Product Marketing Lead

Posted 5 Days Ago
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New York City, NY, USA
In-Office
Senior level
Artificial Intelligence • Edtech • Software
The Role
Lead product marketing for an AI operations company serving insurers. Own positioning, messaging, product launches, market and competitive insights, sales enablement, and internal readiness. Build the product marketing function, establish processes and measurement, and help recruit and develop the team. Partner closely with sales, product, engineering, and leadership to translate technical capabilities into compelling narratives and influence roadmap and go-to-market priorities.
Summary Generated by Built In

Company

Pace is the AI operations partner for the world's leading insurers. We combine the speed of AI agents with expert review by our insurance operations team to automate insurance tasks. Almost $400bn per year is spent on outsourcing in financial services every year. We're here to change that, working side-by-side with some of the largest companies in the world.

Role

We're looking for our first product marketing hire at Pace. You'll shape how we position the company and our products, bring new capabilities to market, and equip our GTM team to win with the world's largest insurers.

What you’ll do

  • Own positioning and messaging: Turn complex technical capabilities into clear, differentiated narratives for insurance executives, operations leaders, and engineering teams.

  • Lead product launches: Build the launch strategy and run execution across messaging, content, enablement, channels, and internal readiness.

  • Bring the market into the roadmap: Develop a sharp point of view on our buyers, category, competitors, and market—and use it to influence product and GTM priorities.

  • Equip the GTM team to win: Create pitch narratives, objection handling, demos, collateral, and other tools grounded in real pipeline needs.

  • Build the product marketing function: Establish the operating rhythms, standards, and measurement for PMM, then help recruit and develop a world-class team as Pace grows.

You're a great fit if you:

  • Have 6+ years of experience across product marketing, product management, growth, consulting or venture capital.

  • Can engage naturally in pipeline discussions and quickly diagnose what sales needs from product marketing.

  • You’re technical enough. You’re comfortable building trust with product and engineering leadership and contributing strategically to roadmap discussions.

  • Communicate complex ideas with precision, whether you're writing a narrative, building a deck, or leading a room.

Bonus:

  • Experience selling to or marketing within insurance, financial services, or other regulated enterprises.

  • Experience building a product marketing function from the ground up.

Skills Required

  • 6+ years of experience across product marketing, product management, growth, consulting, or venture capital
  • Ability to engage in pipeline discussions and diagnose sales needs from product marketing
  • Technical aptitude to build trust with product and engineering leadership and contribute to roadmap discussions
  • Strong communication skills, including writing narratives, building presentations, and leading discussions
  • Experience selling to or marketing within insurance, financial services, or other regulated enterprises
  • Experience building a product marketing function from the ground up

Pace Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Pace and has not been reviewed or approved by Pace.

  • Healthcare Strength — Benefits include company-sponsored medical and dental insurance with vision coverage, plus mental health access through Talkspace, Teladoc, and One Medical. These offerings indicate a strong healthcare foundation for employees.
  • Leave & Time Off Breadth — Policies include unlimited PTO alongside paid holidays and sick days. This structure affords broad flexibility for time away.
  • Equity Value & Accessibility — Compensation packages reference company equity or meaningful early-stage stock options. This provides employees with ownership potential in addition to base pay.

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The Company
49 Employees
Year Founded: 2022

What We Do

Pace AI is an AI-native English-language learning and workforce-training platform. It equips partners with organization-specific, on-the-job training for lower-literacy and ESL workers, using AI to augment curriculum and technical training. The company transforms existing content into personalized learning experiences for schools and workforce-development programs, aiming to unlock economic opportunities through more accessible, practical education across education and employment contexts.

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