Principal Product Designer

Reposted 9 Days Ago
Hiring Remotely in US
Remote
260K-310K Annually
Expert/Leader
Beauty • eCommerce • Healthtech • Retail • Telehealth
Taking care of yourself doesn’t need to involve a doctor’s waiting room.
The Role
The Principal Product Designer will lead strategic initiatives, collaborate with cross-functional teams, mentor others, and elevate the design process to create impactful product experiences.
Summary Generated by Built In

Hims & Hers is the leading health and wellness platform, on a mission to help the world feel great through the power of better health. We are redefining healthcare by putting the customer first and delivering access to care that is affordable, accessible, and personal, from diagnosis to treatment to delivery. No two people are the same, so we provide access to personalized care designed for results. By normalizing health & wellness challenges and innovating on their solutions, we’re making better health outcomes easier to achieve. 

Hims & Hers is a public company, traded on the NYSE under the ticker symbol “HIMS.” To learn more about the brand and offerings, you can visit hims.com/about and hims.com/how-it-works . For information on the company’s outstanding benefits, culture, and its talent-first flexible/remote work approach, see below and visit www.hims.com/careers-professionals.

About the Role:

We’re looking for a Principal Product Designer who is operating at an expert level of experience and influence—someone who brings strategic depth, design excellence, and a sharp, independent point of view to every room they’re in.

This is a defining role at a critical inflection point for the product design function at Hims & Hers. We’re evolving not just what we make, but how product design shows up—across teams, across the company, and in the experience we deliver to millions of users. You’ll be instrumental in shaping what comes next.

Reporting to the VP of Product Design for Core Experiences, you’ll work in close partnership to set the bar, explore bold new ideas, and lead key initiatives across the product. This is a role for a highly autonomous and impact-driven leader—someone who thrives in ambiguity, proposes new paths forward, and can confidently take ideas from vision to execution.

✳️ This is not an entry point into senior leadership—this is for someone already operating at that level, who wants to make a lasting impact as a high-level Individual contributor.

You Will:
  • Lead with autonomy and clarity. Drive initiatives that are ambiguous, undefined, or entirely new—bringing structure, insight, and energy to the work.

  • Own high-impact workstreams. Guide key product experiences from zero to one, and scale what’s already working with sharp, system-aligned execution.

  • Partner at the highest level. Collaborate deeply with Product Design, Product, Engineering, Research, and Marketing leaders to define strategy, influence roadmaps, and align execution.

  • Zoom in and out seamlessly. Move fluidly between high-level conceptual thinking and hands-on design of flows, interactions, and screens.

  • Mentor and elevate. Provide critique, feedback, and thought leadership across the design org—shaping not just the work, but the way we work.

  • Act as a force-multiplier. Help mature our design systems, rituals, and processes in a way that empowers the entire team to move faster and better.

  • Help shape the future. Work directly with the VP of Product Design to define what world-class product design looks like at Hims & Hers—and help bring that vision to life.

You Have:
  • 12+ years of product design experience, with substantial time spent in in-house roles at scaled product companies.

  • Experience in senior or director-level Individual contributor roles (IC), with a track record of leading high-stakes initiatives and influencing org-wide outcomes.

  • A portfolio that showcases visionary thinking, crisp visual execution, and the ability to navigate ambiguity with clarity and precision.

  • Deep familiarity with cross-functional product development, especially with Product and Engineering partners.

  • Confidence working independently—proposing ideas, framing opportunities, and guiding work with minimal direction.

  • Fluency with Figma, design systems, and modern design tools.

Our Benefits (there are more but here are some highlights):
  • Competitive salary & equity compensation for full-time roles

  • Unlimited PTO, company holidays, and quarterly mental health days

  • Comprehensive health benefits including medical, dental & vision, and parental leave

  • Employee Stock Purchase Program (ESPP)

  • 401k benefits with employer matching contribution

  • Offsite team retreats

We are committed to building a workforce that reflects diverse perspectives and prioritizes ethics, wellness, and a strong sense of belonging. If you're excited about this role, we encourage you to apply—even if you're not sure if your background or experience is a perfect match.

Hims considers all qualified applicants for employment, including applicants with arrest or conviction records, in accordance with the San Francisco Fair Chance Ordinance, the Los Angeles County Fair Chance Ordinance, the California Fair Chance Act, and any similar state or local fair chance laws.

It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.

Hims & Hers is committed to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans in our job application procedures. If you need assistance or an accommodation due to a disability, please contact us at [email protected] and describe the needed accommodation. Your privacy is important to us, and any information you share will only be used for the legitimate purpose of considering your request for accommodation. Hims & Hers gives consideration to all qualified applicants without regard to any protected status, including disability. Please do not send resumes to this email address.

To learn more about how we collect, use, retain, and disclose Personal Information, please visit our Global Candidate Privacy Statement.

Top Skills

Design Systems
Figma
Modern Design Tools
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The Company
HQ: San Francisco, California
732 Employees
Year Founded: 2017

What We Do

Hims and Hers offers a modern approach to health and wellness. Our mission is to eliminate stigmas and make it easier for people to access care and treatment for the conditions that impact their daily lives. That starts with creating an open and honest culture of care that is accessible for everyone, no matter who you are or where you live.

Why Work With Us

Our mission is to make it easier for people to access care and treatment for the conditions that impact their day-to-day lives, whether that involves finding the right birth control, addressing hair loss or skincare issues, or treating low libido. We’re searching for talented, high-performing, and passionate people to join our growing team!

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