Product Marketing (Lifestyle) Intern

Posted 19 Days Ago
Be an Early Applicant
Singapore
In-Office
Internship
Gaming • Hardware
The Role
The Product Marketing Intern will assist in global marketing campaigns, collaborate with teams, manage influencer outreach, perform market analysis, and support daily administrative tasks.
Summary Generated by Built In

Joining Razer will place you on a global mission to revolutionize the way the world games. Razer is a place to do great work, offering you the opportunity to make an impact globally while working across a global team located across 5 continents. Razer is also a great place to work, providing you the unique, gamer-centric #LifeAtRazer experience that will put you in an accelerated growth, both personally and professionally.

Job Responsibilities :

The Product Marketing Intern will assist in the development and execution of global marketing campaigns for Lifestyle product such as apparel and hardware product in collaboration with external brands. This internship will offer exposure to various internal and external stakeholders including product development, sales, digital marketing, social media, PR and creative teams.

Responsibilities:

  • Prepare marketing campaign and launch strategy decks
  • Work closely with the internal stakeholders for the creation of creative and promotional assets, copies, and social media content
  • Identify and outreach to suitable influencers, manage seeding logistics, and analyse performance metrics
  • Perform market analysis and research on the latest trends
  • Research and evaluate competitor marketing and digital content
  • Assist with daily administrative duties

Pre-Requisites:

  • Graduate of a Marketing, Communications, or similar field
  • Good to have: Understanding of gamer mindset, esports and the gaming and consumer electronics industry
  • Passion for marketing and learning
  • Able to multi-task and work in a fast-paced environment independently and as a team
  • Must be proactive with a solution/result-oriented attitude and team player
  • Able to commit at least 6 months to the internship
  • Good working knowledge Excel, Word, Outlook and PowerPoint
  • Able to commit full-time to a 6 month internship from Jan 2026 - June 2026

The Furniture intern is responsible for the chair influencer seeding program from sourcing to outreaching and eventually shipping the chairs out to the influencers. The intern will also be required to track and report on the influencer seeding program on a weekly basis. The intern will also perform market research analysis by monitor the marketing activities of key competitors and trends on a weekly basis. It'll greatly add on to the productivity of the Furniture team to have the intern fully dedicated to drive the influencer seeding program.

Pre-Requisites :

Are you game?

Top Skills

Excel
Outlook
PowerPoint
Word
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The Company
1,383 Employees
Year Founded: 2005

What We Do

Razer™ is the world’s leading lifestyle brand for gamers.

The triple-headed snake trademark of Razer is one of the most recognized logos in the global gaming and esports communities.

With a fan base that spans every continent, the company has designed and built the world’s largest gamer-focused ecosystem of hardware, software and services.

Razer’s award-winning hardware includes high-performance gaming peripherals and Blade gaming laptops. Razer’s software platform, with over 70 million users, includes Razer Synapse (an Internet of Things platform), Razer Chroma™ (a proprietary RGB lighting technology system), and Razer Cortex (a game optimizer and launcher).

In services, Razer Gold is one of the world’s largest virtual credit services for gamers, and Razer Fintech is one of the largest online-to-offline digital payment networks in SE Asia.

Founded in 2005 and dual-headquartered in Irvine and Singapore, Razer has 18 offices worldwide and is recognized as the leading brand for gamers in the USA, Europe and China. Razer is listed on the Hong Kong Stock Exchange (Stock Code: 1337).

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