Principal Product Manager

Who Are We?

We are more than just a company; we are a global leader in digital safety. We are the team behind trusted consumer brands including Norton, Avast, LifeLock, Avira, AVG, ReputationDefender, and CCleaner, dedicated to providing cybersecurity, privacy, and identity protection to over 500 million users in 150 countries. At Gen, we offer flexible working options, generous time off, and competitive benefits in a diverse and inclusive environment where every team member is valued and celebrated. #TeamGen

How We Work

Our hybrid work model (3 days in the office) gives us the face-to-face time to have creative conversations, meaningful meetings, make quick decisions, and build relationships. At the same time, it offers flexibility you need to focus and do your best work.

Principal Product Manager – Freemium Security

Role Overview

We are seeking a dynamic and results-driven Product Manager to join our Cybersecurity business line. As a key player within our product organization, you will spearhead the desktop security products across our freemium brands and will be responsible for the growth and retention of the business while maintaining the higher customer satisfaction. Your role will involve building the product strategy, managing the roadmap, defining and prioritizing the requirement backlog, and delivering successful business outcomes while maintaining high customer satisfaction. You will be working in a matrix organization with multiple stakeholders, spread across different locations and time zones and will need to gain alignment for successful prioritization and risk mitigation.

Key Responsibilities

• Product Strategy: Conduct thorough research of the market, competition, customer needs and assess our internal strengths and weaknesses to build the winning product strategy.

• Roadmap Management: Develop and maintain the roadmap for the mobile security products across our freemium brands, ensuring alignment with business objectives and customer needs.

• Data Analysis: Define, monitor, and assess the KPIs to provide actionable insights and projections for the product to satisfy the underlying business goals.

• Stakeholder Engagement: Collaborate with other product managers, Sales and Go-to-Market teams, design, engineering, support, PMO, and other groups to ensure successful alignment, prioritization, and risk mitigation.

• Storytelling & Requirements Definition: Clearly articulate the story behind your projects and define a set of requirements. Justify prioritization decisions and communicate them effectively both in writing and verbally.

• Business Case Development: Create compelling business cases by evaluating various factors and providing a comprehensive analysis of potential impacts on the product and underlying business.

What You’ll Need to be Successful in this Role

The candidate must be a self-starter and self-motivator, with strong understanding of the business landscape, Avast portfolio, and the ecosystem. The candidate must be an excellent communicator who can build and maintain relations on various levels and can present to senior leaders. The ideal candidate should also be skilled in research, ideation, and thinking outside the box.
Success will be measured by the development and delivery of roadmap items for defined products to meet strategy and business goals, their ROI assessment, and actual performance results.

Competencies

• Proven track record of product and major feature launches

• Passion for building digital products and learning new skills

• Qualitative and quantitative decision making

• Strong problem-solving skills, with the ability to learn quickly and adapt to fast-paced environments

• Ability to work with abstract concepts and prototypes, turning ideas into actionable solutions and tangible results

• Experience with customer and market research

• Ability to work independently and proactively, lead and motivate cross-functional teams

• Experience in using AI-tools to fast track user research, product requirement, design, development, testing, and efficiency

• Excellent verbal and written communication skills

• Creativity and ideation skills; ability to think outside the box to identify new technologies and opportunities to bridge gaps and deliver business value

• Experience in preparing and presenting content to various audiences and levels of leadership

Preferred Qualifications

• Education: Bachelor’s degree in Business, Engineering, Computer Science, or a related field. Advanced degrees or certifications are a plus.

• Programming Knowledge: Basic understanding of programming languages or development environments can be a plus (e.g., Python, JavaScript).

• Tools Knowledge: Miro, Productboard, Figma, Jira, Confluence, Smartsheet, PowerBI, Qlikview, Adobe Web Analytics, Google Analytics, etc.

• Product Management experience: Minimum of 7–10 years of experience in a Product Management role in B2C or B2B SaaS products; cybersecurity knowledge or experience will be a bonus.

#LI-AM1

Gen is proud to be an equal-opportunity employer, committed to diversity and inclusivity. We base employment decisions on merit, experience, and business needs, without considering race, color, national origin, age, religion, sex, pregnancy, genetic information, disability, medical condition, marital status, sexual orientation, gender identity or expression, military or veteran status, or other unlawful factors. Gen prohibits discrimination based on these protected characteristics and recruits talented candidates from diverse backgrounds.

We consider individuals with arrest and conviction records and do not discriminate against employees for discussing their own pay or that of other employees or applicants. Learn more about pay transparency. 

To conform to U.S. export control regulations, applicant should be eligible for any required authorizations from the U.S. Government.