PPC Specialist

Remote position (only candidates located in Argentina or Uruguay will be considered)

At Ryz Labs we are looking for a detail-oriented and results-driven PPC Specialist to join our team. In this role, you will be responsible for managing and optimizing pay-per-click campaigns across various platforms, with a focus on maximizing ROI. The ideal candidate should have experience in running successful PPC campaigns, strong analytical skills, and the ability to work in a fast-paced environment.

Key Responsibilities:

- Develop and manage PPC campaigns on platforms like Google Ads, Facebook Ads, and Instagram Ads, among others.

- Perform keyword research to optimize ad targeting and audience reach.

- Write and design engaging ads that drive traffic and conversions.

- Monitor and adjust campaign performance, making necessary changes to ensure optimal results.

- Analyze campaign data and provide insights and recommendations for improvements.

- Conduct A/B testing for ad copy, landing pages, and targeting strategies.

- Manage advertising budgets, ensuring efficient spending and maximizing ROI.

- Stay up to date on industry trends and best practices in PPC and digital marketing.

Qualifications:

- Bachelor’s degree in Marketing, Advertising, Business, or a related field.

- Proven experience as a PPC Specialist or in a similar role.

- Proficiency with Google Ads, Bing Ads, Facebook Ads, Instagram Ads, and other social media advertising platforms.

- Strong analytical skills with experience in data-driven decision-making.

- Knowledge of SEO, SEM, and Google Analytics is a plus.

- Excellent communication skills and attention to detail.

- Ability to work independently and collaboratively as part of a team.

About RYZ Labs:

RYZ Labs is a startup studio built in 2021 by two lifelong entrepreneurs. The founders of RYZ have worked at some of the world's largest tech companies and some of the most iconic consumer brands. They have lived and worked in Argentina for many years and have decades of experience in Latam. What brought them together is the passion for the early phases of company creation and the idea of attracting the brightest talents in order to build industry-defining companies in a post-pandemic world.

Our teams are remote and distributed throughout the US and Latam. They use the latest cutting-edge technologies in cloud computing to create applications that are scalable and resilient. We aim to provide diverse product solutions for different industries, planning to build a large number of startups in the upcoming years.

At RYZ, you will find yourself working with autonomy and efficiency, owning every step of your development. We provide an environment of opportunities, learning, growth, expansion and challenging projects. You will deepen your experience while sharing and learning from a team of great professionals and specialists.

Our values and what to expect:

- Customer First Mentality - every decision we make should be made through the lens of the customer.

- Bias for Action - urgency is critical, expect that the timeline to get something done is accelerated.

- Ownership - step up if you see an opportunity to help, even if not your core responsibility. 

- Humility and Respect - be willing to learn, be vulnerable, and treat everyone that interacts with RYZ with respect.

- Frugality - being frugal and cost-conscious helps us do more with less.

- Deliver Impact - get things done in the most efficient way. 

- Raise our Standards - always be looking to improve our processes, our team, our expectations. Status quo is not good enough and never should be.