Product Category Director - Separation

Reposted 22 Days Ago
Be an Early Applicant
Erie, PA, USA
In-Office
Expert/Leader
Healthtech
The Role
Lead strategy and execution for the Separation product category: manage P&L, deploy GTM strategies (specification and stocking motions), own NPI and product lifecycle, enable sales and municipal approvals, drive digital tools, and recruit and lead cross-functional commercial teams while reporting to executive leadership.
Summary Generated by Built In
Product Category Director - SeparationThe Company

Zurn Elkay Water Solutions Corporation is a thriving, values-driven company focused on doing the right things. We’re a fast growing, publicly traded company (NYSE: ZWS), with an enduring reputation for integrity, giving back, and providing an engaging, inclusive environment where careers flourish and grow.

Named by Newsweek as One of America’s Most Responsible Companies and an Energage USA Top Workplace, at Zurn Elkay Water Solutions Corporation, we never forget that our people are at the center of what makes us successful. They are the driving force behind our superior quality, product ingenuity, and exceptional customer experience. Our commitment to our people and their professional development is a recipe for success that has fueled our growth for over 100 years, as one of today’s leading international suppliers of plumbing and water delivery solutions.

Headquartered in Milwaukee, WI, Zurn Elkay Water Solutions Corporation employs over 2800 employees worldwide, working from 24 locations across the U.S., China, Canada, Dubai, and Mexico, with sales offices available around the globe.  We hope you’ll visit our website and learn more about Zurn Elkay at zurnelkay.com.

If you’re ready to join a company where what you do makes a difference and you have pride in the work you are doing, talk to us about joining the Zurn Elkay Water Solutions Corporation family!

If you are a current employee, please navigate here to apply internally.

The Director of Separation is a leadership position responsible for the development and implementation of Separation product growth strategies in conjunction with the Flow Systems business unit leadership and product management teams. This strategic leader is responsible for indirectly driving sales growth through partnership and alignment with our commercial leaders and bringing forth market share gain opportunities with new and existing customers.

Reports to: General Manager, Flow Systems

Key Focus Areas

Strategy Deployment

  • Act as the primary owner for Annual Improvement Plans (AIP), leveraging X-Matrix, and the Zurn Business System (ZBS) to translate revenue targets into tactical, field-level workstreams.

  • Formulate and deploy dual-pronged GTM strategies, balancing the long-cycle Specification Motion (driving Basis of Design with engineering firms) with the high-velocity Stocking Motion (targeting MRO service contractors).

  • Establish and lead weekly, and monthly reporting cadences and visual management to maintain execution momentum and provide high-level updates to executive leadership.

Financial and Portfolio Management

  • Manage category P&L and portfolio performance, utilize financial modeling and data visualization tools to monitor regional profitability and drive resource allocation.

  • Lead the separation business development, partnering with the commercial team to forecast accurately and deliver on sales expectations.

  • Design and execute pricing strategies, balancing competitive net-pricing and promotional incentives with margin mitigation to drive profitable growth

Product Lifecycle Management

  • Lead the end-to-end New Product Introduction process, managing the lifecycle from initial business case and concept through full commercial launch.

  • Direct cross functional execution across engineering, operations, marketing, and sales to ensure new product rollouts hit launch milestones and target margins.

  • Lead product innovation strategy in conjunction with Flow Systems product management and engineering departments, identifying product gaps and new opportunities within the separation business.

Sales Enablement & Business Development

  • Drive Separation specifications through tactical alignment with the specification team on targets and priorities, alongside strategic alignment with industry partners.

  • Direct the municipal strategy to secure Approved Product List (APL) status and mass approvals across complex code jurisdictions, utilizing regulatory compliance as a competitive advantage.

  • Partner with product marketing teams to develop the required collateral and positioning of products within the sales channels.

  • Drive the continuous development and enhancement of customer-facing digital tools, including next-generation sizing tools, TCO/ROI calculators, and legacy crossover guides.

Cross-Functional Team & Field Leadership

  • Recruit, develop, and manage a high-performing commercial team consisting of National Sales Managers, Product Managers, and specialized Municipal Business Development Managers (BDMs).

  • Direct Regional Sales Managers (RSMs) and independent rep agencies, arming the field with distilled competitive intelligence, localized training programs, and optimized quota structures.

  • Present launch status and strategic plans directly to the executive leadership team.

Qualifications / Requirements & Capabilities

  • Bachelor's degree with a focus on Marketing, Engineering, Business, or related discipline required.

  • 10+ years of related sales and/or product management experience in the field.

  • Experience with water management and plumbing products.

  • Excellent written and verbal communication skills.

  • Customer Focus – Ability to build strong customer relationships and deliver customer-centric solutions.

  • Action Oriented – Takes on new opportunities and tough challenges with a sense of urgency, high energy, and enthusiasm.

  • Ensures Accountability – Holds self and others accountable to meet commitments.

  • Drives Results – Consistently achieves results.

  • Persuades – Uses compelling arguments to gain the support and commitment of others.

Total Rewards and Benefits
  • Competitive Salary
  • Medical, Dental, Vision, STD, LTD, AD&D, and Life Insurance
  • Matching 401(k) Contribution
  • Health Savings Account
  • Up to 3 weeks starting Vacation (may increase with tenure)
  • 12 Paid Holidays
  • Annual Bonus Eligibility
  • Educational Reimbursement
  • Matching Gift Program
  • Employee Stock Purchase Plan – purchase company stock at a discount!

**THIRD PARTY AGENCY: Any unsolicited submissions received from recruitment agencies will be considered property of Zurn Elkay, and we will not be liable for any fees or obligations related to those submissions.**

Equal Opportunity Employer – Minority/Female/Disability/Veteran

Skills Required

  • Bachelor's degree in Marketing, Engineering, Business, or related discipline
  • 10+ years of related sales and/or product management experience
  • Experience with water management and plumbing products
  • Excellent written and verbal communication skills
  • Customer focus and ability to build strong customer relationships
  • Action oriented with urgency, high energy, and enthusiasm
  • Ensures accountability and holds self and others to commitments
  • Proven ability to drive results and achieve targets
  • Persuasion and stakeholder influence skills

Zurn Elkay Water Solutions Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Zurn Elkay Water Solutions and has not been reviewed or approved by Zurn Elkay Water Solutions.

  • Fair & Transparent Compensation Pay is considered competitive for many professional and technical roles, with role-specific ranges and clear bands visible in external postings. Market-aligned base pay combined with bonuses and recognition programs strengthens perceived fairness.
  • Retirement Support A 401(k) with a generous company match, plus access to equity through stock grants and an employee stock purchase plan, enhances long-term rewards. These elements are consistently highlighted alongside the core benefits package.
  • Wellbeing & Lifestyle Benefits A broad mix—wellness programs, paid volunteer time, charitable gift matching, tuition reimbursement, and development opportunities—expands total rewards beyond base pay. This breadth provides lifestyle value across health, community, and learning.

Zurn Elkay Water Solutions Insights

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The Company
HQ: Milwaukee, WI
1,047 Employees
Year Founded: 1900

What We Do

Zurn Elkay Water Solutions supplies the industry’s widest range of clean water solutions for drinking water, hygiene and sustainable water management. Headquartered in Milwaukee, Wisconsin, Zurn Elkay works with customers around the globe to deliver products and systems that enhance and ensure water quality, safety, hygiene, flow control and conservation. From healthcare to hospitality, education to retail and residential to office facilities, we pride ourselves on meeting specialized needs for every market, focusing on quality, reliability, quick installation and easy maintenance. Our values of Continuous Improvement, Integrity in Everything We Do, Customer First, Culture of Winning, and Total Associate Engagement serve as our drive to achieve world-class safety, quality, delivery, cost and growth now and in the future. In everything we do, we are sustainably inspired. We work to make our communities better with volunteerism and philanthropy, and support diversity, equity and inclusion inside and outside our walls. We seek to uphold our promise to the planet every day by providing sustainable water management solutions

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