Planning Manager (Media)

Company Description

We think big. And act bigger. Stay versatile and interconnected. We approach everything with an inventive spirit and rigorous mindset. Individually we’re great, but as a team we’re unstoppable. Together, we seek out opportunities, frame problems and solve complex challenges. Our collective brilliance exposes breakthroughs. Our capability unleashes creativity. We pursue a new perspective and deliver a new kind of ROI.
Zenith International is the central team, primarily based in London, supporting our local Zenith markets, leading new business efforts, developing thought-leadership, and driving network development for our 250 offices across 95 countries with over 8,000 staff worldwide.
We house a large team of multi-faceted communications planners, digital and innovation specialists and client leadership teams. Our global client portfolio comprises a range of category leaders including Adobe, Reckitt, TikTok, Edrington, Coty and Electrolux.

Our Commitment
At Zenith International, we believe that fostering an inclusive culture where all talent can thrive makes our company stronger and help drive invention in the work we do for our clients better. We also believe it enables a greater idea exchange that fuels innovation and best reflects diverse consumer experiences.
We are committed to encouraging our talent to participate in Publicis Groupe’s wide variety of talent engagement and inclusion programming, which includes professional development experiences and participation in the company’s many business resource groups. These include VivaWomen!, Égalité, MOCA (Men Of Colour Alliance) and more than a dozen others that are thriving across our network.

Through advocacy, education and inclusion we foster greater collaboration among our people, which in turn inspires work that provides better experiences for our clients and their consumers.

Job Description

This is an opportunity to work with one of the world's finest global technology firms in a freshly formed team dedicated to delivering the greatest digital marketing in the world. It is an interesting, dynamic, and diverse workplace in which to manage significant budgets and learn from the top practitioners.

We are looking for someone who can come in and immediately make an impact. This person should exude confidence and be able to motivate, educate and aid the development of other members of the team. Whilst the successful candidate will be well supported, it is expected that they should be able to ‘hit the ground running’, and for the most part be able to manage their workload autonomously.

Key Responsibilities:

• Develop effective, efficient and exciting cross channel media strategies, rooted in unquestionable rationale, for some of Adobe’s key products such as Photoshop, Illustrator, Express and Acrobat 
• Manage campaigns from Brief to PCA, with the support of the Business Director and Planning Exec 
• Work collaboratively with the marketing team at Adobe to take them on a journey through plan creation, digital implementation and post campaign analysis 
• Forging strong working relationships with the digital activation team and media vendors alike 
• Ensuring accurate & timely campaign activation 
• Maintaining financial accuracy and tracking, with the support of a planning exec 
• Supporting the development of a planning executive 
• Contribute to test & learn programmes to improve Adobe’s media effectiveness in partnership with the Digital Strategy Director, EMEA Business Director and the Digital Activation Team 
• Ensure high quality data delivery for Adobe, together with the relevant digital specialists 
• Effectively analyse historical campaigns to integrate learnings into future campaigns, together with the analytics teams within Adobe.pub and Adobe 
• Move Adobe towards a “full-funnel” approach combing lower and upper funnel media to maximize efficiency and effectiveness
• Manage and coach a planning executive 
• Always seek out new and improved planning approaches, partners, data sets, processes and ways of working to continuously improve the team

Qualifications

What you need to succeed: 

• Be passionate about multi-media channel planning based on data-led insights and have experience as a Planning Manager in a previous role where you've created strategies and plans to meet client needs
• Be an assured presenter, confident and collected. Excellent communication skills are critical
• Be a confident multitasker, comfortable in fast paced environments
• Take a detail oriented approach and take great pride in delivering outstanding work across every campaign
• Have strong account management skills to ensure seamless delivery, build trust and develop an effective working relationship with Adobe and internal stakeholders

A bonus if you also have: 

• Previous experience working on a tech client
• Worked with clients in an international setting

Additional Information

Zenith International has fantastic benefits on offer to all of our employees. In addition to the classics, Pension, Life Assurance, Private Medical and Income Protection Plans we also offer;

• WORK YOUR WORLD opportunity to work anywhere in the world, where there is a Publicis office, for up to 6 weeks a year.
• REFLECTION DAYS - Two additional days of paid leave to step away from your usual day-to-day work and create time to focus on your well-being and self-care.
• HELP@HAND BENEFITS 24/7 helpline to support you on a personal and professional level. Access to remote GPs, mental health support and CBT. Wellbeing content and lifestyle coaching.
• FAMILY FRIENDLY POLICIES We provide 26 weeks of full pay for the following family milestones: Maternity. Adoption, Surrogacy and Shared Parental Leave.
• FLEXIBLE WORKING, BANK HOLIDAY SWAP & BIRTHDAY DAY OFF You are entitled to an additional day off for your birthday, from your first day of employment.
• GREAT LOCAL DISCOUNTS This includes membership discounts with Soho Friends, local restaurants and retailers in Westfield White City and Television Centre.

Full details of our benefits will be shared when you join us!

Publicis Groupe operates a hybrid working pattern with full time employees being office-based three days during the working week. 

We are supportive of all candidates and are committed to providing a fair assessment process. If you have any circumstances (such as neurodiversity, physical or mental impairments or a medical condition) that may affect your assessment, please inform your Talent Acquisition Partner. We will discuss possible adjustments to ensure fairness. Rest assured, disclosing this information will not impact your treatment in our process.

Please make sure you check out the Publicis Career Page which showcases our Inclusive Benefits and our EAG’s (Employee Action Groups).

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