Position: Product Manager, AI & Operations (Level and title set based on experience)
Location: Remote within the US, or hybrid from Fort Lauderdale, FL / Chicago, IL
Status: Full Time, W2
Reports to: Chief Operating Officer or VP of Technology
Direct reports: None
Salary Range: $140,000.00 to $170,000.00 annually, plus a 10–15% target bonus
About UsFuego Leads is looking for a highly motivated Product Manager, AI & Operations to join our team. We are a technology-focused health insurance company. We generate consumer demand through our own websites and national advertising, operate our own agency and call center, and distribute leads and live call transfers to the partners who buy from us. We are also building a direct-to-consumer brand of our own.
We build our own technology. Our engineering team has developed proprietary dialing, SMS, and call center systems, along with quoting tools and the agent-facing interfaces our agency runs on.
Our philosophy is to provide a quality service to our clients, offering an easy and seamless experience from start to finish. Compliance and customer experience are treated as core to the business rather than as constraints on it.
Founded in 2019, Fuego is headquartered in Fort Lauderdale, Florida, with shared office space in Chicago, Illinois and Columbus, Ohio. At Fuego Leads, we recognize that our most valuable asset is our people. We prioritize creating an inclusive and diverse workforce, where every individual feels valued, respected, and empowered.
The OpportunityFuego has AI applications in production and is identifying where AI can change how the rest of the business runs, both administrative and customer-facing. This role drives that transformation across departments: finding the use cases, scoping them into the roadmap, and owning how the tools perform once they’re live.
Alongside AI, you’ll own product for the standard technology products the business runs on, from scoping through ongoing management.
Our technology team owns AI architecture and delivery. You own the product side: what gets built and why, how it fits the workflows it touches, and whether it’s achieving its business objective.
What you'll own
AI transformation across departments: identifying, prioritizing, and implementing AI use cases that change how administrative and customer-facing operations run, and partnering with each department to adopt them.
Scoping and managing key roadmap initiatives, both AI and standard technology products, with the exec team and technology, from problem definition through requirements engineering can build against.
Fuego's production AI tools, including AI voice agents, in collaboration with technology, along with LLM scripting and prompt configuration across our AI applications.
Our product recommendation engine, for both our agents and our direct-to-consumer shopping agent. You own the experience and the business rules, partnering with our Data & Analytics team on the underlying models.
Performance of AI tools against their business objectives. When a tool isn't hitting its target, you partner with the business owner to diagnose the gap and drive the fix.
Defining success metrics for each initiative and running experiments, including A/B tests on consumer-facing experiences, to prove what works.
Cross-department coordination of workflows and customer journeys, making sure each is documented and mapped, with the right reporting and management in place.
The business case and fit for new AI tools and vendors, partnering with technology and Data & Analytics on evaluation.
Lead product rollouts, partnering with business stakeholders to drive training and implementation success.
How you'll work
This is a hands-on role. You'll configure prompts, run light evals, and may prototype in low-code tools yourself. Anything beyond minor tool changes goes through technology, and you'll work with them daily to get it built. Technology runs the sprints; you own the priorities and requirements going into them.
You'll report to the COO / VP of Technology and work directly with exec staff, department leaders, technology, and Data & Analytics.
In your first six months, success looks like our production AI tools hitting their agreed targets, an AI use-case roadmap in place across departments, and our core customer journeys mapped with reporting behind them.
Hands-on experience identifying and implementing AI use cases in a business setting, including LLM applications you’ve helped design, deploy, or run.
Prompt configuration and LLM scripting, plus enough evaluation practice to tell when an AI tool is or isn’t working.
A track record of getting departments to adopt new tools and change how they work.
Substantive use of AI tooling in your own work.
5+ years in product management, technology consulting, or a similar role scoping and delivering technology products with engineering teams.
Strong product fundamentals: PRDs, user stories, acceptance criteria, and roadmap prioritization.
Experience with direct-to-consumer sales and marketing products - ideal experience in health insurance, medicare or broader insurance industry.
Exceptionally analytical: KPIs, experiments, and your own analysis in SQL or a BI tool.
Written communication an exec can read once and act on.
You've been doing this work as a consultant and want to do it embedded in one company, owning the outcome rather than handing off a recommendation.
You've worked with AI agents or other conversational AI in production.
You'd rather prototype something in a week and learn from it than scope it for a quarter.
You can get a department to change how it works, not just ship it a tool.
This role can be based remotely within the United States, or hybrid from the Fort Lauderdale, or Chicago metro areas.
Typical hours are 9 AM to 5 PM in your local time zone, Monday through Friday. Possible extended hours during the enrollment period.
Some travel to our Fort Lauderdale office should be expected for remote-based hires.
Base salary: $140,000 to $170,000 annually, plus a 10–15% target bonus. Total target compensation of $154,000 to $195,500.
BenefitsCompetitive compensation
20 days PTO accrued per calendar year
Company-sponsored health, dental, and vision insurance after a 3-month probationary period (optional)
401(k) + matching after a 3-month probationary period (optional)
Great career development opportunities
Weekly team lunches
Skills Required
- Hands-on experience identifying and implementing AI use cases in a business setting
- Experience designing, deploying, or operating LLM applications
- Prompt configuration and LLM scripting experience
- Experience evaluating AI tools and determining whether they are performing effectively
- Track record of driving departmental adoption of new tools and workflow changes
- Substantive use of AI tooling in professional work
- 5+ years in product management, technology consulting, or a similar technology product delivery role
- Experience creating PRDs, user stories, acceptance criteria, and roadmap prioritization
- Experience with direct-to-consumer sales and marketing products
- Experience in health insurance, Medicare, or the broader insurance industry
- Strong analytical skills using KPIs, experiments, SQL, or a BI tool
- Experience with AI agents or conversational AI in production
- Strong written executive communication skills
What We Do
Health Insurance Alliance helps individuals and families find health coverage by understanding their needs, comparing plans and pricing, and guiding them through selection and enrollment. Its licensed agents work with insurance carriers across all 50 states. Offerings include Marketplace/ACA and short-term medical plans, dental, vision and prescription benefits, Medicare Advantage and supplemental coverage, plus telemedicine access. Its mission emphasizes service and coverage suited to clients’ needs and affordability.


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