Principal Product Manager - Wonder Create

About Wonder

Everything’s on the menu at Wonder. Except compromise.  

Wonder is the mealtime platform built to feed every craving in one order. With Wonder, you can mix and match hundreds of dishes from 20+ exclusive restaurants in a single order, so everyone gets exactly what they’re craving. Enjoy everything from tacos to Thai with $0 delivery fees, plus dine-in or pick up at a Wonder location near you. Each dish is made to order on-site by our culinary team and served hot.

Behind the scenes, Wonder owns and operates every step of the dining experience, from recipe development to the technology that powers our experience, allowing us to deliver quality, variety, and consistency at scale.

Join us as we work to make great food more accessible.

About the role   

As the Wonder Create PM on Wonder's new AI & Robotics team, you'll define and build the platform that lets anyone launch a digital restaurant in minutes. This is an entrepreneurial, high-impact role for someone eager to push the boundaries of what’s possible by blending real-world AI applications with strong technical execution. This is a true 0 to 1 product role with the opportunity to shape a new category at the intersection of robotics, AI, the creator economy, and food.

We collaborate openly, move fast, and believe that diverse perspectives and backgrounds make the product smarter, more human, and ultimately more useful. This role reports to the General Manager of Wonder Create.

What you’ll do 

• Own the Wonder Create product roadmap from concept to launch—defining the creator experience, prioritizing features against business impact, and shipping the MVP that proves anyone can launch a restaurant in under 15 minutes

• Define novel product solutions for creator-specific needs like on-demand branded packaging personalization, custom sauce formulations, and dynamic menu pricing, working with operations and engineering to make technically complex features feel seamless

• Work cross-functionally with AI engineers, robotics teams, culinary operations, and design to balance creator freedom with production constraints, ensuring what the AI generates can actually be made reliably in our robotic kitchens

• Define and validate the marketplace mechanics: creator discovery flows, pricing optimization tools, earnings transparency, quality feedback loops, and the platform fee structures that make the economics work for both creators and Wonder

The Experience You Have  

• 6+ years of product management experience, ideally in consumer tech, marketplace platforms, or creator economy products; shipped 0-to-1 products that reached meaningful scale

• Strong technical fluency to partner effectively with AI/ML and robotics engineers

• Experience designing AI-powered workflows or tools that hide complexity from users, making sophisticated capabilities feel simple and intuitive

• Startup-ready mindset: rapid prototyping, crisp scoping, clear communication, and comfort owning ambiguous problems where you're defining the category as you build it

• Proven ability to define and validate business models, working with finance and operations teams to ensure unit economics work while building products users love

• Track record of working cross-functionally with design, engineering, operations, and business teams to ship products under tight timelines with incomplete information

• Deep user empathy and research skills to understand diverse creator needs, from professional chefs to home cooks to content creators, translating insights into actionable product requirements

• Data-driven decision making with experience establishing metrics frameworks, running experiments, and using analytics to iterate toward product-market fit

The Way You Work 

• You approach problems with creativity and rigor, balancing speed with reliability in a fast-moving 0-to-1 environment

• You bring a steady, optimistic attitude and are easy to work with, even when the work is hard

• You thrive in ambiguity, taking initiative even when requirements are still evolving

• You move quickly without cutting corners, keeping the bar high for technical quality and user experience

• You move quickly without cutting corners, keeping the bar high for both business impact and creator experience

As a matter of company policy, Wonder does not sponsor applicants for employment visa status for this role.

Our hybrid model requires 3 days a week in the office. That said, many team members choose to come in more often to take advantage of in-person collaboration and connection. You're welcome—and encouraged—to be in the office up to 5 days a week if it works for you. 

New York: $193,500 per year.

Wonder uses geographic-specific salary structures, which means the salary offered may vary depending on where the job is located. The final salary offer will take into account various factors, such as the candidate's skills, education, training, credentials, and experience.

Benefits

The benefits applicable to this role include a competitive compensation package with equity and a 401(k). We also offer a choice of medical, dental, and vision plans, company paid short and long term disability coverage, paid time off including flexible time off for exempt employees, paid vacation for non-exempt employees, and paid sick leave in compliance with applicable law in addition to paid parental leave, discounted meals and exclusive perks across the Wonder family of brands.

Eligibility, effective dates, and available plan options vary by employment classification and location. To learn more about benefits for this role, visit our Careers page here. 

A Final Note

At Wonder, we build the best teams by hiring with an objective lens — evaluating people for their potential while championing diversity, equity, and inclusion. We do not discriminate based on race, color, religion, gender identity or expression, sexual orientation, national origin, age, military service eligibility, veteran status, marital status, disability, or any other protected class. As part of our commitment to fair and compliant hiring practices, Wonder participates in the federal government's E-Verify program to confirm employment eligibility. If you need an accommodation during the interview process, please let your recruiter know.

We look forward to hearing from you! We'll contact you via email or text to schedule interviews and share information about your candidacy.