Product Marketing Manager – Datacenter Power & Electrification

Posted Yesterday
Be an Early Applicant
3 Locations
In-Office
Senior level
Automotive • Cloud • Energy
The Role
Lead market strategy and customer engagement for power semiconductor solutions across AI datacenter power, PSUs, ESS, and automotive power conversion. Translate market requirements into product roadmaps, drive new projects from concept to release, engage customers and partners, produce technical positioning content (white papers, architecture guides), and coordinate cross-functional teams to commercialize advanced SiC/GaN power solutions.
Summary Generated by Built In

A unique opportunity to join a highly visible strategic marketing organization responsible for shaping onsemi's growth in next-generation power conversion markets.

We are seeking a Product Marketing Manager (individual contributor) to drive market strategy, customer engagement, and technology positioning for power semiconductor solutions focused primarily on AI Datacenter Infrastructure, Power Supplies, Energy Storage, and Power Conversion systems, while also supporting selected Automotive Electrification applications.

This role sits at the intersection of engineering, product management, sales, and marketing, translating market requirements and system-level trends into technology roadmaps, product strategies, and customer engagement plans. The successful candidate will leverage deep knowledge of power electronics and semiconductor technologies to identify growth opportunities, drive new projects from business planning through product release, and help position onsemi as a leader in Silicon Carbide (SiC), and advanced power solutions.

Responsibilities

Market & Technology Leadership

  • Serve as a subject matter expert for Datacenter Power, AI Infrastructure, Energy Storage, and Automotive Power Conversion systems (OBC/DCDC).
  • Monitor and analyze market trends, competitive dynamics, emerging architectures, and customer requirements.
  • Identify strategic growth opportunities across:

  - AI Datacenters



  - Power Supply Units (PSU)



  - Energy Storage Systems (ESS)



  - Automotive On-Board Chargers (OBC)



  - High-Voltage DC-DC Converters


  • Develop system-level understanding of customer challenges and technology transitions.

Strategic Planning & Product Direction

  • Translate market requirements into actionable product and technology roadmaps.
  • Influence product definition through close collaboration with Product Management, Engineering, and Business Units.
  • Support business planning, TAM/SAM/SOM analysis, and long-term growth strategies.
  • Present, propose, and actively drive new projects and business opportunities from concept through product release.
  • Develop business cases and growth strategies for new opportunities.
  • Work closely alongside Product Management, Engineering, Applications, Sales, and NPI teams to ensure successful execution and commercialization of new products.

Customer & Ecosystem Engagement

  • Engage directly with strategic customers, partners, hyperscalers, OEMs, and system providers.
  • Support customer architecture reviews and technical discussions.
  • Gather Voice-of-Customer feedback and translate it into business and product requirements.
  • Build relationships across the power electronics ecosystem to identify emerging opportunities.

Technical Positioning & Content Development

  • Translate technical capabilities into compelling customer value propositions.
  • Develop competitive positioning, market intelligence, and differentiation strategies.
  • Create technical collateral including:

  - White Papers



  - Market Assessments



  - System Architecture Guides



  - Executive Presentations


  • Support industry events, conferences, and customer workshops.

Cross-Functional Leadership

  • Partner with Sales, FAE, Product Management, Applications Engineering, and R&D teams worldwide.
  • Deliver technical and market training to internal teams.
  • Support executive reviews and strategic business planning activities.
Qualifications

Required

  • BSEE, MSEE, or equivalent technical degree.
  • 8+ years of experience in Technical Marketing, Applications Engineering, Product Marketing, Product Management, or related roles.
  • Strong understanding of power electronics and power conversion architectures.
  • Experience with one or more semiconductor technologies:

  - Silicon Carbide (SiC)



  - Gallium Nitride (GaN)



  - Power MOSFETs / IGBTs



  - Power Discretes



  - Power Modules


  • Knowledge of Datacenter Power architectures including PSU, IBC, BBU, PDU, and related infrastructure.
  • Knowledge of Automotive Power Conversion systems including On-Board Chargers (OBC) and High-Voltage DC-DC converters.
  • Strong business acumen with the ability to connect technology trends to market opportunities.
  • Excellent presentation, communication, and executive-facing skills.
  • Ability to analyze market, technical, and financial data and develop strategic recommendations.
  • Experience driving cross-functional projects from business planning through product introduction.

Preferred

  • MSEE or MBA.
  • Experience in AI Datacenter Power Infrastructure.
  • Experience in Energy Storage Systems (ESS) and Grid Infrastructure.
  • Familiarity with semiconductor device physics and power semiconductor manufacturing technologies.
  • Experience authoring white papers, market studies, technical articles, or conference presentations.

Travel

  • Up to 10–15% travel, including customer visits, industry conferences, and internal strategy meetings globally.
About Us
onsemi (Nasdaq: ON) is driving disruptive innovations to help build a better future. With a focus on automotive and industrial end-markets, the company is accelerating change in megatrends such as vehicle electrification and safety, sustainable energy grids, industrial automation, and 5G and cloud infrastructure. With a highly differentiated and innovative product portfolio, onsemi creates intelligent power and sensing technologies that solve the world’s most complex challenges and leads the way in creating a safer, cleaner, and smarter world.

More details about our company benefits can be found here:

https://www.onsemi.com/careers/career-benefits

About the Team
We are committed to sourcing, attracting, and hiring high-performance innovators, while providing all candidates a positive recruitment experience that builds our brand as a great place to work.

Skills Required

  • BSEE, MSEE, or equivalent technical degree
  • 8+ years experience in Technical Marketing, Applications Engineering, Product Marketing, Product Management, or related roles
  • Strong understanding of power electronics and power conversion architectures
  • Experience with semiconductor technologies: Silicon Carbide (SiC), Gallium Nitride (GaN), Power MOSFETs, IGBTs, Power Discretes, Power Modules
  • Knowledge of Datacenter Power architectures (PSU, IBC, BBU, PDU)
  • Knowledge of Automotive Power Conversion systems (On-Board Chargers, High-Voltage DC-DC converters)
  • Strong business acumen and ability to connect technology trends to market opportunities
  • Excellent presentation, communication, and executive-facing skills
  • Ability to analyze market, technical, and financial data and develop strategic recommendations
  • Experience driving cross-functional projects from business planning through product introduction
  • MSEE or MBA
  • Experience in AI Datacenter Power Infrastructure
  • Experience in Energy Storage Systems (ESS) and Grid Infrastructure
  • Familiarity with semiconductor device physics and power semiconductor manufacturing technologies
  • Experience authoring white papers, market studies, technical articles, or conference presentations

onsemi Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about onsemi and has not been reviewed or approved by onsemi.

  • Retirement Support Retirement programs are highlighted by a U.S. 401(k) with a 100% match on the first 4% and immediate vesting. International plans such as Ireland’s defined contribution scheme and Germany’s company-funded pension elements reinforce long-term savings.
  • Leave & Time Off Breadth Time-off policies include ten paid holidays, flexible vacation for exempt employees, and three to five weeks of vacation for non-exempt staff as tenure grows, alongside sick time accrual. Paid leaves span parental, bereavement, jury duty, and military service, with Europe locations offering additional statutory and seniority-based days.
  • Parental & Family Support Family supports include eight weeks of paid parental leave, company-sponsored backup care for children, adults, and pets, and up to $15,000 in adoption assistance. Regional provisions such as Switzerland’s child allowance and accessible EAP counseling show added attention to household needs.

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The Company
HQ: Phoenix, AZ
11,712 Employees

What We Do

We are building a better future through intelligent technology. For over 60 years, onsemi and its ancestors have been leading the world’s greatest technology advancements. onsemi (Nasdaq: ON) is driving disruptive innovations to help build a better future. With a focus on automotive and industrial end-markets, the company is accelerating change in megatrends such as vehicle electrification and safety, sustainable energy grids, industrial automation, and 5G and cloud infrastructure. With a highly differentiated and innovative product portfolio, onsemi creates intelligent power and sensing technologies that solve the world’s most complex challenges and leads the way in creating a safer, cleaner, and smarter world.

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