Product Developer

Posted Yesterday
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Brooklyn, New York, NY, USA
Hybrid
85K-85K Annually
Senior level
Marketing Tech
The Role
Drive end-to-end development of hydration products and packaging, including bottles, tumblers, mugs, lids, straws, and accessories. Manage multiple programs from concept through delivery, coordinating creative, engineering, sourcing, quality, clients, and global factories. Create specifications, bills of materials, schedules, and product briefs; evaluate prototypes and testing; source materials and components; negotiate costs; and balance performance, quality, manufacturability, margins, and brand standards.
Summary Generated by Built In

About Twelve
Twelve designs and builds the world’s most inspiring merchandise and packaging for the world’s most coveted brands. With deep expertise across global production, creative innovation, and sustainability, we turn bold ideas into elevated, high-impact realities. Our clients—ranging from luxury fashion and beauty to leading lifestyle brands—trust us to deliver unforgettable experiences through beautifully executed product and packaging.


Position Summary 
As a Product Developer focused on Hydration at Twelve, you will drive the end-to-end development of innovative, high-quality drinkware and hydration products, including bottles, tumblers, travel mugs, lids, straws, handles, and accessories. You will partner closely with creative, industrial design, engineering, sourcing, quality, and factory teams to bring concepts to life, ensuring each product delivers on brand, consumer experience, performance, cost, safety, and manufacturability. This role requires strong technical execution, commercial judgment, and the ability to manage complex product programs in a fast-paced, global environment. 

Key Responsibilities 

Client and Category Partnership 

  • Serve as the primary link between internal creative and industrial design teams, sourcing partners, and factories, ensuring seamless execution of hot and cold hydration products and packaging 
  • Develop a deep understanding of each client’s brand, target consumer, price point, and hydration strategy to deliver cohesive, commercially relevant assortments 
  • Collaborate with design, engineering, quality, and sales teams to introduce new materials, constructions, features, and manufacturing techniques into product development 


Project Management & Product Development 

  • Own multiple hydration programs simultaneously, managing timelines, budgets, quality, and approvals across seasonal and evergreen assortments 
  • Build and maintain detailed development schedules covering concept handoff, costing, prototyping, testing, tooling, sampling, production, and delivery 
  • Navigate competing priorities with strong judgment, flexibility, urgency, and a solutions-oriented mindset 
  • Translate creative concepts into clear, actionable product briefs, technical specifications, bills of materials, packaging requirements, and factory comments 
  • Develop accurate specifications for bottles, tumblers, travel mugs, lids, straws, handles, seals, and related hydration accessories 
  • Evaluate and refine prototypes and samples for construction, ergonomics, leak resistance, thermal performance, durability, fit, finish, cleanability, and overall user experience 


Sourcing and Costing 

  • Partner with domestic and international vendors to source materials, develop components, negotiate pricing, and execute multi-SKU hydration programs 
  • Balance target cost and margin with design integrity, performance, quality, packaging, tooling, freight, and brand standards 

 

Qualifications 

  • 5+ years of product development experience in hot and cold hydration, drinkware, housewares, outdoor products, food and beverage containers, or a related consumer product category 
  • Proven ability to manage the full product lifecycle from concept and specification through prototyping, testing, tooling, production, and delivery 
  • Strong knowledge of stainless steel, ceramic, glass, copolyester, polypropylene, silicone, coatings, decoration methods, vacuum insulation, molding, metal forming, and assembly processes 
  • Experience reviewing product samples and performance testing, including leak, thermal, drop, durability, fit, finish, and cleanability 
  • Experience working directly with domestic and overseas manufacturing partners on technical development and production execution 
  • Strong costing and negotiation skills, with the ability to evaluate tooling, materials, packaging, freight, duties, and margin 
  • Clear and effective communicator across design, sales, client, and factory teams 
  • Working knowledge of food-contact materials, product safety, quality requirements, and responsible material selection is strongly preferre
  • Working knowledge of AI tools (i.e. Claude, ChatGPT, Gemini), with the ability to apply them to streamline workflows, strengthen analysis, and improve business outcomes. 

What You Can Expect:

  • Full-Time Benefits (Medical, Dental, Vision, Disability, Life)
  • Hybrid work environment
  • Mental Health Mondays: Once a month our offices close globally (that's an additional 12 days per year)
  • Generous Paid Time Off -- Including your birthday, personal days, and time off around holidays
  • Paid Parental Leave
  • Family planning and wellness benefits
  • Summer Fridays
  • Discretionary Bonuses

Salary: $85k depending on experience


Twelve Inc. is committed to building an inclusive environment for people of all backgrounds and everyone is encouraged to apply. It is the policy of the Company to prohibit discrimination of any type and to afford equal employment opportunities to employees and applicants without regard to race, creed, color, religion, sex, national origin, ancestry, age, alienage or citizenship status, disability, or handicap, marital status, familial status, veteran status, sexual orientation, arrest record, genetic information or any other characteristic protected by applicable federal, state or local laws.

Skills Required

  • 5+ years of product development experience in hot and cold hydration, drinkware, housewares, outdoor products, food and beverage containers, or a related consumer product category
  • Experience managing the full product lifecycle from concept and specification through prototyping, testing, tooling, production, and delivery
  • Strong knowledge of stainless steel, ceramic, glass, copolyester, polypropylene, silicone, coatings, decoration methods, vacuum insulation, molding, metal forming, and assembly processes
  • Experience reviewing product samples and performance testing, including leak, thermal, drop, durability, fit, finish, and cleanability
  • Experience working directly with domestic and overseas manufacturing partners on technical development and production execution
  • Strong costing and negotiation skills involving tooling, materials, packaging, freight, duties, and margin
  • Clear and effective communication across design, sales, client, and factory teams
  • Working knowledge of food-contact materials, product safety, quality requirements, and responsible material selection
  • Working knowledge of AI tools such as Claude, ChatGPT, and Gemini, with the ability to apply them to improve workflows and business outcomes
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The Company
HQ: New York, NY
107 Employees
Year Founded: 2005

What We Do

We design and build the worlds most inspiring merchandise and packaging for the worlds most coveted brands. Women-founded and led since 2005 with offices on three continents, we create design-driven merchandise and all of the moments that surround it for the world’s most compelling brands, immersing ourselves in our clients’ values, strategies, and brand identity. We are led by innovation, rooted in agility, and defined by long-term strategic partnerships, many spanning over a decade. Our uniquely designed methodology drives end-to-end innovation; from Dream to Design to Development to Delivery. Category Offerings include: retail private label merchandise and packaging, influencer seeding merchandise and packaging, promotional branded merchandise, gifts with purchase and loyalty drivers. Our Added Value Services include kitting, fulfillment and warehousing, custom digital solutions, trend presentations and forecasting, material edits, sustainable solutions, interactive unboxing experiences, and more. We would love to tell your story. [email protected] | [email protected]

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