you.com is an AI-powered search and productivity platform designed to empower users with personalized, efficient, and trustworthy search experiences. As a cutting-edge technology company, we combine advanced AI models with user-first principles to deliver tools that enhance discovery, creativity, and productivity. At you.com, we are on a mission to create the most helpful search engine in the world—one that prioritizes transparency, privacy, and user control.
We’re building a team of innovators, problem-solvers, and visionaries who are passionate about shaping the future of AI and technology. At you.com, you’ll have the opportunity to work on impactful projects, collaborate with some of the brightest minds in the industry, and grow your career in an environment that values creativity, diversity, and curiosity. If you’re ready to make a difference and help us revolutionize the way people search and work, we’d love to have you join us!
About the Role
We’re looking for a technical, and strategic Product Marketing Manager, API to drive awareness, adoption, and revenue for You.com’s suite of AI and Search APIs. In this role, you’ll own the full go-to-market strategy for our API products—crafting positioning, building developer-facing content, enabling sales, and partnering with product to shape roadmap and adoption loops.
This role is ideal for someone who thrives at the intersection of product, marketing, and growth—with a passion for turning cutting-edge infrastructure into a compelling narrative.
Responsibilities
- Own positioning and messaging for our API offerings (Web, News, Search, ARI, RAG).
- Define and segment the target developer and enterprise audiences (dev rels, CTOs, platform leads).
- Build and launch technical content: landing pages, case studies, sample projects, blog posts, API documentation improvements.
- Partner with sales to deliver API GTM collateral—battlecards, pitch decks, competitive benchmarks.
- Activate developer adoption through tutorials, webinars, demos, and community engagement.
Run ABM-style campaigns to high-value technical buyers at strategic accounts. - Shape our API monetization strategy—trial funnels, usage-based pricing, free tier optimization.
Requirements
- Have 5-7 years in product marketing or developer marketing, ideally at a SaaS or AI infra company.
- Can translate deeply technical features into crisp, benefit-led storytelling.
- Are fluent in the needs of developers, product teams, and CTOs.
- Know how to build marketing that drives pipeline and adoption, not just brand.
- Have experience with API ecosystems, SDKs, usage-based monetization models.
- Move fast, own outcomes, and collaborate well cross-functionally.
- Past experience marketing AI/ML, LLM APIs, or search infrastructure is a plus
- Familiarity with tools like Postman, Swagger, RapidAPI is a plus
- Exposure to GTM motions like self-serve trials + enterprise co-sell is a plus
Our salary bands are structured based on a combination of geographic tiers and internal leveling. Compensation is determined by multiple factors assessed during the interview process, with the final offer reflecting these considerations.
Hubs in San Francisco and New York City offering regular in-person gatherings and co-working sessions
Flexible PTO with U.S. holidays observed and a week shutdown in December to rest and recharge*
A competitive health insurance plan covers 100% of the policyholder and 75% for dependents*
12 weeks of paid parental leave in the US*
401k program, 3% match - vested immediately!*
$500 work-from-home stipend to be used up to a year of your start date*
$1,200 per year Health & Wellness Allowance to support your personal goals*
The chance to collaborate with a team at the forefront of AI research
*Certain perks and benefits are limited to full-time employees only
you.com is an E-Verify employer. We are also an inclusive, equitable, and accessible workplace. Please let us know if you require accommodation for any portion of the recruitment and hiring process.
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What We Do
You.com is an AI-powered search and productivity platform that helps users find information, create content, and accomplish tasks efficiently - all in one place. By combining advanced AI technology with a customizable search experience, You.com empowers people to search, write, code, and summarize content while maintaining control over their privacy and data. The company’s mission is to make the internet more useful, transparent, and user-centric, giving everyone the tools they need to be more productive and informed online.
Why Work With Us
You.com empowers users with a customizable, privacy-first AI search and productivity platform. Join a diverse, collaborative team building ethical, cutting-edge technology that puts people, not advertisers, first. Make a real impact on how the world interacts with information.
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