Performance Specialist

Posted 2 Days Ago
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Pathum Wan, Bangkok
Junior
AdTech • Marketing Tech
The Role
Starcom is looking for a Digital Performance Specialist to manage PPC campaigns, optimize performance, provide insights, and assist with strategic projects. Must have experience with Google Ads, Google Analytics, and Facebook Ads.
Summary Generated by Built In

Company Description

A wholly-owned subsidiary of Paris-based Publicis Groupe S.A. One of the world’s largest agency networks with 98 offices in 84 countries and more than 9,000 employees worldwide

We handle many of the world’s top brands

Our Company’s vision is “to create ideas that inspire enduring belief in our clients’ brands” We have earned an international reputation for producing superior advertising and integrated communication.

We handle many of the world’s top brands

Our Company’s vision is “to create ideas that inspire enduring belief in our clients’ brands” We have earned an international reputation for producing superior advertising and integrated communication.

Job Description

Starcom is looking for an experienced Digital Performance Specialist. You will organize all daily operations through campaign creation, data extraction, budget management, ongoing optimizations, account monitoring, and assisting with strategic projects. This role will report to a Performance Team Lead.

You will:

  • Help execute PPC campaigns; account setup, uploading keywords, ad creatives and ad extensions, strategy and tactical development, and organization
  • Ensure campaigns follow best PPC practice guidelines
  • Monitor and optimize campaigns to performance goals
  • Create raw data to produce performance reports and interpret them to provide actionable insights and analysis
  • Be responsible for budget pacing and management
  • Provide insights on campaign and industry trends

Qualifications

You have:

  • 1+ years of experience managing PPC campaigns
  • Strong ownership of Google Ads accounts and decision-making
  • Must have Google Ads / Google Search / Google Analytics / Google Tag Manager and Facebook Ads experience; 
  • Knowledge of Search Engines, Displays, Paid Social advertising platforms, and third-party tools
  • Good knowledge of Excel (can perform complex functions)
  • Excellent, proactive communication skills both written and verbal
  • The ability to work autonomously while simultaneously collaborating within a multidisciplinary team
  • Enormous amounts of curiosity and willingness to learn

Top Skills

Google Ads
Google Analytics
Google Search
Google Tag Manager
The Company
HQ: Paris
45,929 Employees
On-site Workplace
Year Founded: 1926

What We Do

As a platform at the intersection of marketing and digital business transformation, driven through the alchemy of creativity and technology, Publicis Groupe is built on The Power of One. Publicis Groupe offers its clients seamless access to the expertise of its 80,000 talents across four Solution hubs: creative with Publicis Communications (Publicis Worldwide, Saatchi & Saatchi, Leo Burnett, BBH, Marcel, Fallon, MSL, Prodigious), media services with Publicis Media (Starcom, Zenith, Spark Foundry, Blue 449, Performics, Digitas), digital business transformation with Publicis.Sapient and health & wellness communications with Publicis Health. Publicis Groupe’s agencies are present in over 100 countries around the world.

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