Product Manager, Audience Platforms - Integrations, IQVIA Digital

Reposted 10 Days Ago
Be an Early Applicant
2 Locations
In-Office
88K-220K Annually
Expert/Leader
Healthtech
The Role
Lead product strategy and roadmap for measurement studies, platforms, and data services. Manage portfolio prioritization, partner with sales and clients, oversee product lifecycle, support platform/BI reporting and data-as-a-service integrations, ensure privacy/regulatory compliance, and manage two Product Owners to drive adoption and revenue.
Summary Generated by Built In

IQVIA Digital powers exceptional brand experiences, delivering innovative solutions based on a customer-first, insights-driven, and integrated omnichannel vision. We provide authenticated, enhanced data and analytics, innovative fit-for-purpose healthcare technology, and the expertise to enable an effective and adaptable marketing model that drives better quality of care and patient outcomes. IQVIA is the leading global provider of data, advanced analytics, technology solutions and clinical research services for the life sciences industry. 

The Audience Platform Team is a critical component of our Media OS Product Organization at IQVIA Digital. In this role, Product Managers collaborate with Product Owners, Engineers, client services, and sales teams to design and deliver target audience building capabilities for healthcare marketers. This position will support the strategy and roadmap to build and enhance core data ingestion, maintenance and integration pipelines, and data schemas that power the Audience Builder tool within the Media OS. 

This position offers a unique opportunity to shape and scale a critical integration layer within a standalone SaaS platform powering healthcare marketing. As the Product Manager for Integrations on the Audience Platform team, you will own and drive seamless, scalable integrations between the Audience Builder and external partners, including identity partners (e.g., LiveRamp, Experian), DSPs/SSPs, social platforms, and thirdparty platforms across our partner ecosystem. 

You will play a central role in enabling interoperable data flows, supporting activation and measurement use cases, and ensuring our platform can flexibly meet evolving partner and customer needs. The team manages a portfolio that drives ninefigure marketing investments, making this a highly visible and impactful role within Media OS. 

Essential Functions 

  • Owns and drives the product vision and roadmap for integrations across the Audience Platform, ensuring seamless connectivity between the Audience Builder and external platforms while aligning with Media OS business goals and growth opportunities. 

  • Defines integration strategy and prioritization across identity resolution, activation, and downstream media and measurement partners (e.g., LiveRamp, Experian, DSPs, SSPs, social platforms, and other third parties). 

  • Partners closely with engineering and architecture to design scalable, reliable, and compliant integration frameworks, including APIs, data pipelines, schemas, and onboarding patterns. 

  • Stays current with healthcare marketing trends, privacy and compliance requirements, and changes in the ad tech and partner ecosystem to inform product strategy and roadmap decisions. 

  • Translates highlevel integration use cases into clear product requirements, including user stories, technical workflows, edge cases, and acceptance criteria. 

  • Monitors integration health and success metrics (e.g., data match rates, delivery success, latency, partner adoption) and performs datadriven analysis to identify gaps and optimization opportunities. 

  • Acts as the product point of contact for external partners, collaborating with internal teams (engineering, data, GTM, support, legal/compliance) to manage integration launches, enhancements, and ongoing support. 

  • Supports troubleshooting and issue resolution for complex integration scenarios, balancing shortterm fixes with longterm platform improvements. 

  • Continuously gathers internal and external feedback to iterate on integration capabilities, improving partner onboarding, audience activation, and downstream performance. 

  • Works with crossfunctional teams to identify risks, resolve blockers, and ensure successful sprint and release outcomes. 

Qualifications 

  • 3–5 years of experience in product management, with a focus on platforms, integrations, ad tech, marketing technology, or datadriven SaaS products. 

  • Strong understanding of data integrations, APIs, identity resolution concepts, and partner ecosystems; experience with DSPs, SSPs, identity providers, or social platforms is highly preferred. 

  • Familiarity with healthcare data and/or regulated environments (e.g., privacy, compliance, consent management) is a plus. 

  • Experience translating business and partner needs into clear, technically informed product requirements. 

  • Comfortable working closely with engineering teams on technical tradeoffs, scalability, and system design. 

  • Experience with Agile methodologies and product management tools; familiarity with data analysis tools is beneficial. 

  • Excellent communication and collaboration skills, with the ability to align technical and nontechnical stakeholders around a shared integration strategy. 

 

IQVIA is a leading global provider of clinical research services, commercial insights and healthcare intelligence to the life sciences and healthcare industries. We create intelligent connections to accelerate the development and commercialization of innovative medical treatments to help improve patient outcomes and population health worldwide. Learn more at https://jobs.iqvia.com

IQVIA is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, status as a protected veteran, or any other status protected by applicable law. https://jobs.iqvia.com/eoe

IQVIA is committed to integrity in our hiring process and maintains a zero tolerance policy for candidate fraud. All information and credentials submitted in your application must be truthful and complete. Any false statements, misrepresentations, or material omissions during the recruitment process will result in immediate disqualification of your application, or termination of employment if discovered later, in accordance with applicable law. We appreciate your honesty and professionalism.

The potential base pay range for this role, when annualized, is $88,100.00 - $220,200.00. The actual base pay offered may vary based on a number of factors including job-related qualifications such as knowledge, skills, education, and experience; location; and/or schedule (full or part-time). Dependent on the position offered, incentive plans, bonuses, and/or other forms of compensation may be offered, in addition to a range of health and welfare and/or other benefits.

Skills Required

  • Bachelor's degree in Statistics, Analytics, Business, or a related field
  • Advanced degree
  • 10+ years of product management experience
  • Experience in healthcare, data-driven, or technology-focused organizations
  • Strong understanding of digital media and measurement landscape, including digital marketing data, marketing technology, and advertising technology
  • Knowledge of key players across healthcare, publishers, DSPs, SSPs, and ad tech ecosystems
  • Experience working with IQVIA or clinical data sets
  • Proven ability to deliver against objectives and timelines through roadmap planning, prioritization, and execution
  • Experience creating go-to-market materials, including product positioning and pricing
  • Strong communication, stakeholder management, and cross-functional collaboration skills
  • Ability to translate business needs into practical product solutions for internal and external stakeholders
  • Proficiency in advanced measurement methodologies and attribution
  • Strategic thinker with strong analytical skills, innovation mindset, and results-driven approach
  • Revenue-focused mindset with experience supporting measurement sales and revenue-generating product initiatives
  • Experience supporting platform-based reporting, BI tools, or data-as-a-service solutions
  • Understanding of data privacy, security, and regulatory considerations within healthcare or data-driven product environments

IQVIA Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about IQVIA and has not been reviewed or approved by IQVIA.

  • Healthcare Strength Healthcare coverage is positioned as comprehensive, spanning medical/dental/vision plus programs like telemedicine, EAP resources, and additional insurance options. Feedback suggests the health offering is a meaningful part of the overall rewards package, though details can vary by location and plan design.
  • Retirement Support Retirement benefits include an employer match structure that supports employee contributions through a defined formula. This adds steady long-term value to total rewards beyond base salary.
  • Leave & Time Off Breadth Time off offerings include vacation/paid time off, holidays, and flexibility themes, with some roles described as having discretionary or unlimited time-off models. This can make the package feel more attractive even when cash compensation is viewed as only mid-range.

IQVIA Insights

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The Company
HQ: Durham, NC
61,500 Employees
Year Founded: 2016

What We Do

IQVIA (NYSE:IQV) is a leading global provider of advanced analytics, technology solutions, and clinical research services to the life sciences industry. IQVIA creates intelligent connections across all aspects of healthcare through its analytics, transformative technology, big data resources and extensive domain expertise. IQVIA Connected Intelligence™ delivers powerful insights with speed and agility — enabling customers to accelerate the clinical development and commercialization of innovative medical treatments that improve healthcare outcomes for patients. With approximately 70,000 employees, IQVIA conducts operations in more than 100 countries. To learn more, visit www.iqvia.com.

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