Product Marketing Associate

Reposted 6 Days Ago
New York City, NY, USA
In-Office
85K-105K Annually
Junior
Artificial Intelligence • Healthtech • Insurance • Conversational AI • Automation
The Role
The Product Marketing Associate will develop messaging and positioning for products, support go-to-market execution, enable sales, and gain insights from customers and competitors.
Summary Generated by Built In

We’re looking for a Product Marketing Associate to help define how SuperDial shows up in the market.

This role sits at the intersection of product, sales, and marketing. You’ll be responsible for translating product capabilities into clear, compelling messaging, supporting go-to-market execution, and ensuring we deeply understand our customers and buyers.

About the Role:

Messaging & Positioning

  • Develop and refine core messaging for SuperDial’s products and features

  • Translate technical capabilities into clear business value for buyers

  • Define and evolve ICPs, personas, and use cases

Go-to-Market Execution

  • Support launches for new features and product lines

  • Partner with product, sales, and marketing to coordinate GTM efforts

  • Ensure alignment across messaging, content, and outbound efforts

Sales Enablement

  • Create high-impact materials including pitch decks, one-pagers, and battlecards

  • Support the sales team with messaging for key deals and objections

  • Continuously refine positioning based on customer and prospect feedback

Customer & Market Insights

  • Conduct customer interviews and synthesize insights

  • Analyze competitors and market trends

  • Bring structured thinking to how we differentiate in the market

About You:
  • 2+ years of experience in product marketing, consulting, or a related role

  • Strong writing and storytelling ability

  • Ability to break down complex or technical concepts clearly

  • High ownership mindset and strong execution skills

  • Comfort working cross-functionally in a fast-paced environment

Nice to Have
  • Experience in B2B SaaS, healthcare, or AI products

  • Exposure to sales processes or working closely with sales teams

  • Experience at a startup or high-growth company

What Success Looks Like
  • Messaging is clear, differentiated, and consistently used across the company

  • Sales is equipped with strong materials that improve conversion

  • Product launches are well-coordinated and effective

  • SuperDial’s positioning becomes sharper and more compelling over time

Who we are:
SuperDial is transforming AI in healthcare by building scalable, AI-powered solutions that optimize revenue cycle management. Join us and help shape the future of AI in healthcare!

The base salary for this role ranges from $85,000-105,000, depending on experience, skill set, and fit. We also offer equity and benefits as part of our total compensation package. Final offers may vary based on experience and qualifications - we’re always open to exceptional talent.

Skills Required

  • 2+ years of experience in product marketing, consulting, or a related role
  • Strong writing and storytelling ability
  • Ability to break down complex or technical concepts clearly
  • High ownership mindset and strong execution skills
  • Comfort working cross-functionally in a fast-paced environment
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The Company
HQ: San Francisco, CA
15 Employees
Year Founded: 2021

What We Do

SuperDial is a voice AI company automating the phone calls that drain time and money from healthcare operations. Its voice AI agents handle benefits verification, prior authorization, claims follow-up, credentialing, and other RCM workstreams, freeing up revenue cycle teams to focus on what matters. Customers include leading provider organizations, billing companies, and payers.

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