At TrueChoicePack, we design products that people connect with the moment they see them. Our work blends sustainability, innovation, and consumer‑first thinking — and this role is for someone who thrives at the intersection of creativity and real‑world product impact.
You’ll help bring ideas to life, transforming sketches, trend boards, and brand insights into tangible products that stand out on shelves and elevate everyday experiences. From concept exploration to packaging aesthetics, you’ll work in a studio‑style environment where imagination leads and consumer insight guides.
Recent design graduates with strong portfolios are encouraged to apply.
What You’ll Create & Shape Concept & Visual Development
- Turn trends, consumer insights, and brand direction into fresh, compelling product concepts.
- Build mood boards, color stories, and visual explorations that inspire internal teams and guide product direction.
- Collaborate with industrial designers to refine product form, silhouette, texture, and visual identity.
Brand Experience & Storytelling
- Craft product narratives that connect design features to lifestyle, emotion, and consumer value.
- Support packaging concepts with visual cues, layout direction, and brand‑aligned aesthetics.
- Ensure every product feels cohesive with TrueChoicePack’s brand voice, sustainability mission, and retail presence.
Design Details & Light Validation
- Document key design specifications — dimensions, materials, finishes, and aesthetic details.
- Conduct simple physical checks (dimensions, weight, durability indicators) to ensure design intent is preserved.
- Align design features with marketing claims, sustainability messaging, and regulatory guidelines.
Creative Collaboration
- Partner with marketing, sourcing, packaging, and quality teams to ensure design feasibility and production readiness.
- Participate in creative reviews, consumer feedback sessions, and brand alignment workshops.
- Provide design‑focused insights for product launches, marketing visuals, and retail presentations.
Requirements
- 0–2 years in product design, CPG development, brand experience, or a related creative field.
- Recent graduates with strong portfolios are encouraged to apply.
Qualifications
- Bachelor’s degree in Industrial Design, Product Design, Graphic Design, Marketing, or a related discipline.
Skills
- Strong sense of aesthetics, consumer trends, and brand‑aligned design.
- Proficiency with design software such as Adobe Creative Suite (Illustrator, Photoshop, InDesign), Canva, or similar tools.
- Ability to create and interpret design concepts, sketches, and visual direction.
- Excellent communication skills for presenting design ideas and collaborating across teams.
- Understanding of packaging, color theory, materials, and consumer experience principles.
Benefits
Job Type: Full-time
Benefits:
Pay: $40,000.00 - $45,000.00 per year
- 401(k)
- Paid time off
Skills Required
- 0-2 years of experience in product design, CPG development, brand experience, or a related creative field
- Bachelor's degree in Industrial Design, Product Design, Graphic Design, Marketing, or a related discipline
- Strong portfolio demonstrating product or visual design work
- Proficiency with Adobe Creative Suite, Canva, or similar design tools
- Strong understanding of aesthetics, consumer trends, and brand-aligned design
- Ability to create and interpret design concepts, sketches, and visual direction
- Excellent communication and cross-functional collaboration skills
- Understanding of packaging, color theory, materials, and consumer experience principles
What We Do
TrueChoicePack is a total solutions provider specializing in private label and customized disposable products, offering eco-friendly and traditional options. They are experts in design, manufacturing, and distribution, serving industries like retail and food & beverage.
