The Role
Responsible for executing and optimizing paid digital marketing campaigns, focusing on lead generation, tracking performance, and conversions.
Summary Generated by Built In
About the Role
RequirementsKey Responsibilities
BenefitsWhy Join Resiliv
We are seeking a Performance Marketing Specialist to execute and optimize paid digital campaigns that drive measurable business growth and qualified leads.
This role focuses on data-driven marketing performance and conversion optimization.
RequirementsKey Responsibilities
- Execute paid campaigns (Google Ads, LinkedIn Ads, Meta Ads)
- Manage campaign setup, tracking, and optimization
- Improve CPL, CAC, and conversion rates
- Conduct A/B testing and funnel optimization
- Manage retargeting and audience segmentation
- Track and report campaign performance
- Support lead generation strategies
- Work with content and growth teams
- Cost per lead (CPL) efficiency
- Customer acquisition cost (CAC) reduction
- Conversion rate optimization
- ROI on paid campaigns
- Number of qualified leads generated monthly
- Click-through rate (CTR) improvement
- Landing page conversion rates
- Campaign ROAS improvement
- 3–6 years performance marketing experience
- Strong experience with Google Ads and LinkedIn Ads
- Experience in lead generation campaigns
- Strong analytical skills
- Experience with Google Analytics, HubSpot, or similar tools
Applicants should submit:
- CV
- Examples of campaigns managed
- Performance results (CPL, ROI, conversions)
- Tools and platforms experience
BenefitsWhy Join Resiliv
- Opportunity to manage real performance-driven global campaigns
- Exposure to international markets and B2B growth systems
- High-impact role with measurable results
- Work closely with senior leadership
- Opportunity to scale marketing systems from early stage
Skills Required
- 3-6 years performance marketing experience
- Strong experience with Google Ads and LinkedIn Ads
- Experience in lead generation campaigns
- Strong analytical skills
- Experience with Google Analytics, HubSpot, or similar tools
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The Company
What We Do
We're a consultancy firm enabling small and large organisations to navigate business challenges in the areas of Technology, Logistics and Project Management
