Product Designer

Reposted 2 Days Ago
8 Locations
Remote or Hybrid
115K-312K Annually
Senior level
Artificial Intelligence • Software
Luma AI’s mission is to build Multimodal AGI
The Role
As a senior Product Designer, you'll lead the design process, create innovative interactions, and collaborate on product strategy, transforming concepts into shippable features.
Summary Generated by Built In
About Luma
Luma’s mission is to build unified general intelligence that can generate, understand, and operate in the physical world.

We believe that multimodality is critical for intelligence. To go beyond language models and build more aware, capable and useful systems, the next step function change will come from vision. So, we are working on training and scaling up multimodal foundation models for systems that can see and understand, show and explain, and eventually interact with our world to effect change.

Where You Come In
We are looking for a hands-on generalist with impeccable taste and a strong, opinionated design perspective. This is not a role for hyper-specialists or managers. You will take ownership of projects and drive the design vision from a fuzzy concept to a polished, shipped feature with a high degree of autonomy. You will tackle the unique challenge of designing novel, intuitive interaction paradigms for an AI-native product, making abstract concepts feel tangible and magical.

At Luma, AI is not a feature we design around. It is how we work. We expect designers to think with AI, generate with AI, build with AI, and use it to accelerate everything from ideation to production. If you have already made this shift in how you work, you will thrive here.

What You'll Do
  • Own features end-to-end. Lead the design process for major features, from initial product thinking and user exploration to pixel-perfect visual design and high-fidelity interactive prototypes.
  • Design novel interactions. Go beyond static screens. Design and prototype fluid, novel interactions for a new medium, taking complex AI concepts and making them feel intuitive and powerful.
  • Build functional prototypes with AI. Use AI coding tools to create working prototypes and shippable features, working in close collaboration with engineering. We value designers who can make real things, not just mockups.
  • Uphold a high bar for craft. Create exceptionally high-quality visual designs, interactions, and prototypes, demonstrating world-class taste and an obsession with detail.
  • Drive work forward through ambiguity. Operate effectively in a fast-paced startup environment where direction is not always clear. Step into problems before being asked, make decisions with incomplete information, and push work forward independently.
  • Collaborate across disciplines. Work closely with engineers, product, and AI researchers to explore new use cases, shape product strategy, and ensure the design vision ships at high quality. Design at Luma is not a solo discipline. Outcomes are built across teams.

Who You Are
  • You have strong experience building delightful and innovative products at scale.
  • You are a strong generalist with demonstrated excellence across visual design, interaction design, and product thinking.
  • You integrate AI deeply into how you work. AI is visibly woven into your portfolio and your process. You can speak concretely about how AI has changed the way you design and the outcomes you produce. You have experience building functional prototypes using AI coding tools like Cursor or Claude Code.
  • You ship. Your portfolio demonstrates work that made it to production, not just explorations and concepts. You show the full arc: how you framed the problem, how the work evolved, and what impact it had.
  • You show your thinking. Your portfolio includes prototypes, iterations, and experimentation, not just polished final deliverables. You can articulate what you prioritized, what you cut, and why.
  • You move fast and converge. You are comfortable with rapid exploration and know when to stop iterating and commit to a direction. You balance craft with speed.
  • You create momentum. You have a track record of driving work forward without being asked, influencing decisions across teams, and raising the quality bar around you.
  • A portfolio is required for consideration.

What Sets You Apart
We are looking for generalists, but candidates who bring depth in one or both of the following areas will stand out:
  • Creative tools experience. You have designed for complex creative software, such as video or photo editors, design tools, or developer tools. You have a deep, intuitive understanding of creative workflows and the mindset of a creator.
  • World-class interaction design. Your portfolio is full of fluid, delightful micro-interactions, complex state transitions, and prototypes that go beyond static mockups. You can take abstract AI concepts and make them feel tangible and magical.

Please note that this role is hybrid, based in our Redwood City office three days per week. Relocation assistance is available for candidates outside the Bay Area.

Compensation
The base pay range for this role is $115,000 – $312,000 per year.
About Luma

Luma’s mission is to build unified general intelligence that can generate, understand, and operate in the physical world.

We believe that multimodality is critical for intelligence. To go beyond language models and build more aware, capable and useful systems, the next step function change will come from vision. So, we are working on training and scaling up multimodal foundation models for systems that can see and understand, show and explain, and eventually interact with our world to effect change.

Skills Required

  • 7+ years of experience in product design
  • Portfolio showcasing high-fidelity interactive prototypes
  • Experience in a startup or fast-paced environment

Luma AI Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Luma AI and has not been reviewed or approved by Luma AI.

  • Fair & Transparent Compensation Pay is considered competitive for senior technical and some non-technical roles, with posted bands indicating strong market alignment in key locations. Publicly listed ranges provide directional clarity for certain roles and markets.
  • Equity Value & Accessibility Equity is positioned as a meaningful component of total compensation, and language in postings emphasizes ownership alongside cash pay. Signals indicate equity can be significant in senior roles where competition for talent is intense.
  • Healthcare Strength Core medical, dental, and vision coverage are referenced in multiple postings, aligning with standard expectations for venture-backed tech companies. These inclusions suggest baseline health benefits are part of the package.

Luma AI Insights

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The Company
HQ: San Francisco Bay Area, CA
246 Employees
Year Founded: 2021

What We Do

Luma AI’s mission is to build Multimodal AGI: AI that can generate, understand, and operate in the physical world. We develop multimodal models across video, 3D, and generative media, and ship them in products like Dream Machine to help creators and teams turn ideas into compelling visuals—fast.

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