The Role
Owns end-to-end performance marketing campaigns across paid and organic channels, including targeting, media buying, creative testing, budget management, optimization, KPI reporting, and attribution analysis. The role identifies growth opportunities, improves conversion journeys, and collaborates with creative, SEO, product marketing, and sales teams to drive revenue growth.
Summary Generated by Built In
🚢 Discover OneOcean:
OneOcean is a unified brand born from the integration of OneOcean and Ocean Technologies Group.
Owned by Lloyd’s Register, an organisation with more than 260 years of trust, integrity and leadership at sea, OneOcean combines the agility and ambition of a fast-moving innovator with the strength and stability of one of the world’s most trusted maritime institutions.
At the heart of OneOcean is a portfolio unlike any other in maritime. A comprehensive, integrated portfolio built on years of expertise, trusted by thousands of maritime professionals around the world.
🎯 Our Mission: Our mission is clear. In the race to zero emissions, our research, advisory and technical expertise and industry-firsts are supporting a safe, sustainable maritime energy transition. Today we are a leading provider of classification and compliance services to the marine and offshore industries, helping our clients design, construct and operate their assets to accepted levels of safety and environmental compliance.
🔍 Why Join OneOcean Crew?
- Legacy & Innovation: We were created more than 260 years ago as the world’s first marine classification society to improve and set standards for the safety of ships.
- Global Impact: Our digital solutions are relied upon by more than 30,000 vessels, following the acquisition of OneOcean in 2022 and Ocean Technologies Group in 2024.
- Product Offering: Covering five proven product areas - learning, fleet operations, compliance, voyage planning and performance management - supporting its customers from ship to shore, from training and people operations, to voyage compliance and optimisation.
🧭Navigating the position: Performance Marketing Manager
We are looking for a data-driven Performance Marketing Manager to join our campaign management team. This is a hands-on individual contributor role: you will take end-to-end ownership of the campaigns within your remit — from brief and audience strategy through to optimisation, creative testing and performance reporting - collaborating closely with product marketing, creative and sales teams to drive revenue growth
Key Responsibilities:
- Take end-to-end ownership of your campaigns across channels — from initial setup through to ongoing optimisation and reporting.
- Manage all aspects of your campaigns day-to-day: targeting, media buying, creative briefing, A/B testing, budget pacing and performance analysis.
- Follow and contribute to shared campaign management processes — naming conventions, QA checklists, launch protocols and post-campaign reviews — to maintain consistency across the team.
- Define, track and report on KPIs and present insights and recommendations for further optimisation.
- Partner with the creative team to brief, test and iterate on creative assets, formats and landing pages to improve conversion rates.
- Manage your campaign budget, ensuring efficient spend allocation and forecasting accuracy.
- Identify new growth opportunities including emerging channels, audiences, content type and creative formats; champion a test-and-learn culture.
- Collaborate with SEO, product marketing and sales teams to create optimised user journeys and conversion points.
Skills, Knowledge, and Experience Required:
- Hands-on performance marketing experience, with a strong track record of managing campaigns end-to-end and at least 2 years.
- Expert at creating a range of sales motions and email campaign types, including nurture and ABM.
- Deep expertise in both organic and paid channel management.
- Strong analytical mindset.
- Strong understanding of tracking, attribution and measurement.
- Extensive experience working with creative teams to brief and iterate on creative assets.
- Excellent stakeholder management and communication skills.
- Curious mind and open to finding new ways of working.
- Experience in using AI in day-to-day workflows.
About
OneOcean is transforming the future of maritime intelligence. Born from the integration of LR OneOcean and Ocean Technologies Group, we unite decades of maritime expertise with cutting-edge digital innovation under one powerful brand. Our comprehensive portfolio spansLearning, Fleet Operations, Compliance, Voyage Planning, and Performance Management— trusted by thousands of maritime professionals worldwide. By connecting ship and shore, people and data, we help organisations operate more safely, efficiently, and sustainably through real-time intelligence and predictive insights. We are part of Lloyd’s Register (LR) a global leader in marine and offshore engineering, technology, and digital solutions. With over260 years of trust, integrity, and leadership at sea, LR supports more than30,000 vessels worldwide. Together, OneOcean and LR combine the agility of innovation with the strength of a world-renowned institution, driving digital transformation and shaping a more connected, sustainable maritime industry.
Skills Required
- At least 2 years of hands-on performance marketing experience managing campaigns end-to-end
- Experience creating sales motions and email campaign types, including nurture and account-based marketing campaigns
- Deep expertise in organic and paid channel management
- Strong analytical mindset
- Strong understanding of tracking, attribution, and measurement
- Extensive experience collaborating with creative teams to brief and iterate on creative assets
- Excellent stakeholder management and communication skills
- Experience using AI in day-to-day workflows
- Curiosity and openness to new ways of working
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The Company
What We Do
Ocean Technologies Group is a provider of maritime-focused human capital management and operational solutions. It offers a comprehensive library of e-learning, training, and assessment tools for seafarers, built on brands like Seagull Maritime and Videotel. The company aims to help ship operators achieve safety and operational excellence through digital learning, assessment, and fleet management software, supporting professionals globally in the maritime sector.
