Responsibilities
- Positioning & Messaging: Develop product positioning and messaging that resonates with target personas across both sides of our marketplace
- Measurement & Analysis: Define and track KPIs for product marketing initiatives; iterate based on performance data
- GTM Strategy: Contribute to go-to-market strategy and own execution for new feature launches and product updates
- Enablement: Partner with product, sales, and customer success to ensure internal teams are enabled with the right tools and messaging
- Content Creation: Create content marketing assets including one-pagers, email copy, pitch decks, website copy, and in-product messaging
- Competitor Research: Conduct competitor research and market analysis to inform positioning and differentiation
- Research & Insights: Gather insights from customers and internal stakeholders to inform roadmap priorities and GTM decisions
- Demand Generation Collaboration: Collaborate with demand generation team on campaigns that drive adoption and engagement
Qualifications
- 5–7 years of product marketing or related experience (product, growth, content, or brand marketing) in a B2B SaaS, marketplace, or tech environment
- Analytical mindset with experience gathering and using data to inform decisions
- Exceptional written and verbal communication skills — you can explain complex ideas simply and persuasively
- Proven experience supporting product launches and developing go-to-market plans
- Comfort working cross-functionally in a fast-paced startup environment
- Strong understanding of user needs and buyer journeys
- Bonus: Experience with tools like HubSpot, Notion, Mixpanel, or Figma
Top Skills
What We Do
PartySlate is a fast-paced Chicago startup disrupting the $156 billion events industry in the United States. There are 13 million parties per year, produced by over 460,000 venues and vendors. PartySlate connects people planning all types of events — from weddings and corporate events to galas and milestone birthdays — with the venues and vendors who can bring their ideas to life.
Why Work With Us
PartySlate is a team of 60 individuals representing a wide variety of backgrounds and experiences. We work hard, have fun, and focus on results above all else. We are constantly building, measuring, and learning in order to build our brand, grow our digital presence, and deliver powerful results within the $800 billion global events industry.
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PartySlate Offices
Hybrid Workspace
Employees engage in a combination of remote and on-site work.