PPC Senior Specialist Paid Search (Google Ads)

Job Posted 18 Days Ago Reposted 18 Days Ago
8 Locations
Remote
Senior level
AdTech • Marketing Tech • Web3
The Role
The PPC Senior Specialist will manage paid media campaigns, set goals, analyze competitor markets, report on KPIs, and collaborate with teams.
Summary Generated by Built In

TA Monroe is based in Florida USA, but since this job is remote, we are accepting applications from candidates all over the world. The ideal candidate will be responsible for planning, coordinating, and implementing projects within the decided-upon budget, timeline, and scope. They will also effectively monitor and present project updates to management & team members.
Responsibilities:

  1. Market/Competitor research
  2. Setting paid media goals & KPIs
  3. Creating & Implementing a Full Funnel Strategy
  4. Creating & setting up paid media ad campaigns
  5. Monitoring and Optimising paid media campaigns including budgets
  6. Analytics: Reviewing & reporting campaign KPIs to client - weekly & monthly
  7. Provide inputs on creative copy and graphical ad templates;
  8. Keep pace with paid media industry trends and developments;
  9. Communicate to team and management on project development, timelines, results
  10. Work closely with the other team members to meet client goals.

Qualifications:

  1. 6+ years of experience in Search Engine Marketing (SEM) and Paid Search (PPC) mostly about daily & weekly management of paid ads
  2. Proficiency in managing moderate to large scale B2B accounts in different business verticals, specially B2B SaaS and experience with A/B and multivariate experiments
  3. Proven interest in data-driven problem solving (degree in marketing, finance, engineering, economics, or relevant work experience)
  4. Proficiency in Spreadsheets, Google docs and Slides & experience with website analysis using a variety of analytics tools including Google Analytics as well as internal reporting tools
  5. Upper Intermediate English (minimum)

Must Have Soft Skills:

  1. Attention to detail and the ability to effectively multi-task in a deadline driven atmosphere.
  2. Ability to clearly and effectively articulate thoughts and points.
  3. Ability to learn new industries and new business types quickly and can apply this knowledge to internet marketing initiatives and achieving client goals.
  4. High levels of integrity, autonomy, and self-motivation.
  5. Excellent analytical, organizational, project management and time management skills.

About the company

We are strategists and thinkers in the digital space. We specialize in helping B2B companies build world-class revenue generation engines. We think of scalability. We’re scientific about profitability. We bring decades of highly specialized marketing, digital strategy, and advertising expertise to our clients.

Our Philosophy

We believe creating sustainable demand delivers better ROI. When it comes to growth marketing, we let science guide us. Our systematic approach thrives on data and is driven by expert strategists. Test & Learn is in our DNA. We bring collective insights from 5,000+ experiments to our clients. We help brands build value.

Top Skills

Google Ads
Google Analytics
Google Docs
Google Slides
Spreadsheets
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The Company
HQ: New York, NY
15 Employees
On-site Workplace
Year Founded: 2013

What We Do

T.A. Monroe is a Demand Generation Agency that helps B2B companies grow their revenue. With a focus on SaaS, Technology, and Finance, our formula is powerful. We only use expert strategists, the best marketing tools and leverage the world’s largest ad platforms.

Our company mission statement is simple:

Use science-based techniques and subject matter experts to create effective products and provide meaningful services that deliver our clients a return on their investment.

We are a company that is upfront about the services we provide and the benefits our clients receive. Whether it is our Lead Optimization Report that grades your current lead sources, our Rev-Gen Playbook that outlines a company's entire digital growth strategy, or our full-service marketing team that works as your business partner, our clients always know where they stand in terms of cost, timing and expected results.

If your company is looking to grow its business then contact T.A. Monroe for a true scientific assessment on how you can meet your revenue growth goals.

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