We are looking for a Product Marketing Manager. In this role, you'll own the full marketing funnel – from landing page to onboarding to offer – running structured experiments, driving MarTech automation, and squeezing more performance out of every touchpoint a user hits before they convert. You'll work hands-on with real budgets and real traffic across ad networks like Meta, Snapchat, TikTok, and Google, partnering closely with analytics, product, design, developers, and data engineering teams to turn data into measurable revenue impact. If you love digging into funnel metrics, running dozens of A/B tests a month, and owning your part of the growth story end to end, this is your seat at the table.
About the company: We are a global IT product company shaping the future of real-time social connection. We have millions of users across North America, Europe, Latin America, and MENA, and we build next-gen mobile and web apps for the live-streaming and social networking niches. The market will exceed $206 billion by 2030, and we are already among the leaders in the industry. Founded in Ukraine, scaling worldwide.
In this role you will
- Run landing page tests – design, log results, iterate on hypotheses, and plan the next round – to improve ROMI
- Optimize and automate the process of analyzing and reporting experiment results
- Localize landing pages as products launch in new markets
- Regularly analyze competitors to sharpen our marketing funnel from Landing Page to Onboarding to Offer
- Implement, improve, and maintain marketing automation: analytics, auto-rules, postback delivery, and ad network integrations
- Set up and maintain postback tracking for ad networks and internal analytics
- Fix signal and data quality issues in collaboration with the analytics and frontend/backend development teams
It's all about you
2+ years of experience as a Product Marketing Manager, Marketing Automation Manager, Growth Manager, or similar
Experience analyzing and optimizing web funnels
Hands-on MarTech experience – setting up ad network and analytics integrations and verifying tracking accuracy
Familiarity with key analytics tools (AppsFlyer, Google Analytics, Tableau) and core marketing metrics
Comfortable with project management tools such as Jira
English level B2 or above, spoken and written
Strong communication skills and the ability to work effectively across teams
Ability to critically analyze data and make data-driven decisions
Comfortable working in a dynamic environment while meeting deadlines
Proactive, a fast learner, with strong critical thinking
Strong sense of ownership – you drive initiatives from idea to result without waiting to be pushed
Would be a plus
- Experience implementing marketing automation end to end, including campaign management and creative work
- Strong analytical and structured thinking, with a working grasp of basic statistics and probability
- A growth mindset paired with sharp attention to detail and comfort collaborating closely with marketing, product, analytics, design and frontend/backend development teams
What we offer
20 paid vacation days, 15 sick leave days, and 6 additional days off for family events
100% medical insurance coverage
Sports and equipment reimbursement
Team building events, corporate gifts, and stylish merch
Financial and legal support
Maternity Recovery Support Allowance
Position retention and support for those who join the Armed Forces of Ukraine
Participation in social initiatives supporting Ukraine
Work from our Kyiv hub or remotely with a flexible schedule
Modern equipment or depreciation of your own tools
Collaborate with a highly-skilled team of Middle & Senior professionals, sharing practical cases and expertise in the social networking niche
70% of our heads and leads have grown into their roles here – so can you! This role has a clear path forward to Product Marketing Team Lead, Web
Performance-oriented reviews and Individual Development Plans (IDPs)
Reimbursement for professional courses and English classes
Corporate library, book club, and knowledge-sharing events
AI is an integral part of our work culture. We invest in modern AI tools, equip our teams with the skills to use them effectively, and foster an environment where technology helps people achieve better results faster
Care and support:
Comfortable working environment:
Investment in your future:
Hiring process
- Intro call
- Technical interview
- Test task
- Bar-raising interview
- Reference check
- Offer
Skills Required
- 2+ years of experience as a Product Marketing Manager, Marketing Automation Manager, Growth Manager, or similar
- Experience analyzing and optimizing web funnels
- Hands-on MarTech experience - setting up ad network and analytics integrations and verifying tracking accuracy
- Familiarity with AppsFlyer, Google Analytics, Tableau and core marketing metrics
- Comfortable with project management tools such as Jira
- English level B2 or above, spoken and written
- Strong communication skills and ability to work effectively across teams
- Ability to critically analyze data and make data-driven decisions
- Comfortable working in a dynamic environment while meeting deadlines
- Proactive, fast learner, with strong critical thinking
- Strong sense of ownership - drive initiatives from idea to result
- Experience implementing marketing automation end to end, including campaign management and creative work
- Strong analytical and structured thinking, working grasp of basic statistics and probability
- Growth mindset, sharp attention to detail, comfortable collaborating with marketing, product, analytics, design and frontend/backend teams
What We Do
United Tech is a Ukrainian product IT company that develops its own mobile and web products in the social networking niche. Our brands are growing rapidly and attracting leading positions in their categories, influencing modern approaches to development and ambitious goals of our teams. For almost 5 years, United Tech team has been creating applications that are used by millions of users around the world. Our products’ primary market is Tier-1 region, including but not limited to USA, UK, Canada and leading European countries. Niches that cover our expertise: - social networking; - big data & analytics; - performance marketing; - payment solutions; - mobile apps.
