The Role
Aventon is the first e-bike company designed for the real world. Producing versatile and inclusive products, we believe every ride is an opportunity for you to change how you experience the world. Our team of passionate creators, out-of-the-box thinkers, and go-getters strive to inspire people to get moving and discover the joy that comes through motion.
We are ecstatic over your interest in the global, innovative, and electrically-charged change that is Aventon.
The PR Manager will be responsible for managing Aventon's public relations strategy, focusing on traditional media channels. This role involves promoting Aventon’s brand image and products through various traditional media outlets, crafting press releases, handling media inquiries, and maintaining relationships with key media personnel. This role reports to the Brand Marketing Director and will be based out of the Brea, California headquarters.
Key Responsibilities:
- Develop and implement public relations strategies to enhance Aventon’s visibility and reputation through traditional media.
- Craft and distribute press releases, media kits, and other communications materials.
- Build and maintain relationships with journalists, industry analysts, and other media stakeholders.
- Manage media inquiries and interview requests.
- Monitor, analyze, and communicate PR results on a regular basis.
- Organize press conferences and other promotional events to increase brand awareness.
- Work closely with the marketing team to ensure consistency in promotional strategies.
Qualifications:
- Bachelor’s degree in Communications, Public Relations, Journalism, or related field.
- At least 5 years of experience in public relations or media relations, preferably in a similar industry.
- Strong existing media relationships and the ability to forge new ones.
- Excellent writing, communication, and presentation skills.
- Proven ability to manage and coordinate multiple projects in a fast-paced environment.
- Adept at handling crises and managing company reputation.
EQUAL EMPLOYMENT OPPORTUNITY:
Ride Aventon, Inc. (“the Company” or “Aventon”) is proud to be an Equal Opportunity employer. We do not discriminate based on race, religion, color, national origin, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender, gender identity, gender expression, transgender status, sexual stereotypes, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics. We also consider qualified applicants with criminal histories consistent with applicable federal, state, and local laws. Aventon is committed to providing reasonable accommodations for candidates with disabilities in our recruiting process. If you need any assistance or accommodations due to a disability, please email our Human Resources Department at [email protected].
This job description may not be inclusive of all assigned duties, responsibilities, or aspects of the job described and may be amended at any time at the sole discretion of the Employer.
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The Company
What We Do
Aventon was born in 2012 with a small delivery van and a single-roomed warehouse office. Our mission is to provide superior quality performance bicycles and components. Headquartered in Los Angeles, Aventon Bicycles continues shake the industry with innovation & design with passionate and creative team members. Each bicycle we produce extrudes our love and devotion to bicycles. It’s simple: less talk, more do.
