At Lapel, we believe the most hospitable companies win. We're building the data, infrastructure, and tools that help customer-facing teams understand every customer and act on that insight at scale.
Most internet businesses want to treat customers well, but their tools work against them. We’re building the layer that makes service feel personal again: unifying context, coordinating action, and closing the gap between intent and experience.
It’s a technically ambitious challenge spanning data infrastructure, AI, and systems design—with a deeply human outcome: helping software companies serve people better. We call it hospitality at scale.
We’re well-funded, backed by top-tier investors, and already working with incredible companies, from fast-growing startups to large enterprises. We’ll share more details when we talk.
As one of the first engineers, you’ll work directly with the founders to shape the foundation of our product, infrastructure, and engineering culture.
What You’ll DoOwn the delivery of high-quality user experiences across the Lapel platform
Work closely with founders, designers, and customers to translate ideas into robust products
Move fluidly between Figma and code to bring interfaces to life with care and polish
Shape frontend architecture, tooling, and UI standards
Own key projects end-to-end, from scoping to deployment to post-launch iteration
Build fast, beautiful, and user-friendly features with React, TypeScript, Tailwind, and modern frontend frameworks
Have 4+ years of engineering experience and a strong track record of shipping high-quality products at scale
Are customer-obsessed, hungry, and creative — you turn ambiguity into systems that work
Love fast-paced environments and working across disciplines
Are collaborative and go the extra mile to help those around you to do their best work
Are deeply curious and love learning new systems and filling in missing skills
This role is fully in-person at our San Francisco HQ. We work together in-office most days.
Compensation and BenefitsWe believe great people build great companies—and we invest accordingly.
Competitive salary + meaningful early-stage equity
Full benefits: including medical, dental, vision, and 401(k)
Generous time off: including many company holidays and coordinated team-wide breaks throughout the year to focus and recharge
Office perks: lunch and dinner provided daily, health & wellness benefits
Team culture: regular off-sites, tight feedback loops, and a bias toward action
We are an equal opportunity employer, and we do not discriminate on the basis of race, religion, color, national origin, sex, sexual orientation, age, veteran status, disability, genetic information, or other applicable legally protected characteristics.
Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.
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Top Skills
What We Do
Infrastructure to power every customer interaction on the internet.
