Job Title: Product Marketing Intern
Location: Remote
Type: Freelance / Contract-Based
Hours: Part-time / Full-time (During semester / vacation)
Job Description
We are seeking a Product Marketing Intern to shape how our products are understood, positioned, and launched in market — with a strong likelihood of working directly on Hethena (www.Hethena.com). You will help translate product value into crisp messaging, launch assets, and market-facing narratives for an AI-enabled, healthcare-oriented product where strong positioning and trust-building are especially important.
Preferred Qualifications
Currently pursuing or recently completed a relevant degree, ideally from leading universities such as NUS, NTU, or SMU, while still considering strong candidates from other institutions.
Strong academic performance, ideally distinction or above, alongside evidence of initiative, ownership, and high-quality execution.
Comfortable using AI tools beyond simple chat workflows to accelerate analysis, drafting, research, and execution.
High attention to detail and discipline in checking facts, requirements, and deliverables before sharing work.
Able to thrive in a fast-moving startup environment with ambiguity, rapid iteration, and cross-functional collaboration.
Strong writing and storytelling ability, with good instincts for positioning, audience understanding, and message clarity.
Comfort working across product strategy, user insight, and go-to-market execution.
Interest in AI-enabled products, healthcare, and category creation is a plus.
Key Responsibilities
Develop positioning, messaging, and value propositions for products, features, and experiments, especially for Hethena-related work.
Conduct market, user, and competitor research to inform GTM narratives and launch priorities.
Use AI tools to accelerate research, message testing, drafting, and synthesis while maintaining editorial quality.
Collaborate closely with product, growth, and leadership on launches, assets, and communication materials.
Create or support GTM materials such as one-pagers, FAQs, pitch narratives, website copy, and internal launch briefs.
Why Apply
You will get hands-on experience shaping the story of a real AI-enabled healthcare product, likely including work on www.Hethena.com itself. It is a chance to build sharp product-marketing judgment at the intersection of product, growth, messaging, and category creation — with real ownership from day one.
Skills Required
- Currently pursuing or recently completed a relevant degree
- Strong academic performance (distinction or above) and evidence of initiative and ownership
- Comfortable using AI tools beyond simple chat workflows
- High attention to detail and discipline in checking facts and deliverables
- Ability to thrive in a fast-moving startup environment with ambiguity and cross-functional collaboration
- Strong writing and storytelling ability with instincts for positioning and audience understanding
- Comfort working across product strategy, user insight, and go-to-market execution
What We Do
Horizon Labs is a venture studio and startup incubator dedicated to building AI-native startups from the ground up. Its mission is to create a modern-day Edison lab where breakthrough ideas are rapidly tested and scaled. By leveraging AI as a paradigm shift, the company focuses on launching transformative startups that solve global challenges and democratize technology.
