Planning Director Dyson

As Planning Director, you’ll work closely with the Group Planning Director to lead the global planning product for Dyson. You’ll shape and deploy a consistent strategic framework across categories, support campaign and NPD planning, and champion best‑in‑class use of our Omni planning toolset.

You’ll orchestrate global‑to‑local campaign planning, ensuring strategic integrity while enabling local relevance. This includes setting up global campaigns, guiding local market teams, and supporting adoption of global strategy. You’ll partner with analytics, insights, and category teams on budget allocation, channel strategy, post‑campaign analysis, and competitive intelligence.

Operating with a high level of autonomy, you’ll lead projects end‑to‑end—interpreting briefs, directing cross‑disciplinary teams, and ensuring planning outputs are clear, insightful, and effective. You’ll also play an active role in the PHD EMEA Strategy & Planning community, mentoring junior talent and contributing to the evolution of planning best practice.

You have’ experience in media planning, with strong integrated and digital expertise.

You’re confident translating complex strategy into actionable plans, enjoy collaborating across markets, and are motivated by developing both people and planning craft.

Flexible Working

At Omnicom Media Group, we are committed to supporting flexibility for our people while fostering collaboration, innovation, and teamwork. We have a hybrid working model (three days in the office, two working remotely), to ensure that we meet the needs of both our people and our business, balancing the benefits of in-person connections with the flexibility of remote working.  Our standard working hours are 9:30 – 17:30, but we offer the ability to flex around core hours of 10:30 – 16:30 to give our people flexibility on how they manage their working day, whether that’s in the office or working remotely. For example, you could start work at 8:30 and finish at 16:30 or start at 10:30 and finish at 18:30.

We encourage open conversations between our people and managers to help navigate high-need periods and individual circumstances. Our goal is to create an environment where people feel genuinely supported to do their best - both in their careers and in their lives outside of work.

Be Your Best

We want everyone to make the most of the opportunity to shine and showcase your talents and we are happy to make adjustments in the recruitment process so you can be your best. Please discuss any specific requirements with your dedicated Talent Team member or if you would feel more comfortable, you can email us confidentially at [email protected] to let us know how we can support you.

Diversity, Equity & Inclusion at OMG

At OMG, our vision is to be an agency where difference is valued and everyone is able to thrive in a culture of equality, inclusion and belonging. We are committed to providing a truly inclusive environment that reflects today’s society, where everyone is able to bring their true selves to work, and where diverse voices and backgrounds are valued, heard, and well-represented.

We will process your personal data in accordance with our Recruitment Privacy Notice which is available on https://omnicommediagroup.com/recruitment-privacy-notices/.