Bring global markets products to life through high-impact marketing that drives measurable client outcomes. In this role, you will shape integrated go-to-market campaigns that connect product strategy to client engagement. You will simplify complex concepts into clear, compelling stories across digital, events, and paid media. You will partner closely with product, sales, and marketing teammates across a global organization. If you enjoy combining creativity with performance insights, you will find plenty of opportunity to make a visible impact.
As a Product Marketer – Associate in Commercial & Investment Bank Marketing, you will lead end-to-end marketing plans for a portfolio of global markets products and solutions. You will help us educate and enable our teams with integrated go-to-market programs that combine client engagement and paid media to drive outcomes. You will translate product value into audience-focused messaging and journeys across owned, earned, and paid channels. You will use performance insights to continuously improve campaigns and strengthen adoption and ongoing usage.
Job responsibilities- Develop lifecycle engagement strategies from awareness through adoption, usage, and expansion.
- Create nurture journeys (including email and onsite personalization) aligned to lifecycle moments and product usage signals.
- Translate business goals into detailed media briefs, measurement plans, and success metrics.
- Partner with media agencies to plan, buy, pace, optimize, and analyze paid media campaigns.
- Coordinate with third-party vendors to ensure media buying, creative assets, and tracking are delivered on time and aligned to objectives.
- Integrate paid, owned, and earned channels to deliver cohesive campaigns across web, email, social, and events.
- Plan and execute marketing programs across the user journey for products on J.P. Morgan Markets (jpmm.com).
- Project-manage cross-functional stakeholders to deliver messaging and content through internal and external channels.
- Monitor results and optimize campaigns in real time to improve impact and effectiveness.
- Prepare clear readouts and presentations that communicate performance, insights, and recommendations.
- Write and edit marketing assets across digital, advertising, social, sales enablement tools, videos, and help guides.
- Bachelor’s degree in marketing or a related field
- Experience executing product marketing and digital marketing tactics in a business-to-business environment
- Ability to translate complex, technical concepts into clear, audience-focused messaging
- Experience building and managing multi-channel lifecycle or nurture programs (including email)
- Experience working with external partners (such as agencies or vendors) to deliver marketing activities
- Strong project management skills with the ability to manage multiple initiatives under tight deadlines
- Strong relationship-building skills and ability to collaborate effectively across global teams and levels
- Strong written communication skills, including copywriting, editing, and proofreading
- Strong presentation skills and ability to communicate results and insights to stakeholders
- Detail-oriented, process-driven approach with a continuous-improvement mindset
- Experience creating and managing integrated marketing campaigns end to end
- Experience developing media briefs and partnering on paid media planning and optimization
- Experience supporting account-based marketing-style outreach or targeted client engagement programs
- Experience using performance metrics to optimize marketing programs and improve outcomes
- Familiarity with marketing for financial services, markets products, or digital platforms
Skills Required
- Bachelor's degree in marketing or a related field
- Experience executing product marketing and digital marketing tactics in a B2B environment
- Ability to translate complex, technical concepts into clear, audience-focused messaging
- Experience building and managing multi-channel lifecycle or nurture programs (including email)
- Experience working with external partners (agencies or vendors)
- Strong project management skills and ability to manage multiple initiatives under tight deadlines
- Strong relationship-building skills and ability to collaborate across global teams and levels
- Strong written communication skills, including copywriting, editing, and proofreading
- Strong presentation skills and ability to communicate results and insights to stakeholders
- Detail-oriented, process-driven approach with a continuous-improvement mindset
- Experience creating and managing integrated marketing campaigns end to end
- Experience developing media briefs and partnering on paid media planning and optimization
- Experience supporting account-based marketing-style outreach or targeted client engagement programs
- Experience using performance metrics to optimize marketing programs and improve outcomes
- Familiarity with marketing for financial services, markets products, or digital platforms
JPMorganChase Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about JPMorganChase and has not been reviewed or approved by JPMorganChase.
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Healthcare Strength — Medical, dental, vision, and mental health coverage are comprehensive, with on-site clinics, preventive care, and specialized supports such as maternity nurse guidance and fertility treatments. Wellness activities can help offset copays and out-of-pocket costs, reinforcing the perceived strength of health benefits.
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Retirement Support — A 401(k) with dollar-for-dollar matching and additional automatic pay credits reflect strong employer-backed retirement savings. An employee stock purchase plan and related financial programs further bolster long-term financial support.
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Leave & Time Off Breadth — Paid time off, sick time, holidays, and generous parental leave are provided alongside family medical leave and adoption/fertility assistance. Additional programs like caregiver support and volunteer time off expand the breadth of time-away options.
JPMorganChase Insights
What We Do
JPMorgan Chase & Co. (NYSE: JPM) is a leading global financial services firm with assets of $3.7 trillion and operations worldwide. The firm is a leader in investment banking, financial services for consumers and small businesses, commercial banking, financial transaction processing, and asset management. A component of the Dow Jones Industrial Average, JPMorgan Chase & Co. serves millions of consumers in the United States and many of the world’s most prominent corporate, institutional and government clients under its J.P. Morgan and Chase brands. Technology fuels every aspect of our company and is at the heart of everything we do. With over 50,000 technologists globally and an annual tech spend of $12 billion, we are dedicated to improving the design, analytics, development, coding, testing and application programming that goes into creating high quality software and new products. Learn more about technology at our firm, explore resources from our Distinguished Engineers, AI & ML researchers, and other experts; access the latest episode of our TechTrends podcast, and more at www.jpmorgan.com/technology. Information about JPMorgan Chase & Co. is available at www.jpmorganchase.com. ©2023 JPMorgan Chase & Co. All rights reserved. JPMorgan Chase is an Equal Opportunity Employer, including Disability/Veterans.
Why Work With Us
Our technologists work on a diverse range of solutions that include strategic technology initiatives, big data, mobile, electronic payments, machine learning, cybersecurity, enterprise cloud development, and other state-of-the-art technologies.
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