Position Summary
Provides strategic and practical input for specific product offerings for product life-cycle. Analyzes sales reports, market performance, financial impacts, trends, and merchandising strategies. Manages new and existing products to meet corporate goals. Serves as champion for product line.
Essential Duties and Responsibilities:
•Analyzes sales data, market trends, and competitive landscape to identify product selection.
•Creates Marketing plans and collateral material to establish effective marketing strategies.
•Reviews final product information, materials, features, benefits, specifications, and pricing for catalogue to ensure accuracy.
•Forecasts sales for new and existing products to determine strategy.
•Facilitates and approves designs of final product to ensure standards.
•Provides content for product line such as; white papers, website material and feature/benefit information.
•Assists with other Product Lines as needed
•Complies with company policies and procedures.
•Performs other duties as needed.
Supervisory Responsibilities
•None, but may direct or train others.
Education and Experience
•Bachelors degree in Business, Marketing, or related field.
•Two to three years of experience in product management, marketing, or merchandising.
•Or combination of equivalent experience, education, and training.
Skills
•Proficient use of MS Office Products.
•Above moderate levels of English reading comprehension, speaking, and writing; active listening; critical thinking, complex problem solving, analysis and evaluations, judgment and decision-making, and negotiation, and innovation.
Working Conditions and Environment
•Intermittently lift, carry, pull, and push up to 20 pounds.
•Continuously see, sit, and have balance
•Frequently talk, hear, grasp, have visual acuity, and have repetitive use of arms, wrists, hands, and fingers.
•Occasionally walk.
•Intermittently stoop, bend, twist, crouch, kneel, crawl, climb stairs and ladders, operate foot and hand controls, squeeze, and reach above shoulders.
•Frequent use of computer.
Skills Required
- Bachelor's degree in Business, Marketing, or related field
- Two to three years of experience in product management, marketing, or merchandising
- Proficient use of MS Office products
- Strong English reading, speaking, and writing; active listening; critical thinking; complex problem solving; analysis and evaluation; judgment and decision-making; negotiation; innovation
What We Do
About Market America Worldwide | SHOP.COM Market America Worldwide | SHOP.COM is an award-winning global e-commerce and product brokerage company that specializes in one-to-one marketing and is the creator of the Shopping Annuity®. Its mission is to provide a robust business system for entrepreneurs while providing consumers a better way to shop. Headquartered in Greensboro, North Carolina, and with offices across the globe, Market America Worldwide was founded in 1992 by JR Ridinger. Through the company’s primary, award-winning shopping website, SHOP.COM, consumers have access to millions of products, including Market America Worldwide–exclusive brands and thousands of top retail brands. By combining Market America Worldwide’s entrepreneurial business model with SHOP.COM’s powerful comparative shopping engine, and Cashback program, the company has become the ultimate online shopping destination.
