years of experience and point of sale systems in nearly 100,000 restaurants and more than 110 countries, PAR is redefining the point of sale through cloud software and bringing technological innovation to all corners of the enterprise. PAR Technology Corporation's stock is traded on the New York Stock Exchange under the symbol PAR. For more information, visit www.partech.com. PAR Technology was founded in 1968 and its current CEO is Savneet Singh. Since its inception 55 years ago, PAR Technology has grown to 1500 employees.
Why Work With Us
At PAR, we believe we’ll win or lose through the culture we build. Our culture is built on 4 values: Speed, Ownership, Focus and Winning Together. For PAR to win, we need our customers, our employees, our suppliers, our shareholders, and our community to succeed. We believe by committing to these values in all our endeavors.
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