Performance Marketing Specialist

Reposted 19 Days Ago
Be an Early Applicant
Hiring Remotely in Sofia-City, BGR
Remote
Mid level
Software
The Role
As a Performance Marketing Specialist, you will manage and optimize paid advertising campaigns, develop organic social strategies, and analyze performance metrics to drive customer acquisition and support market expansion.
Summary Generated by Built In

Dreаmix was founded 20 years ago by passionate IT students, who wanted to create the dreamiest workplace where everyone is heard, works under transparent management, and lives up to their full potential. Now, many years later, we provide end-to-end product development for renowned aviation, healthcare, fintech, and transport companies from Germany, the UK, Switzerland, and more.

We're on the lookout for a seasoned and creative Performance Marketing Specialist to become a valuable part of our team. Your mission: accelerate Dreamix's growth by scaling our digital marketing channels.

In this role, you will build a predictable engine for growth, driving efficient customer acquisition to support our expansion into new markets.

What you will be doing:
  • Strategize, execute, and optimize paid advertising campaigns across Google Ads (primary focus), LinkedIn Ads and Meta Ads, with a focus on lowering Customer Acquisition Cost (CAC)
  • Take full ownership of the paid acquisition funnel, from creative conceptualization and channel selection to ongoing optimization and reporting
  • Own and execute organic social media strategy across relevant platforms to build brand awareness and engage target audiences
  • Lead website optimization initiatives, including landing page creation and A/B testing, working closely with software agency to drive conversion rate improvements
  • Plan, organize, and execute email marketing campaigns for our company newsletter
  • Dive deep into marketing analytics (Google Analytics, GTM, etc.) to inform campaign decisions and identify growth opportunities
  • Collaborate with current digital marketing agencies, sales and PM department to maximize success
Requirements:
  • 3+ years of direct experience running successful paid ad campaigns in global markets
  • Demonstrated expertise in Google Ads and LinkedIn Ads, with ABM knowledge
  • B2B marketing experience
  • Experience planning and executing organic social media strategies with measurable results
  • Hands-on experience with website optimization, landing page development, and conversion rate optimization
  • Email marketing expertise, including campaign planning, execution, automation, and performance optimization
  • Analytical skills with proficiency in Google Analytics, GTM, Hubspot and other data analysis tools
  • A hands-on approach and a proactive mindset, comfortable with end-to-end campaign management across digital marketing channels
  • Good project management skills with the ability to plan, organize, and execute multiple marketing initiatives simultaneously
What you will get:
  • Be one of the key builders of Dreamix’s growth engine
  • A warm and supportive work environment where you can reach your full potential
  • Flexible working hours that allow you to balance your work and personal life
  • Unlimited home office to help you stay productive and focused
  • Opportunities for professional development, including certifications and training
  • Additional benefits for academic teaching and speaking engagements
  • Knowledge-sharing sessions where you can learn from our Dreamix team
  • Team and company-wide events that bring us together
  • Amazing week long summer office and winter office initiatives
  • Additional health insurance and dental allowance to ensure your well-being
  • Multisport card to encourage a healthy and active lifestyle
  • Office massages to help you relax and unwind

If you want to explore this journey, send us your CV in English!

Only shortlisted candidates will be contacted. The confidentiality of all applications is assured!

By applying for this job, you voluntarily agree and submit your personal information. Any personal data that you provide will be processed in strict confidentiality by Dreamix ltd. only for the purposes of selection and recruitment and will not be transferred to other data controllers unless required by law. It will be stored, processed, retrieved, and deleted in accordance with the GDPR.

Top Skills

Google Ads
Google Analytics
Gtm
Hubspot
Linkedin Ads
Meta Ads
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The Company
HQ: Sofia
230 Employees
Year Founded: 2005

What We Do

Dreamix is a bespoke software development company. We are Java experts that can build your product from scratch or dig deep and optimize your legacy system. What we're most proud of is the culture in our company that celebrates collective effort, knowledge sharing and high expertise. People from all over the world come to work at #dreamixoffice and many interesting people present to us during our #frydix events. We believe in searching for mastery. We believe in caring for each other. We must contribute to the progress of society. The way we care and search for mastery is by building relationships, passionately going through challenges and communicating effectively. Best quality bespoke software development is what we do to impact mankind for the better. Want to say hi? Subscribe to the Java Daily here https://goo.gl/SzBBgZ to have the top 6 news delivered to your email:)

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