Right Side Up

Product Marketing Consultant

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Hiring Remotely in Austin, TX, USA

In-Office or Remote

AdTech • Marketing Tech

The Role

About Right Side Up

Right Side Up is a collective of premium marketing talent—with all of the marketing chops, and none of the agency fluff. We’re trusted by the most buzzed-about early-stage ventures, the fastest-growing tech companies, and well-established Fortune 500 teams to do one thing better: growth.

We’re seeking a Product Marketing Consultant to lead positioning strategy for our client's growing portfolio of products. This remote contract role is ideal for a strategic thinker who can assess current messaging, identify inconsistencies, and develop a clear, differentiated positioning framework aligned with customer needs and business goals.

Key Responsibilities:

Evaluate and refine product messaging across offerings

Develop unified positioning strategies and value propositions

Collaborate with research and cross-functional teams to validate messaging

Lead go-to-market planning with a focus on regulated industries

Drive strategic initiatives

Qualifications:

5+ years of experience in product marketing, with a focus on fintech or regulated sectors

Proven ability to craft compelling product narratives and messaging frameworks

Experience in competitive research and go-to-market execution

Skilled in mapping value across the full customer journey

Comfortable working independently and navigating complex product ecosystems

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The Company

Austin, TX

139 Employees

Year Founded: 2016

What We Do

Right Side Up is a marketplace to access premium marketing freelancers—with all of the marketing chops, and none of the agency fluff. We’re trusted by the most respected early-stage ventures, the fastest growing tech companies, and well-established Fortune 500 teams to do one thing better: growth. Marketers in our marketplace have deep in-house experience, serious strategic skills, and executional expertise. We curate the best freelancers to help you develop customer acquisition strategies, concept creative campaigns, solve attribution challenges, scale teams, or pinch-hit whenever you need. Simply put, we provide the marketing team we would have hired when we were in-house. Strategic. Creative. Transparent