Product Line Manager

| Jacksonville, FL, USA
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The Product Line Manager’s primary role is to provide product and market intelligence to the Company with the clear objective of increasing market share. The Product Line Manager will define product, pricing, positioning, and Wireless strategies. The Product Line Manager must be an analytical thinker, possess a strong business acumen, able to communicate effectively to a variety of audiences, rationalize data and provide practical recommendations to Wireless Leadership.


  • Provides competitive analysis including analyzing data, market trends, identifies market opportunities, advises on pricing and growth decisions, and provides recommendations and guidance on all sites with scoping.
  • Act as business advocate responsible for interpreting market trends, generating consumer feedback, identifying growth opportunities, idea generation and communication back to the organization.
  • Identifies target markets and market penetration strategies.
  • Define product strategy including product diversification, features and options; Translate product strategy into detailed requirements.
  • Act as Customer Advocate and Voice Of The Customer; Understand the aspects of a customer’s business which applies to our product offerings by capturing and articulating market problems and translating them into market requirements for product management including design, performance needs, features and options.
  • Monitors the creation and development of new opportunities, performing ongoing market research, tracking customer satisfaction, participating in the sales decision making process, and measuring market success.
  • Coordinates Wirless market introduction and market exploitation.
  • Discern and generate business cases for wireless market extensions and best practices from previous markets.
  • Aware of customer needs, competitors’ product offerings, customer’s buying preferences, and competitive advantage/disadvantage.
  • Participates in industry associations to become familiar with the major contractors/dealers in the industry; Plans and attends trade-shows and events for the specific markets.
  • Review revenue, model mix and configuration sales trends.



Education and/or Experience:

  • Bachelor’s degree in business, marketing or similar field.
  • A minimum of 3 years of experience within construction, Wireless and marketing roles; strong familiarity with Wireless upgrades to towers and Small Cells, CD review, Scoping of sites and work adders per site.
  • Knowledge, Skills, & Abilities:
  • Professional written, verbal, and presentation skills (attentive listener, articulate speaker).
  • Proficient with MS Office (Excel, Word, and PowerPoint) required.
  • Must have excellent project management, presentation and customer skills.
  • Solid business acumen and ability to use statistics to compile, analyze and recognize trends and test for significance.
  • Demonstrated experience in planning, budgeting, and developing business strategy.
  • Create and utilize requirements, specification documents and business plans to help guide launch plans for our products.
  • Ability to be innovative in meeting overall goals of the product line.
  • Ability to motivate others and simultaneously manage several projects.
  • Ability to assess/evaluate and initiate decisive action as needed in a professional manner.
  • Knowledge of contracting, negotiating, and change management.
  • Generally knowledgeable of and able to successfully link the product, the application, the channel partner, the end user, the market and the competition.
  • Provides leadership and motivation without formal authority.
  • Ability to work independently.
  • Strong teamwork skills.
  • Ability to develop, maintain and strengthen partnerships with others inside or outside the organization.

All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity, gender expression, sexual orientation, national origin, genetics, disability, age or veteran status.

TrueNet is an Equal Opportunity Employer of Minorities, Females, Individuals with Disabilities and Protected Veterans.

California Consumer Privacy Act (CCPA), read here

We are interested in every qualified candidate who is eligible to work in the United States. However, we are not able to sponsor visas for this position (H1B, etc.).

TrueNet Communications is a national infrastructure engineering and specialty contractor serving the wireless, broadband, and telecommunications markets. We plan, design, build and support communications infrastructure for our clients across North America. Join our team of professionals where you can advance your career in a fast pace, GROWING industry! We offer competitive salaries, excellent benefits, 401k, paid time off and paid holidays.


More Information on TrueNet Communications
TrueNet Communications operates in the Other industry. The company is located in Jacksonville, FL. TrueNet Communications was founded in 1985. It has 301 total employees. To see all 6 open jobs at TrueNet Communications, click here.
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