Product Manager, Creatives Product

Posted Yesterday
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Barcelona, Cataluña, ESP
In-Office
Mid level
AdTech
The Role
Lead strategy and execution for creative products, define requirements and success metrics, prioritize with engineering and design, run experiments, collaborate cross-functionally, and drive product vision to improve creative automation, optimisation and measurement across mobile and CTV.
Summary Generated by Built In

Smadex is a leading advertising technology company founded in Barcelona in 2010 and acquired by US-based, publicly traded Entravision (NYSE: EVC) in 2018. We are one of the top mobile ad-tech companies in the world and the largest Demand Side Platform (DSP) based in Europe, with revenues over $100M and consistently growing year over year.

As a Product Manager within the Creatives Products team, you will help define and deliver the next generation of creatives focused technology at Smadex. Working alongside the Director of Creatives Product, Product and Engineering teams, you will drive the roadmap for products that help advertisers create, automate, optimise and measure high-performing creatives across Mobile and Connected TV.

This position is based in Barcelona (hybrid).

Role's tasks and responsibilities
  • Own the strategy and execution for one or more Creative Products, driving innovative ideas, features and capabilities that improve creative performance, efficiency and user experience.
  • Work closely with Engineering and Product Designer to prioritise development, define requirements and deliver high-quality products that align with business objectives.
  • Collaborate with Creative Strategy, Creative Solutions, Commercial, Operations, Machine Learning and Data Science teams to identify opportunities and translate customer needs into product features.
  • Define product requirements, success metrics and experimentation plans, making data-driven decisions about what gets built and measuring business impact after launch.
  • Represent Creative Products across the business, clearly communicating product vision, roadmap, priorities and feature development to stakeholders.
  • Stay at the forefront of AdTech, AI, creative technology and emerging industry trends, identifying opportunities to shape the future of creative automation and optimisation.
Role's skills and requirements
  • 3+ years' experience in Product Management within SaaS, AdTech or another technology-driven environment.
  • Experience managing products throughout the full product lifecycle, from discovery and prioritisation through delivery and iteration.
  • Strong analytical mindset with the ability to interpret data, define KPIs and make evidence-based product decisions.
  • Excellent written communication skills with experience writing Product Requirement Documents (PRDs) and collaborating with technical teams.
  • Strong stakeholder management skills with the ability to align multiple teams around a shared product vision.
  • Comfortable working closely with Engineers, Designers and cross-functional teams in an agile environment.
  • Passion for solving complex user problems through technology and great product experiences.
Preferred
  • Experience in programmatic advertising, AdTech or another real-time bidding environment.
  • Understanding of creative production, digital advertising formats or campaign workflows.
  • Experience working with AI-powered products, automation platforms or machine learning features.
  • Familiarity with experimentation, product analytics and hypothesis-driven product development.
  • Basic knowledge of SQL or experience working with data to support product decisions.
What's in it for you?
  • Join a highly motivated and talented team in a fun and friendly work environment.
  • Competitive compensation package.
  • Top location at the heart of Barcelona in a penthouse office with a rooftop terrace, barbecue and a fully stocked fridge.
  • Work from home: 2 days/week, flexible working hours.
  • Private Health Insurance.
  • Professional development with a LinkedIn Learning subscription and other training opportunities.
  • Meal vouchers – Ticket Restaurant monthly allowance.
  • Monthly gym allowance: Choose between DiR Gym and Wellhub.
  • Monthly TGIF events and regular team-building initiatives.
  • Fun and friendly work environment with talented marketers and engineers from over 40 countries.
  • And more!

Skills Required

  • 3+ years experience in Product Management within SaaS, AdTech or technology-driven environments
  • Experience managing products throughout the full product lifecycle from discovery to iteration
  • Strong analytical mindset to interpret data, define KPIs, and make evidence-based decisions
  • Excellent written communication skills and experience writing Product Requirement Documents (PRDs)
  • Strong stakeholder management and ability to align multiple teams around product vision
  • Comfortable working with Engineers, Designers and cross-functional teams in an agile environment
  • Experience in programmatic advertising or real-time bidding environments
  • Understanding of creative production, digital advertising formats or campaign workflows
  • Experience working with AI-powered products, automation platforms or machine learning features
  • Familiarity with experimentation, product analytics and hypothesis-driven product development
  • Basic knowledge of SQL or experience working with data to support product decisions
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The Company
HQ: Barcelona
107 Employees

What We Do

Smadex is the transparent DSP engineered for growth. The number one solution for user acquisition, retargeting and branding campaigns. We address the challenges and concerns of marketers by providing a fully transparent platform built on strong technology, countless programmatic management features and powerful machine learning algorithms that focus on achieving real outcomes. Advertisers can access global consumers on the highest quality brand safe and viewable inventory at scale, and capture attention using strong and engaging ad formats to drive performance sales and brand metrics. Smadex partners with the leading third party platforms to provide the most innovative solutions and independent measurement. Our open platform can easily plug and play with any new external partners. Smadex is a technology company led by engineering and data science, working with agencies and direct clients across the globe. Smadex is a business unit of Entravision Communications (NYSE: EVC)

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