Principal Manager, Marketing AI Strategy & Adoption

Posted 2 Days Ago
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Arden Hills, MN, USA
In-Office
138K-262K Annually
Senior level
Healthtech
The Role
Lead Marketing AI strategy and roadmap, identify and prioritize high-value AI use cases, build business cases and governance, partner cross-functionally to scale solutions, drive adoption through training, playbooks, and KPIs while ensuring privacy, compliance, and responsible AI.
Summary Generated by Built In

Additional Location(s): US-MN-Maple Grove; US-MA-Marlborough

Diversity - Innovation - Caring - Global Collaboration - Winning Spirit - High Performance

At Boston Scientific, we’ll give you the opportunity to harness all that’s within you by working in teams of diverse and high-performing employees, tackling some of the most important health industry challenges. With access to the latest tools, information and training, we’ll help you in advancing your skills and career. Here, you’ll be supported in progressing – whatever your ambitions.       



About the role:

Boston Scientific was recognized as a Glassdoor Best Place to Work in 2026, ranking No. 15 on the Top 100 list, reflecting the culture our employees experience every day.

 

 

Boston Scientific is seeking a strategic, innovative leader to accelerate the responsible adoption of artificial intelligence (AI) across our global Marketing organization. As the Principal Manager, Marketing AI Strategy & Transformation, you will shape the enterprise Marketing AI vision and roadmap, helping transform emerging AI capabilities into scalable business solutions that drive measurable impact.

 

 

This highly visible senior individual contributor role partners across Corporate Marketing, business units, enterprise AI teams and functional leaders to identify high-value opportunities, prioritize investments, and accelerate the adoption of AI-powered solutions. You will help marketers work smarter, simplify complex processes, improve customer engagement and commercial effectiveness, and enable faster, data-driven decision-making across the product life cycle.

 

 

Success in this role requires strategic thinking, strong business acumen, exceptional influence and collaboration skills, and the ability to translate rapidly evolving AI technologies into practical business value while ensuring responsible governance and compliance.

 

 

 

Work Mode 

At Boston Scientific, we value collaboration and synergy. This role follows a hybrid work model requiring employees to be in our Arden Hills, MN, Maple Grove, MN or Marlborough, MA office at least 3 days per week. 

 

 

Relocation Assistance 

Relocation assistance is not available for this position at this time. 

 

 

Visa Sponsorship 

Boston Scientific will not offer sponsorship or take over sponsorship of an employment visa for this position at this time. 

 

Your responsibilities will include:
  • Create an integrated Marketing AI strategy and roadmap across Corporate Marketing, BUs, regions, and enterprise AI initiatives.
  • Identify, prioritize, and shape high-value AI use cases across marketing, content, insights, sales/customer enablement, and digital experience.
  • Assess the right pathway for each opportunity: embedded platform capability, custom AI solution, process redesign, vendor solution, or no-AI alternative. 
  • Develop strategic AI business cases, prioritization criteria, milestones, success measures, and MVP-to-scale plans for priority use cases.  Partner divisional AI councils to ensure alignment and approval.
  • Maintain visibility across Corporate Affairs, Commercial AI and BU marketing AI pilots, tools, owners, dependencies, and best practices to reduce duplication and accelerate scaling.
  • Represent Marketing in enterprise and BU AI/transformation initiatives to ensure marketing needs, governance requirements, and workflow implications are addressed.
  • Builds practical guardrails, and decision frameworks that help marketing teams move faster while staying aligned with privacy, compliance, brand, quality, and responsible AI expectations
  • Advise marketing leaders and teams on when and how AI should be applied, when it should not be applied, and what change management or governance is required.
  • Partners with Data Science, AI engineering, Digital, Content, Marketing Operations, Legal, Privacy, Compliance, Commercial AI, and change-management partners to move ideas into practical execution.
  • Support AI literacy, champion networks, communities of practice, adoption playbooks, best-practice forums, and communications that help marketers use AI responsibly and effectively.
  • Define and track common KPIs for AI adoption, maturity, workflow efficiency, business impact, and continuous improvement.
  • .
Required Qualifications
  • Bachelor's degree and 10+ years of relevant experience, or advanced degree with 8+ years of relevant experience
  • Experience in marketing,  commercial enablement, or capability transformation.
  • Demonstrated ability to lead strategic enterprise initiatives and influence outcomes in a matrixed global organization without direct authority.
  • Strong understanding of how marketing, content, campaigns, customer experience, and commercial enablement programs are developed, approved, measured, and delivered.
  • Practical experience applying AI or automation in business contexts beyond basic prompting, preferably in marketing, communications, insights, operations, content, digital experience, or customer engagement.
  • Strong conceptual understanding of generative AI, automation, data-enabled workflows, and responsible AI; hands-on technical depth or coding is beneficial but not required.
  • Exceptional communication, executive storytelling, facilitation, stakeholder management, analytical, and problem-framing skills.
  • Experience in medical devices, healthcare, life sciences, or another regulated or brand-sensitive industry preferred.
Preferred Capabilities
  • MBA or relevant advanced degree preferred.
  • Hands-on experience with ChatGPT, Claude, Microsoft Copilot, or other large language models; ability to evaluate practical strengths, limitations, and risks.
  • Experience designing capability-building programs, change-management efforts, champion networks, or communities of practice.
  • Proficiency in PowerPoint and Excel; familiarity with CRM, data solutions, analytics tools, workflow platforms, APIs, or low-code/no-code AI tools is a plus.
  • Intellectually curious, pragmatic, collaborative, detail-oriented, data-driven, and comfortable operating in ambiguity.

Requisition ID: 632497

Minimum Salary: $137700 

Maximum Salary: $261600 


The anticipated compensation listed above and the value of core and optional employee benefits offered by Boston Scientific (BSC) – see www.bscbenefitsconnect.com—will vary based on actual location of the position and other pertinent factors considered in determining actual compensation for the role. Compensation will be commensurate with demonstrable level of experience and training, pertinent education including licensure and certifications, among other relevant business or organizational needs. At BSC, it is not typical for an individual to be hired near the bottom or top of the anticipated salary range listed above.


Compensation for non-exempt (hourly), non-sales roles may also include variable compensation from time to time (e.g., any overtime and shift differential) and annual bonus target (subject to plan eligibility and other requirements).


Compensation for exempt, non-sales roles may also include variable compensation, i.e., annual bonus target and long-term incentives (subject to plan eligibility and other requirements).


For MA positions: It is unlawful to require or administer a lie detector test for employment. Violators are subject to criminal penalties and civil liability.


Boston Scientific transforms lives through innovative medical technologies that improve the health of patients around the world. As a global medical technology leader for more than 45 years, we advance science for life by providing a broad range of high-performance solutions that address unmet patient needs and reduce the cost of healthcare. Our portfolio of devices and therapies helps physicians diagnose and treat complex cardiovascular, respiratory, digestive, oncological, neurological and urological diseases and conditions. Learn more at www.bostonscientific.com and follow us on LinkedIn.


Boston Scientific Corporation has been and will continue to be an equal opportunity employer. To ensure full implementation of its equal employment policy, the Company will continue to take steps to assure that recruitment, hiring, assignment, promotion, compensation, and all other personnel decisions are made and administered without regard to race, religion, color, national origin, citizenship, sex, sexual orientation, gender identity, gender expression, veteran status, age, mental or physical disability, genetic information or any other protected class.


Please be advised that certain US based positions, including without limitation field sales and service positions that call on hospitals and/or health care centers, require acceptable proof of COVID-19 vaccination status.  Candidates will be notified during the interview and selection process if the role(s) for which they have applied require proof of vaccination as a condition of employment.  Boston Scientific continues to evaluate its policies and protocols regarding the COVID-19 vaccine and will comply with all applicable state and federal law and healthcare credentialing requirements.   As employees of the Company, you will be expected to meet the ongoing requirements for your roles, including any new requirements, should the Company’s policies or protocols change with regard to COVID-19 vaccination.

Skills Required

  • Bachelor's degree with 10+ years' relevant experience, or advanced degree with 8+ years
  • Experience in marketing, commercial enablement, or capability transformation
  • Demonstrated ability to lead strategic enterprise initiatives and influence in a matrixed global organization without direct authority
  • Strong understanding of marketing, content, campaigns, customer experience, and commercial enablement lifecycle and measurement
  • Practical experience applying AI or automation in business contexts beyond basic prompting (preferably in marketing, communications, insights, operations, content, digital experience, or customer engagement)
  • Conceptual understanding of generative AI, automation, data-enabled workflows, and responsible AI
  • Hands-on technical depth or coding experience (beneficial but not required)
  • Exceptional communication, executive storytelling, facilitation, stakeholder management, analytical, and problem-framing skills
  • Experience in medical devices, healthcare, life sciences, or another regulated or brand-sensitive industry
  • MBA or relevant advanced degree
  • Hands-on experience with ChatGPT, Claude, Microsoft Copilot, or other large language models; ability to evaluate strengths, limitations, and risks
  • Experience designing capability-building programs, change-management efforts, champion networks, or communities of practice
  • Proficiency in PowerPoint and Excel
  • Familiarity with CRM, data solutions, analytics tools, workflow platforms, APIs, or low-code/no-code AI tools
  • Intellectually curious, pragmatic, collaborative, detail-oriented, data-driven, and comfortable operating in ambiguity

Boston Scientific Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Boston Scientific and has not been reviewed or approved by Boston Scientific.

  • Healthcare Strength Healthcare coverage is positioned as comprehensive, spanning medical, dental, vision, life, and disability insurance alongside mental health resources. Family planning support and broader care navigation offerings further strengthen the health-related value of the package.
  • Retirement Support Retirement benefits stand out through a 401(k) match described as best-in-class and supported by profit sharing and an employee stock purchase plan. High participation in retirement programs is also highlighted as part of the overall financial benefits footprint.
  • Leave & Time Off Breadth Time off is described as generous, with reports of 20+ vacation days and up to four weeks in some roles, plus paid holidays and sick leave. Longer-term options such as extended unpaid family leave and a personal enrichment sabbatical expand flexibility beyond standard PTO.

Boston Scientific Insights

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The Company
HQ: Marlborough, MA
52,374 Employees
Year Founded: 1979

What We Do

Boston Scientific transforms lives through innovative medical technologies that improve the health of patients around the world. As a global medical technology leader for more than 40 years, we advance science for life by providing a broad range of high-performance solutions that address unmet patient needs and reduce the cost of health care. Our portfolio of devices and therapies helps physicians diagnose and treat complex cardiovascular, respiratory, digestive, oncological, neurological and urological diseases and conditions. For more information, visit www.bostonscientific.com and connect with us on X, Instagram, and Facebook. At Boston Scientific, you will find purpose, a place to grow and opportunities to cultivate your passions. To search and apply for open positions, visit https://bostonscientific.eightfold.ai/careers. You may also review our social media guidelines at http://www.bostonscientific.com/social.

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