Principal Content Designer | The Points Guy

Posted 4 Days Ago
Be an Early Applicant
2 Locations
Senior level
AdTech • Big Data • Digital Media • Marketing Tech • Mobile
We close the loop between consumers and brands.
The Role
As a Principal Content Designer, you'll lead content strategy and drive brand evolution, collaborating with product designers and business leaders to enhance and optimize digital experiences. You'll leverage user data to improve site experiences, mentor junior team members, and present creative solutions to stakeholders.
Summary Generated by Built In

The Points Guy is the leading expert in award travel with a passion for unlocking trips of a lifetime using points and miles. Through our website, app and social channels, our team of experts provide our users actionable insights and tools that maximize their credit cards, loyalty programs and travel experiences. 

We are seeking a seasoned, full-time Principal Content Designer with proven success at crafting brand voice and ownable content strategy across multi-channel platforms. In this role, you'll help to deliver meaningful digital experiences that disrupt the category and simplify complex financial decisions for our users, clearly communicating your creative rationale and mentoring junior talent.

You’ll join a highly-collaborative, dynamic team of designers, writers, engineers, product managers, UX researchers and business stakeholders. Ideal candidates will be egoless, comfortable leading and highly motivated, with a proven track record of driving performance.

What You’ll Do:

  • Partner with product designers and business leaders to drive strategy, brainstorm new and innovative solutions, and optimize existing product experiences
  • Help lead our brand evolution, working closely with creative and business leaders to deliver solutions that distinguish The Points Guy from our competition and keep us top-of-mind for our current and future users
  • Lead content ideation and execution for our marketing and partnerships teams on tent pole projects, while helping to optimize transactional experiences across our platform
  • Use data, user research and performance metrics to optimize existing site experiences
  • Mentor other creatives, providing feedback and fostering growth

What We're Looking For:

  • 8+ years of experience, preferably in copy writing, content design, marketing or digital strategy 
  • A firm grip on UX and digital content principles
  • An approachable, collaborative and highly motivated personality
  • The ability to confidently present work to internal stakeholders and manage priorities across multiple projects
  • A self-starter attitude, sharp attention to detail, and the ability to steer creative ideation with consideration for the big picture
  • Experience using data to iterate on existing digital experiences
  • A desire to nurture fast-growing, well-funded brands into household names
  • A sense of humor and eagerness to participate in a fun, collaborative culture

What You Bring to The Points Guy:

  • You know how to concept and deliver an ownable brand voice. You’re able to guide more junior talent in getting to a big idea through creative that can simplify complex ideas into actionable steps that lead to aspirational rewards.
  • You know what it is to work within a brand voice and have the confidence to push the boundaries with a well-developed understanding of tone, emotive vs. informative language, and finding multiple ways to articulate a solution – while staying true to the brief and strategy. You’re able to consider your ideas strategically and tactically translating creative concepts into effective executions and brand values into compelling copy.
  • You love collaboration, and have strong social and communication skills that ensure you understand, relate to and connect with our customers — and your team.
  • You’re a strong presenter who can tell a story that inspires. You push for your ideas while staying open to feedback and direction from our leadership team.
  • You have a contagious curiosity for all-things digital, from trends, to apps to emerging tech. You challenge yourself both personally and professionally. You ask great questions, listen deeply, and go wherever the answers might lead you.
  • You are always learning and progressing. You welcome informed debate and will passionately defend your decisions. You’re eager to learn things you don’t already know. And you’re open to failing. When you get it wrong, you learn from it and come out stronger.

Compensation

  • Cash Compensation Range: $110,000-$185,000*
  • New York City Compensation Range: $132,000-$220,000*
    *Note actual salary is based on geographic location, qualifications, and experience. 

Additionally, the following benefits are provided by Red Ventures, subject to eligibility requirements.

  • Health Insurance Coverage (medical, dental, and vision)
  • Life Insurance
  • Short and Long-Term Disability Insurance
  • Flexible Spending Accounts
  • Paid Time Off
  • Holiday Pay
  • 401(k) with match
  • Employee Assistance Program
  • Paid Parental Bonding Benefit Program

Who We Are:

Over the last twenty years, Red Ventures has built a portfolio of influential brands, digital platforms, and strategic partnerships that work together to connect millions of people with expert advice. Through premium content and personalized digital experiences, Red Ventures builds online journeys that make it easier for people to make important decisions about their homes, health, travel, finances, education and entertainment. Founded in 2000, Red Ventures has 3,000 employees in 10 cities across the US, as well as in the UK and Brazil. Red Ventures owns and operates several large digital brands including Healthline, The Points Guy, Bankrate, MYMOVE, and Allconnect.com.
For more information, visit https://redventures.com and follow @RedVentures on social platforms.

We offer competitive salaries and a comprehensive benefits program for full-time employees, including medical, dental and vision coverage, paid time off, life insurance, disability coverage, employee assistance program, 401(k) plan and a paid parental leave program.

Red Ventures is an equal opportunity employer that does not discriminate against any employee or applicant because of race, creed, color, religion, gender, sexual orientation, gender identity/expression, national origin, disability, age, genetic information, veteran status, marital status, pregnancy or any other basis protected by law. Employment at Red Ventures is based solely on a person's merit and qualifications. 

We are committed to providing equal employment opportunities to qualified individuals with disabilities. This includes providing reasonable accommodation where appropriate. Should you require a reasonable accommodation to apply or participate in the job application or interview process, please contact [email protected]

If you are based in California, we encourage you to read this important information for California residents linked here.

#LI-Hybrid #LI-AF1 #TPG

Click here for more details regarding the employee privacy policy: https://www.redventures.com/legal/us-emp-privacy-notice

Questions about this Privacy Notice can be directed to [email protected]. Alternatively, you may raise any questions or concerns to your manager, HR Business Partner, or through the Privacy Team.

The Company
HQ: Fort Mill, SC
4,000 Employees
Hybrid Workplace
Year Founded: 2000

What We Do

Red Ventures is a portfolio of digital companies that brings consumers and brands together through powerful, customized online experiences. We use online marketplaces, strategic partnerships and passionate people to unleash transformative digital growth and solve complex problems across a variety of industries.

Why Work With Us

The culture here is fast-paced and innovative, with a “work-hard, play hard” mentality. We’re what happens when you cross a tech start-up with a rapidly-growing global company.

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