Product Marketing Engineer - Performance Marketing

Posted Yesterday
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2 Locations
In-Office
101K-166K Annually
Entry level
Artificial Intelligence • Cloud • Information Technology • Software
Creating world-changing technology that enriches the lives of every person on earth.
The Role
Conduct competitive and market analyses, evaluate product performance and benefits, create technical marketing materials and reports, and develop product positioning and messaging. Collaborate with engineering, sales, and marketing teams to align strategies with customer needs. Support product launches and post-launch adoption while serving as a technical marketing resource and influencing cross-functional product decisions.
Summary Generated by Built In
Job Details:

Job Description: The Intel Performance Marketing Lab team (PML) is looking for a self-driven, high-energy Product Marketing Engineer. As a PME you will play a pivotal role in shaping the strategy and success of Intel client products by connecting market needs, engineering innovation and performance data. You will conduct competitive analyses, define product benefits, drive technical marketing strategies and craft technical messaging that position Intel as a leader in its field. Your work will directly influence product adoption, sales performance, and customer satisfaction, ensuring Intel products meet the evolving needs of global markets. PMEs have significant influence over product decisions and cross-functional execution. Success requires deep knowledge of the product, market, and customers, along with the ability to influence stakeholders, simplify complex problems, and drive decisions that have a measurable impact on the business. The PME should become the go-to person for lab execution and technical marketing plans, with strong analytical, written, and presentation skills. Business group At Intel Corporation, the Client Computing Group (CCG) Marketing team focuses on designing and delivering innovative technology solutions that redefine the possibilities of computing. This team empowers customers and partners by driving product marketing strategies that connect their needs with Intel's cutting-edge products, enabling growth and optimizing user experiences. CCG plays a crucial role in advancing Intel's broader mission of revolutionizing technology in the modern world. Key Responsibilities - Conduct market research and competitive analysis to evaluate product features, performance metrics, and end-user benefits. - Create technical marketing materials, specification documents, data reports, technical narratives. - Collaborate with engineering, sales, and marketing teams to align technical marketing plans with customer and market needs. - Lead product launch efforts and provide post-launch support to ensure seamless adoption and satisfaction.

Qualifications:

Minimum Qualifications
- Bachelor's degree in a relevant field with 0-1 years of hands-on experience in product marketing, competitive analysis, or technical marketing, with demonstrated skills gained through internships, academic projects, coursework, or hands-on training OR a Master's degree in a relevant field with no prior professional experience.
- Working knowledge of marketing principles, including competitive analysis and product positioning.
- Proficiency in marketing and analysis tools such as Excel, PowerPoint, or equivalent applications.

Preferred Qualifications
- Bachelor's or Master's degree in CS, EE or related field.
- Strong communication and collaboration skills to effectively convey technical concepts to diverse audiences.
- Demonstrated ability to manage multiple priorities and drive cross-team execution to deliver results in a fast-paced environment.
- Passion for learning and growth, with a proactive approach to solving challenges.

We're looking for individuals who are eager to make an impact, grow professionally, and contribute to innovative solutions that define the future of technology. Apply today to become a part of Intel's visionary team.

          

Job Type:College Grad

Shift:Shift 1 (United States of America)

Primary Location: US, California, Folsom

Additional Locations:US, California, Santa Clara

Posting Statement:All qualified applicants will receive consideration for employment without regard to race, color, religion, religious creed, sex, national origin, ancestry, age, physical or mental disability, medical condition, genetic information, military and veteran status, marital status, pregnancy, gender, gender expression, gender identity, sexual orientation, or any other characteristic protected by local law, regulation, or ordinance.Position of TrustN/ABenefits

We offer a total compensation package that ranks among the best in the industry. It consists of competitive pay, stock bonuses, and benefit programs which include health, retirement, and vacation. Find out more about the benefits of working at Intel.



Annual Salary Range for jobs which could be performed in the US: $100,550.00-166,060.00 USD

The range displayed on this job posting reflects the minimum and maximum target compensation for the position across all US locations. Within the range, individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training. Your recruiter can share more about the specific compensation range for your preferred location during the hiring process.

Work Model for this Role

This role will require an on-site presence. * Job posting details (such as work model, location or time type) are subject to change.

*

ADDITIONAL INFORMATION: Intel is committed to Responsible Business Alliance (RBA) compliance and ethical hiring practices. We do not charge any fees during our hiring process. Candidates should never be required to pay recruitment fees, medical examination fees, or any other charges as a condition of employment. If you are asked to pay any fees during our hiring process, please report this immediately to your recruiter.

Skills Required

  • Bachelor's degree in a relevant field and 0–1 years of hands-on experience in product marketing, competitive analysis, or technical marketing, including experience from internships, academic projects, coursework, or hands-on training; alternatively, a relevant master's degree with no prior professional experience
  • Working knowledge of marketing principles, including competitive analysis and product positioning
  • Proficiency with marketing and analysis tools such as Excel, PowerPoint, or equivalent applications
  • Bachelor's or master's degree in computer science, electrical engineering, or a related field
  • Strong communication and collaboration skills for conveying technical concepts to diverse audiences
  • Ability to manage multiple priorities and drive cross-team execution in a fast-paced environment
  • Passion for learning and growth, with a proactive approach to solving challenges

Intel Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Intel and has not been reviewed or approved by Intel.

  • Leave & Time Off Breadth — Sabbaticals and paid time off are highlighted as signature elements, with an established program offering four weeks after four years or eight weeks after seven years. This distinctive time off is positioned as a meaningful part of the overall package.
  • Parental & Family Support — Paid bonding leave of 12 weeks and a New Parent Reintegration program, plus fertility benefits around $40,000 and up to $15,000 adoption reimbursement with no lifetime cap, are clearly stated. These programs are presented as standout components alongside broader family support resources.
  • Healthcare Strength — Multiple medical plan options with 2026 updates, a shift to Spring Health for EAP, and in‑network virtual medical visits covered at 100% beginning in 2026 indicate a comprehensive offering. These features signal an emphasis on robust medical access and mental health support.

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The Company
HQ: Santa Clara, CA
75,000 Employees
Year Founded: 1968

What We Do

Our mission is to shape the future of technology to help create a better future for the entire world, that’s the power of Intel Inside. With more ingenuity and creativity inside, our work is at the heart of countless innovations. From major breakthroughs to things that make everyday life better— they’re all powered by Intel technology. With a career at Intel, you can help make the future more wonderful for everyone.

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